Latest in Opinions

ColumnistsAug 30, 2022
The Power of Collaboration, From All Perspectives

Kendra Bridelle and Ashley Davis Sigman share both the brand and retailer outlook on what “working together” really means.

EditorsAug 23, 2022
What Signet’s Blue Nile Acquisition Could Mean for the Jewelry Industry

Here’s why one analyst called it the best deal Signet has done in decades as well as thoughts on the company “getting too big.”

ColumnistsAug 23, 2022
The Smart Lab: How To Plan An Effective E-Newsletter Strategy

Email newsletters are still a great way of reaching customers and converting browsers into buyers. Here’s how to do it right.

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Sell More Using Natural & Lab Grown Fun Facts with Clients

Using fun facts during a sale gets your clients more interested and invested in their diamond purchase.

ColumnistsAug 18, 2022
Squirrel Spotting: The Travails of Attracting and Retaining Talent

The job market is tight, making it paramount for employers to have the type of culture employees really crave, Peter Smith writes.

Weekly QuizSep 29, 2022
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ColumnistsAug 16, 2022
The PR Adviser: Describe Your Customer

Columnist Lilian Raji continues her tour of the customer journey by asking, who is your customer? And, what do they like?

EditorsAug 16, 2022
Tiffany’s ‘Lock’ Bangle May Be Its Answer to Cartier’s ‘Love’ Bracelet

The unisex style succeeds in several ways while saying a lot about what’s trending in jewelry, writes Senior Editor, Fashion, Ashley Davis.

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Sarine’s Second Generation AI-Based Diamond Grading

The diamond industry is dramatically evolving from manual to AI-based 4Cs grading. Stay up-to-date and discover the new AI-powered advances.

ColumnistsAug 10, 2022
On Data: What We Know About Jewelry Sales So Far This Year

Sherry Smith digs into year-to-date data on lab-grown vs. natural diamonds, the performance of colored gemstone jewelry, and more.

EditorsAug 10, 2022
Take a Tour Through Buccellati’s Vintage Jewelry Collection

Associate Editor Lenore Fedow leads readers through the Italian jeweler’s works from the 1940s to the 2000s.

ColumnistsAug 02, 2022
Why Passing on Lab-Grown Diamonds Might Be a Risky Bet

Retailers would be wise to embrace this growing segment of the market instead of shunning it, Peter Smith writes.

EditorsJul 29, 2022
The Jewelry Industry Remembers Castro: A Complicated, Magical Designer

Before his sudden death last week, the designer had reached new creative heights.

ColumnistsJul 27, 2022
How to Plan, Promote and Present a Livestream Selling Event

Duvall O’Steen and Jen Cullen Williams share tips on finetuning your audio, making it fun, and the magic number for pre-event promotion.

EditorsJul 14, 2022
In ‘The Radiance,’ 13 Talented Designers Offer Distinctive Points of View

Editor-in-Chief Michelle Graff tells the stories behind the pieces that comprised “The Radiance by Couture.”

ColumnistsJul 12, 2022
The Smart Lab: 7 Steps for Building a Brand Advocacy Program

They include identifying people who genuinely like what you’re selling and creating easy-to-share content, Emmanuel Raheb writes.

ColumnistsJul 05, 2022
Navigating the Headwinds: Is Your Business Ready?

Columnist Peter Smith shares a prediction for the year ahead as the jewelry industry faces a possible slowdown.

ColumnistsJun 28, 2022
The PR Adviser: Why Should Someone Buy From You?

If you’re having trouble answering this question, columnist Lilian Raji can help you get a started with a few fill-in-the-blank statements.

EditorsJun 23, 2022
Antique Show Observations From a First-Time Attendee

Associate Editor Lenore Fedow shares her impressions of the Las Vegas Antique Jewelry & Watch Show and a few of her favorite finds.

ColumnistsJun 21, 2022
State of the Majors 2022: Reflections on Resilience

After suffering a professional setback, columnist Peter Smith reflects on our ability to bounce back even when the hits keep on coming.

ColumnistsJun 14, 2022
The Smart Lab: The Importance of Page Speed Optimization

A fast website helps land sales, writes Smart Age Solutions founder and CEO Emmanuel Raheb.

ColumnistsJun 07, 2022
3 Keys to a Successful Retailer-Brand Partnership

Guest columnists Kendra Bridelle and Ashley Davis Sigman break down the importance of familiarity, story-telling, and intention.

ColumnistsJun 03, 2022
PR 101: What Editors Want (and Need) in a Press Kit

Duvall O’Steen and Jen Cullen Williams outline best practices for brands to share their work with journalists, editors, and influencers.

ColumnistsMay 31, 2022
Squirrel Spotting: Growing Your Business When Unit Sales Peak

Discount less and sell more expensive products, Peter Smith writes.

EditorsMay 25, 2022
7 Standout Tiaras in Sotheby’s Platinum Jubilee Exhibition

Senior Editor Brecken Branstrator chooses the pieces she’d most want to see in person.

ColumnistsMay 24, 2022
The PR Adviser: 10 Questions to Contemplate

Columnist Lilian Raji wants to walk you through the customer journey. But first, she’d like you to answer a few questions.

ColumnistsMay 17, 2022
What You Need to Know About the Google Analytics 4 Rollout

In the latest article from The Smart Lab, Emmanuel Raheb outlines the website changes jewelers can expect with this new software.

ColumnistsMay 10, 2022
Metaverse and Web 3.0: Why & How Jewelers Should Get Involved

Duvall O’Steen and Jen Cullen Williams explore what the metaverse could mean for luxury in their latest Creative Connecting column.

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