Policies & IssuesFeb 16, 2023
JVC Really Wants Your Input on the FTC’s ‘Green Guides’ The guides, which monitor B2B and B2C environmental marketing claims, are up for revision for the first time in more than a decade.
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211 results for “Marketing”
MajorsFeb 15, 2023
JTV Heads to Streaming Service FuboTVAfter nearly 30 years of cable home shopping segments, JTV is now available for the cable-less crowd.
CollectionsFeb 13, 2023
Lagos Has a Special Treat for Valentine’s Day DinersThose celebrating at restaurants Le Coucou in New York City or Talula’s Garden in Philadelphia will receive a surprise.
CollectionsFeb 03, 2023
Chipotle Spices Up Valentine’s Day with Jewelry CollectionThe fast-casual chain partnered with Anna Sheffield’s Bing Bang NYC brand on a capsule collection and it’s a little “extra.”
ColumnistsJan 18, 2023
The Smart Lab: How To Prepare for Valentine’s DayEmmanuel Raheb offers five tips for winning business this Feb. 14, from offering complimentary wrapping to displaying delivery dates.
IndependentsJan 17, 2023
Stuller’s Latest Catalog for Bench Jewelers Is HereThe manufacturer is running a contest to promote it.
MajorsJan 12, 2023
David Yurman Names New Chief Marketing OfficerFormer Estée Lauder executive Carolyn Dawkins will oversee the jeweler’s marketing strategies and its e-commerce business.
Policies & IssuesJan 05, 2023
The FTC Wants Your Input on Revising Its ‘Green Guides’Created to regulate environmental marketing claims and combat “greenwashing,” the guides are being updated for the first time since 2012.
ColumnistsJan 04, 2023
The Smart Lab: These Will Be the Big Digital Marketing Trends in 2023 Live chat, influencers and video are just a few of the elements that need to be part of your digital marketing plan, Emmanuel Raheb writes.
Supplier BulletinDec 15, 2022
Key Strategies Jewelry Brands Need to Increase Customer Lifetime ValueSponsored by Bloomreach
ColumnistsDec 13, 2022
The Smart Lab: 6 Holiday Email Marketing Strategies To Boost SalesFrom creating catchy subject lines to retargeting abandoned carts, Emmanuel Raheb has a half-dozen pieces of email marketing advice.
Supplier BulletinDec 08, 2022
Take Your Jewelry Business to the Next Level In the Fastest Growing Jewelry Market In the World... MIAMISponsored by Time Century Jewelry Center
EditorsDec 05, 2022
Meet Jewelry’s First TikTok StarWhen it comes to translating luxury into the social media platform’s approachable style, JewelsWithJules has cracked the code.
IndependentsNov 29, 2022
Reinhold Jewelers’ Holiday Book Is an Ode to an Important Beverage The 2022 edition of the retailer’s annual publication pays homage to the coffee farms and shops of Puerto Rico.
CollectionsNov 29, 2022
Gabriel & Co.’s ‘Fashion Book’ Is OutNot a catalog, the magazine is a tool for Gabriel & Co. retailers to connect with their customers.
MajorsNov 23, 2022
De Beers Jewellers Is Popping Up in ConnecticutThe temporary store is the result of a collaboration with Betteridge.
MajorsNov 17, 2022
Boucheron’s Magical Holiday Campaign Has Landed“Boucheron Wonderland” showcases best-selling styles, high jewelry, and some familiar faces.
WatchesNov 16, 2022
Accutron Watches Has Its Very Own WhiskeyThe watch brand partnered for the second time with Hudson Whiskey on a limited-edition blend.
FinancialsNov 14, 2022
Richemont Warns of ‘Volatile Times Ahead,’ Even as Sales Rise The CEO of Cartier told Bloomberg it will be toning down some of its marketing in response to the sharp increase in the cost of living.
Supplier BulletinNov 10, 2022
Take Your Jewelry Business to the Next Level In the Fastest Growing Jewelry Market In the World... MIAMISponsored by Time Century Jewelry Center
ColumnistsNov 08, 2022
The Smart Lab: Last-Minute Tips to Boost Black Friday Jewelry SalesIt’s not too late to market Black Friday and Cyber Monday deals to kick off a fabulous holiday season, writes Emmanuel Raheb.
MajorsNov 07, 2022
The Tiffany Holiday Campaign Is an Ode to Andy WarholStarring Hailey Bieber, it’s inspired by holiday cards Warhol created for the brand decades ago.
SourcingOct 26, 2022
De Beers Names Lupita Nyong’o as First Global AmbassadorThe actor will star in its new campaign and support its charitable initiatives for women and girls in southern Africa.
Supplier BulletinOct 20, 2022
Take Your Jewelry Business to the Next Level In the Fastest Growing Jewelry Market In the World... MIAMISponsored by Time Century Jewelry Center
SourcingOct 05, 2022
Assael’s New Campaign Shows How Its Pearls and Coral Work for All Genders“Elegance with Attitude” is rolling out now in print and online.
