Columnists

Peter Smith: The Importance of Culture in Hiring

ColumnistsMar 18, 2025

Peter Smith: The Importance of Culture in Hiring

Smith explores why a qualified candidate might still not be right for the job.

National Jeweler columnist Peter Smith
Peter Smith is an industry consultant, speaker, sales trainer, and author. He can be reached via email at TheRetailSmiths@gmail.com.
Is it my imagination or are we getting important hiring decisions wrong with greater frequency than ever before?

Just in the past few days, I’ve heard of a handful of people leaving positions after very short periods.

This includes employees who relocated for their new roles and within weeks or months were gone, leaving a trail of disappointment, dejection, and wasted financial resources.

Why is that? Why are so many companies getting it so wrong?

Or, are the candidates getting it wrong?

Bob Corlett, the founder and president of Staffing Advisors, wrote in the Washington Business Journal, “Most people are hired for skills but fired for ‘fit.’ People who don’t ‘fit in’ don’t last long in most organizations.” 

If we assume that those candidates were appropriately vetted, their backgrounds checked, and their suitability for the positions satisfied, then the disconnect between performance and expectation, as evidenced by the hasty departures, clearly points to a problem.

Nobody wants to start a new job and find out in short order that they’ve made a mistake. 

No employer wants to undertake the oftentimes stressful and time-consuming process of interviewing people, salary negotiations, potential relocations, and the deployment of resources for onboarding to have to unwind so quickly. 

So, why does that continue to happen and what can we do about it? 

Culture has sometimes been described as the water in which a fish swims. He doesn’t know it’s water, he has no frame of reference, and he couldn’t describe it to you even if you spoke fish and asked him (don’t spend too much time thinking about what fish sounds like; it’s a secret language). 

If we take the fish and water metaphor to its next logical step, consider what happens when a fish is removed from water. 

That image of a fish fighting for survival is not unlike the feeling one has when they find themselves in a culture that is fundamentally misaligned with who they are. 

That awful realization that this is a mistake can be felt from the employee and the employer, and it can happen very fast. 

The resolution can sometimes be dragged out as all sides try to find a solution, but it more often ends in separation because cultural misalignment is almost impossible to reconcile. 

 Related stories will be right here … 

Organizational culture (whether it is by design or default) rarely, if ever, adapts to a new hire; it has to be the other way around.

There are exceptions, of course. A strong new leader can change the culture of an organization if they have a mandate to do so, and the necessary time and resources to make it happen. 

Culture-fit is an intangible, but it has very tangible consequences when we get it wrong. 

The candidate can have the requisite experience, the right traits and intellect, great work ethic, and a willing and excited employer ready to engage them, and yet we still get things wrong, even with the most important hires. 

So why do we continue to make these mistakes despite the heavy cost to business, customers, and the existing teams?

In short, we continue to make hiring mistakes because we vastly underestimate the importance of culture fit.

In “Unleash Your Primal Brain,” author Tim Ash wrote, “If someone is not in accord with the behaviors and beliefs of the group, they are, by definition, a poor team member. Severe social sanctions will often fall on such people. They will either be forced to conform or removed from the group.”

That does not make them bad people. They could be great people but just not right for your group.

In condensing a solution to its most basic level, I would suggest that we document those behaviors and beliefs and then build a small portfolio of questions to be included in your interviewing process. (You do have a structured interview process, yes? Phew! Can you imagine not having one!)

Use the culture questions to fully explore the things the candidate holds dear and the things that matter most to the organization. Do they align? Are there significant disconnects?

Putting those questions together and adding them to the interview process is a critical exercise in helping the hiring manager, and the candidate, to better explore the things that could derail a relationship that otherwise checked all the boxes on talent, work ethic, experience, etc.

Some of the things that culture questions can reveal is a candidate who does not respond well to being micro-managed in an organization that is all about that.

A candidate who is excited about innovation and change in an organization that is resistant to change.

A candidate with aspirations to grow in a family business where the senior team are all related and not going anywhere.

A candidate who is most comfortable working at a deliberate pace in a company that operates at warp speed, or vice versa.

A candidate who needs a months-long ramp-up and all sorts of handholding in an organization that needs you to hit the ground running with the minimum amount of help.

There are literally dozens of reasons why someone might not work out. Sometimes it is as insidious as an incumbent employee in the organization who casts a large and destructive shadow and who the company isn’t willing to address.

In “For The Culture,” author Marcus Collins wrote, “People are looking to be a part of something just as much as you are looking for people to join you. You just have to find the right congregational fit.” 

Amen to that!

The Latest

Collage of NationalJeweler.com’s most-read stories of 2025
EditorsDec 31, 2025
The Top 5 Stories of 2025

Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.

Becka Johnson Kibby
MajorsDec 30, 2025
Becka Johnson Kibby to Lead Edge Retail Academy

As part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.

Stock image of rough diamonds from Diavik mine in Canada
SourcingDec 30, 2025
India Chosen as KP Chair for 2026

It marks the third time the country has headed the Kimberley Process. Ghana will serve as vice chair.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Bulova x Stetson collection
WatchesDec 30, 2025
Bulova, Stetson Collab on Watches With Western Flair

The new Bulova x Stetson designs highlight two animals often associated with the American West—the bison and the Texas Longhorn.

Weekly QuizDec 23, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Rahaminov Diamonds Pop-Up at Yamron Jeweler
CollectionsDec 30, 2025
Rahaminov Diamonds Pops Up in Florida

Its residency at Yamron Jewelers will run through May 2026.

In Memoriam collage 2025
IndependentsDec 29, 2025
In Memoriam: Industry Friends We Lost in 2025

From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Tanishq Orlando store exterior
MajorsDec 29, 2025
Tanishq Opens New Stores in Florida, Virginia

The retailer is expanding into areas with large Indian and South Asian populations.

Nanis Madonna di Campiglio Flagship
MajorsDec 29, 2025
Nanis Opens First Flagship Store

The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.

Amethyst Geodes Unearthed: Raw Beauty
SourcingDec 29, 2025
‘Unearthed: Raw Beauty’ Exhibition Opens at LA Museum

The new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.

Stock image of gavel
CrimeDec 24, 2025
LA Jewelry District Couple Pleads Guilty to Hiding Millions from IRS

The couple pleaded guilty to concealing at least $127 million in cash transactions at its precious metals businesses.

People shopping in winter clothes
SurveysDec 24, 2025
Consumer Confidence Falls Again in December

Consumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.

Bonhams US headquarters
AuctionsDec 24, 2025
Bonhams to Open New U.S. Flagship in NYC

In February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.

Hana Kaneko rings
Events & AwardsDec 24, 2025
NYC Jewelry, Antique, & Object Show Announces Winter Event

The new show will take place Jan. 23-25, 2026.

Brian Patrick Gilbertson
SourcingDec 23, 2025
Mining Titan Brian Gilbertson Dies at 82

The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.

Costume Designers Guild Award By Bulgari
Events & AwardsDec 23, 2025
Bulgari Reimagines Costume Designers Guild Award

The LVMH-owned brand has partnered with the costume design union to revamp its award for 2026.

Kering logo
MajorsDec 23, 2025
Kering to Acquire Stake in Raselli Franco Group

The luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.

For Future Reference Vintage
MajorsDec 23, 2025
For Future Reference Vintage Enters Bloomingdale’s

The company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.

Counterfeit Cartier and Audemars Piguet watches
CrimeDec 22, 2025
Customs Seizes Hundreds of Fake Rolex, Cartier Watches

In the recent multi-shipment seizure, CBP also found counterfeit Audemars Piguet, Moncler, and Chrome Hearts items.

Helzberg new store concept rendering
EditorsDec 22, 2025
How Helzberg Is Reimagining Its Stores

Helzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.

Graphic for the 2025 Year-End Webinar
Recorded WebinarsDec 22, 2025
2025 Jewelry Rewind: Looking Back on an Eventful Year

Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.

Pair of Ippolita Lollatini earrings
MajorsDec 19, 2025
MadaLuxe Group Acquires Ippolita

The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.

Bulgari CEO Laura Burdese
MajorsDec 19, 2025
LVMH Names New Bulgari CEO

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

Harwell Godfrey Lil Buddies
EditorsDec 19, 2025
2025 Jewelry Superlatives: A Yearbook-Style Year in Review

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

Front of Jean Schlumberger’s ‘African Cat’ brooch
AuctionsDec 19, 2025
Jean Schlumberger’s ‘African Cat’ Is Purr-Fection

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.

Audemars Piguet Grosse Pièce
AuctionsDec 18, 2025
Audemars Piguet Reclaims Historic Pocket Watch at Auction

It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy