De Beers Records $189M First-Half Loss
The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.

The diamond miner and marketer’s H1 results were released Thursday as part of the first-half report for parent company Anglo American, which is in the process of offloading the De Beers business.
De Beers mined 10.2 million carats of diamonds in the first half of 2025, a 23 percent drop from 13.3 million in the prior-year period that reflects the company’s deliberate pullback on mining in light of the decline in demand.
Production fell 26 percent in De Beers’ top-producing country, Botswana, while production was down 43 percent in Canada.
It was flat year-over-year in Namibia and South Africa. De Beers said production in South Africa, where it operates just one mine now, is expected to increase over the next few years as operations ramp up in the underground portion of Venetia.
The company cut its full-year production forecast to 20 million-23 million carats (previously 30 million-33 million) early in the year, and that guidance remains unchanged through the first half of 2025.
First-half revenue totaled $1.95 billion, down 13 percent from $2.25 billion in first half of 2024, as rough diamond sales dropped 13 percent due to “subdued” demand and a decline in rough diamond prices.
The consolidated average realized price for rough diamonds was down 5 percent, from $164/carat in H1 2024 to $155/carat this year.
Declining prices and the impact of “stock rebalancing initiatives,” meaning assortments that were sold at lower margins in order to move out-of-balance goods purchased when prices were higher, pushed De Beers into the red in H1 2025.
The company recorded an underlying EBITDA loss of $189 million, compared with income of $300 million in the first half of 2024.
De Beers also noted that the first half of 2024 benefited from the one-off sale of an iron ore royalty right related to the Onslow Iron project in West Pilbara, Australia.
Looking at individual markets, De Beers said that overall rough diamond trading conditions have remained “challenged” so far this year.
There is a surplus of polished diamond inventory in the midstream (cutters and polishers/traders), and both midstream and downstream (designers/retailers) players are taking a cautious approach to buying amid the general uncertainty.
As the company noted last week when releasing its Q2 production report, polished diamond prices began to stabilize in the first quarter of 2025 and trading improved, but that momentum was lost in the second quarter as President Donald Trump’s tariff announcement created “increased uncertainty.”
De Beers said consumer demand for diamond jewelry was “broadly stable” in the first half of the year.
In the United States, it’s held steady, though De Beers noted that the full impact of the tariffs has yet to be realized.
In India, diamond sales grew by double-digits while the sales decline in China appears to be slowing and demand remains “robust” in Japan and the Gulf.
De Beers also gave brief updates on its individual business units.
It said that De Beers Jewellers, its retail chain that rebranded as De Beers London at the beginning of the year, opened a flagship store in the Dubai Mall in partnership with luxury goods retail giant Chalhoub Group in April.
Plans are underway to open a De Beers London flagship store in Paris.
Forevermark, which is transitioning from a diamond brand to a finished jewelry brand with a focus on India, plans to open four new stores in Mumbai and Delhi during the second half of the year, while it continues to wind down its legacy business globally.
Though De Beers did not mention Lightbox in its first-half report, the lab-grown diamond brand—launched in 2018 in a bid to regulate prices and create differentiation from natural diamonds—is nearing its end.
As of press time Thursday morning, the Lightbox website was advertising its “Farewell Sale,” set to end today, with prices up to 85 percent off.
It appeared to only have five styles left, with prices ranging from $70 to $1,040.
The Latest

Fourth-generation jewelers Coleman and Mitchell Clark exemplify the best qualities of their predecessors: humility, modesty, and confidence.

Tiffany & Co. continued its full-scale store renovation project while Bulgari’s high jewelry collection generated “record-breaking revenue.”

This year’s sessions feature leading voices from human rights, legal, and conservation organizations.

Experience gemstones with greater precision and comfort than ever before.

The high-end jewelry retailer was sold to private investment firm Middle West Partners and a group of longtime clients.


The jewelry designer has partnered with Sofer Jewelry to distribute her 85-piece lab-grown diamond collection.

Dunn, this year’s Single-Store Independent inductee, is passionate about innovation and telling the story of natural diamonds.

Submit your pieces for a chance to win in this year's competition.

The 24-carat fancy intense pink diamond ring could fetch up to $18 million at the November sale.

The “Island Jewel” candle honors New York City and Puerto Rico and raises money for the island’s water relief efforts.
The partnership will give JA members access to preferred pricing, exclusive benefits, technology solutions, education, and resources.

Stores should expect to see the most customers on Nov. 27, and Christmas week is expected to be hectic too, as Dec. 25 falls on a Friday.

The charm, our Piece of the Week, features brown diamond frozen hot chocolate topped with white diamond whipped cream and a ruby straw.

The top lot of Elmwood’s recent fine jewelry sale in London was a 1.84-carat, D color Tiffany & Co. solitaire diamond ring.

The watch company agreed to sell a 95 percent interest to a group comprised of F.P. Journe, Chanel, and Swiss watch exec Pierre Jacques.

This round of tariff refunds is for importers that have sued over IEEPA tariffs in the Court of International Trade and won.

It revisits the brand’s most requested silhouettes, from "Pillow"-set necklaces and bracelets to "Signature"-set rings and earrings.

Ara Chanakian, a jeweler at Pattons, took home top honors in every category at Jewelers of Louisiana’s annual jewelry design competition.

The live charity benefit sale in Nashville will also feature gowns, boots, and other memorabilia from the country music legend.

Sponsored by Overnight Mountings

The supplier organization recently joined JA and JVC to have more input on political issues affecting the jewelry industry.

Blue Nile, a Signet Jewelers-owned brand, is now Royal Asscher’s exclusive licensed retailer in North America.

“Royal Oak” pays homage to the brand’s most popular watch model using 18-karat gold as well as diamonds, emeralds, and sapphires.

As part of the transition, Joseph Nicosia has stepped into the role of COO.

Participants now have until Oct. 14 to complete their submissions.

The alleged thieves used crow bars and sledgehammers to smash into jewelry stores across the state.

Ahead of the holidays, Smith urges jewelers to take a hard look at who’s buying jewelry, what they’re purchasing, and who’s stopped buying.
























