Opinions

Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.
Latest in Opinions

Rising revenue does not automatically mean a healthy business, particularly in the current economic landscape, Smith writes.

A podcast prompted Smith to share his views on where origin fits into the natural diamond story and the viability of branded diamonds.

Jewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.

Submit your pieces for a chance to win in this year's competition.

From lions and hippos to snails and fish, Senior Editor Lenore Fedow wrangles her picks for cutest jewelry critters in Las Vegas.


The De Beers Group CEO also discussed tariffs, Desert Diamonds, and the pending sale of De Beers in an interview with Michelle Graff.

Smith discusses how managers should handle a top performer's exit, warning that a poor response could have a lasting impact.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

High-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.

Megan Piccione dressed Lauren Wasser in layers of diamond jewelry, making her stand out in a crowd that included celebrities like Beyoncé.

Smith uses a comment he overheard in the grocery store to remind retailers that their job is to inspire buying behavior, not just sell.

Emmanuel Raheb says jewelers need to start marketing early and make it easy for customers to pick a gift for mom.

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

Smith recounts a recent trip to the post office that included an uncomfortable, embarrassing, and public exchange between two employees.

These customer behavior patterns say a lot about how successful your jewelry store is going to be this year, Emmanuel Raheb writes.

Moses, who will leave the lab in May after nearly 50 years, discusses his start in the business, gemstones that stand out, and what’s next.

Natalie Francisco rounds up the top Oscars jewels, including Rose Byrne’s Taffin necklace with a more than 20-carat yellow-brown diamond.

Beth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”

Diamond jewelry was the star of the event formerly known as the SAG Awards.

Emmanuel Raheb discusses the rise of “GEO” and the importance of having well-written, quality content on your website.

Smith encourages salespeople to ask customers questions that elicit the release of oxytocin, the brain’s “feel-good” chemical.

Sherry Smith unpacks independent retailers’ January performance and gives tips for navigating the slow-growth year ahead.

From cool-toned metal to ring stacks, Associate Editor Natalie Francisco highlights the jewelry trends she spotted at the Grammy Awards.
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