In the latest article from The Smart Lab, Emmanuel Raheb outlines the website changes jewelers can expect with this new software.
Columnists

Peter Smith reflects on the connections he’s made during his time off and explains why change is so hard for everyone.
Duvall O’Steen and Jen Cullen Williams explore what the metaverse could mean for luxury in their latest Creative Connecting column.
Latest in Columnists

Columnist Lilian Raji wants to walk you through the customer journey. But first, she’d like you to answer a few questions.

Peter Smith shares thoughts on the importance of empathy, being honest, investing in employees, and avoiding groupthink.

Peter Smith charts the singer’s unlikely path to sales excellence as a reminder of what jewelers need to look for when hiring salespeople.

Provide your customers with a seamless selling solution by partnering with Windsor Jewelers, Inc.

Emmanuel Raheb outlines four ways brick-and-mortar jewelers can utilize the profile to generate more business.


Duvall O’Steen and Jen Cullen Williams advise jewelers on adjusting their email marketing strategy in light of the recent Apple changes.

Peter Smith shares how a whiteboard can transform a team.

When it comes to knowing the identity and quality of your pearls, count on GIA as your independent pearl experts.

It can help customers easily locate your store and drive additional sales, Emmanuel Raheb writes.

Last year was great and 2022 has started out strong, but, Sherry Smith notes, myriad factors could impact sales going forward.

Duvall O’Steen and Jen Cullen Williams share how jewelers can connect with new suppliers in virtual marketplaces.

What changes did you make that are going to help your business endure beyond the current surge in jewelry sales? Peter Smith wants to know.

Jewelry sales are expected to soar for the holiday, presenting a tremendous opportunity for jewelers, Emmanuel Raheb writes.

Emmanuel Raheb lists four reasons to host one, starting with live shopping lets small jewelry stores compete with larger companies.

National Jeweler’s resident PR adviser Lilian Raji returns with thoughts on the importance of never giving up and continuing to evolve.

In their latest column, Duvall O’Steen and Jen Cullen Williams explain the importance of being a good social listener, so listen up.

Emmanuel Raheb discusses the importance of social selling, providing multiple payment options and more in growing a jewelry business.

Sherry Smith shares independent jewelers’ sales figures for the third week of the month.

Duvall O’Steen and Jen Cullen Williams share the latest and greatest social media tools and features jewelers can take advantage of in 2022.

Sherry Smith shares the numbers on independent jewelers’ sales from Dec. 8 to 14.

Sherry Smith shares data on independent jewelers’ sales for the first week of the month.

All categories showed strength, but diamonds led the way, Sherry Smith writes in her latest column.

A question from an astute young relative has Peter Smith pondering this question in his latest column.

In their latest Creative Connecting column, Duvall O’Steen and Jen Cullen Williams share tips for using the popular discussion site.

Jewelers need to check their marketing plans twice to ensure they’re not making any of these errors, Emmanuel Raheb writes.

It’s no doubt diamond sales are booming, but why? Peter Smith explores the complicated reasons why consumers want the stones right now.

In their latest column, Duvall O’Steen and Jen Cullen Williams make the case for SMS marketing.
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