77 results for “Peter Smith”
Squirrel Spotting: Non-Verbal Cues Say So Much
Peter Smith mines the psychology of disgust for insight on the messages we communicate through body language.
Squirrel Spotting: Not Head-Counting Is a Head Scratcher
Peter Smith can’t understand why retailers don’t want to know when people are coming into their store and if they are buying.
Squirrel Spotting: Own Your Customer Experience
When something goes wrong, fix the problem instead of blaming your employer or a fellow employee, Peter Smith writes.
Squirrel Spotting: The Challenge of Closing Sales
Many times, customers walk away without buying because of this one thing salespeople neglect to do, Peter Smith writes.
Squirrel Spotting: The Case of the Pricey Repair
When it comes to pricing jewelry repairs, you should start by asking a simple question about the piece at hand, Peter Smith writes.
6 Customer Myths That Might Be Holding Salespeople Back
Peter Smith shares some misconceptions about consumers as well as his belief that product information should be treated like a condiment.
Squirrel Spotting: Customer Retention Mindset—The New CRM
With jewelry sales coming down from their pandemic highs, retailers need to do all they can to retain existing customers, Peter Smith says.
Squirrel Spotting: Human Connection and the Retail Experience
A friendly encounter in an airport reminded Peter Smith why the core reasons for visiting physical stores will never change.
Squirrel Spotting: Examining Retail’s Uneasy Relationship With Brands
Peter Smith understands retailers’ issues with brands but, he argues, brands work. Here’s why.
Squirrel Spotting: How About a Word for the New Year?
It begins with a “t” and ends with a “c” and is imbued with warmth and positivity, Peter Smith writes.
Squirrel Spotting: A Blueprint for Building Sales Plans for the New Year
Columnist Peter Smith outlines the questions business owners need to ask themselves regardless of how aggressive their 2023 sales goals are.
10 Sales Tips for the Holiday Season
Thinking about your sales approach and implementing subtle changes can make a big difference in effectiveness, Peter Smith writes.
Squirrel Spotting: Price Has Nothing to Do With Value
Price is a number written on a tag while value is how good a customer feels when they leave your store, Peter Smith writes.
Squirrel Spotting: The Travails of Attracting and Retaining Talent
The job market is tight, making it paramount for employers to have the type of culture employees really crave, Peter Smith writes.
Why Passing on Lab-Grown Diamonds Might Be a Risky Bet
Retailers would be wise to embrace this growing segment of the market instead of shunning it, Peter Smith writes.
Navigating the Headwinds: Is Your Business Ready?
Columnist Peter Smith shares a prediction for the year ahead as the jewelry industry faces a possible slowdown.
State of the Majors 2022: Reflections on Resilience
After suffering a professional setback, columnist Peter Smith reflects on our ability to bounce back even when the hits keep on coming.
Squirrel Spotting: Growing Your Business When Unit Sales Peak
Discount less and sell more expensive products, Peter Smith writes.
Squirrel Spotting: A View From a ‘Between-Jobs Guy’
Peter Smith reflects on the connections he’s made during his time off and explains why change is so hard for everyone.
Squirrel Spotting: Leadership, and Why We Might Be Getting It Wrong
Peter Smith shares thoughts on the importance of empathy, being honest, investing in employees, and avoiding groupthink.
Squirrel Spotting: Johnny Cash Was a Salesman
Peter Smith charts the singer’s unlikely path to sales excellence as a reminder of what jewelers need to look for when hiring salespeople.
Squirrel Spotting: Whiteboarding—A Love Affair
Peter Smith shares how a whiteboard can transform a team.
Squirrel Spotting: The Sales Boom Has Been a Blast, Now What?
What changes did you make that are going to help your business endure beyond the current surge in jewelry sales? Peter Smith wants to know.
When Did You Know You Wanted To Be in Sales?
A question from an astute young relative has Peter Smith pondering this question in his latest column.
Squirrel Spotting: It’s a Diamond Moment!
It’s no doubt diamond sales are booming, but why? Peter Smith explores the complicated reasons why consumers want the stones right now.
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