De Beers Sees Diamond Production Sink 36% in Q2
While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.

The company’s second-quarter production reported was released Thursday, part of parent company Anglo American’s broader report on all of its operations.
Anglo confirmed last May that it is looking to sell De Beers. The company said Thursday that the formal process to offload De Beers is “advancing,” despite market conditions.
In the second quarter, De Beers’ production dropped 36 percent year-over-year to 4.1 million carats, down 36 percent from 6.4 million in the same period last year.
Canada, where De Beers operates one diamond mine (Gaucho Kué), reported the sharpest drop in production at 46 percent, followed by Botswana at 44 percent, and Namibia at 5 percent.
De Beers is treating lower-grade ore in Canada and is doing extended maintenance on the Orapa mine in Botswana. It also has mothballed the Letlhakane tailings plant there in response to the drop in demand for rough diamonds.
In Namibia, the company announced that following a “fleet optimization study,” it has opted to retire its Coral Sea mining vessel and has taken the Grand Banks out of service while it decides if it wants to sell or decommission the ship.
South Africa, where De Beers recently went underground on the Venetia mine, was the only country where production increased, rising 17 percent year-over-year.
De Beers described rough diamond trading conditions as “challenged” in the first half of the year.
It cut prices, and took lower margins, on certain goods during its three sights in the second quarter, which helped boost revenue, though it noted it expects to report a loss for the first half of the year.
The miner and marketer also saw stronger demand for higher-value diamonds in Q2.
De Beers said it sold 7.6 million carats of rough diamonds, generating $1.19 billion in revenue, compared with 7.8 million carats/$1.04 billion in revenue during the second quarter 2024.
That is a 3 percent decrease in terms of carats sold but a 14 percent increase in revenue.
The consolidated average selling price for rough diamonds has fallen 5 percent year-over-year so far in 2025, dropping to $155 per carat.
The average rough price index is down 14 percent.
(The average rough price index comprises the weighted average of percentage change in selling prices for all De Beers’ sights for the year; as such, it is considered a better like-for-like indicator of the direction of rough diamond prices.)
De Beers said polished trading started to perk up at the end of the Q1, which helped to stabilize polished prices, but the uncertainty surrounding the pending tariffs announced in April slowed the momentum.
While the top end of the diamond pipeline continues to struggle, De Beers noted that at the retail end, consumer demand for diamond jewelry has remained “broadly stable” through the first half of 2025.
De Beers’ production outlook for 2025 remains unchanged at 20-23 million carats.
The Latest

During its Q3 call, CEO Efraim Grinberg discussed the deal to lower tariffs on Swiss-made watches, watch market trends, and more.

Rosior’s high jewelry cocktail ring with orange sapphires and green diamonds is the perfect Thanksgiving accessory.

The “Embrace Your True Colors” campaign features jewels with a vibrant color palette and poetry by Grammy-nominated artist Aja Monet.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Luxury veteran Alejandro Cuellar has stepped into the role at the Italian fine jewelry brand.


The company gave awards to four students at the Namibia University of Science & Technology, including one who is a Grandview Klein employee.

She is remembered as an artist who loved her craft and was devoted to her faith, her friends, and her family.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

The polka dot pattern transcends time and has re-emerged as a trend in jewelry through round-shaped gemstones.

Vanessa Hickman, 49, allegedly sold a diamond bracelet that was mistakenly sent to her home.

GIA’s former president and CEO was presented with the Richard T. Liddicoat Award for Distinguished Achievement.

Social media experts spoke about protecting brand reputation through behaving mindfully online.

In 2026, the three will come together as “House of Brands,” with Gallet sold in Breitling stores and Universal Genève sold separately.

The second drop, which includes more Elphaba-inspired pieces from additional designers, will continue to benefit nonprofit Dreams of Hope.

Second-generation jeweler Sean Dunn has taken on the role.

Amber Pepper’s main focus will be on digital innovation and engaging younger consumers.

The lariat necklace features a 4.88-carat oval-cut Zambian emerald in 18-karat yellow gold.

A 43-carat sapphire brooch from the Vanderbilt collection was the top lot of the Geneva sale.

Rau is a fourth-generation art and antique dealer from M.S. Rau gallery whose first jewelry collection merges artifacts with modern design.

Former De Beers sustainability leader Purvi Shah will take over the role in February 2026.

La Joux-Perret is based in La Chaux-de-Fonds, Switzerland, and makes solar quartz as well as mechanical watch movements.

She previously taught at Gem-A and is the founder of The Gem Academy.

The British actress and her daughter modeled pieces from the brand’s new “Palette” capsule for its “Once Upon a Time” holiday campaign.

Plus, the tech giant shares the steps retailers should take if they believe they’re a victim of a review extortion scam.

Danny and Gaby Shaftel are now Shaftel Diamonds’ CEO and chief operating officer, respectively.

The jewelry manufacturer’s seasonal offering features its new “Melodie” bangles, as well as mini stud earrings and layering pieces.

With more than 140 activations taking place in New York City now through Nov. 23, these 12 events are can’t-miss moments.
























