WatchesSep 21, 2023
Timex Wants Your Old WatchWatchesOct 23, 2024
How to Get a Timex Watch for $1
The watchmaker is selling 1,000 “Waterbury” watches for $1 each in celebration of its 170th anniversary.
In honor of its 170th anniversary, Timex is selling 1,000 “Waterbury” watches, each for $1 on Nov. 16.
Middlebury, Conn.—Timex is celebrating its 170th anniversary with a special giveaway.
On Nov. 16, the watchmaker is selling 1,000 “Waterbury” watches for $1 each.
The watches would usually retail for $119, said Timex. They will be available at 10 a.m. local time at participating retailers worldwide as well as online to shoppers in the U.S., U.K., Canada, India, and the European Union.
The watch’s name is a nod to the company’s heritage, getting its start in 1854 as the Waterbury Clock Company in Waterbury, Connecticut.
The special release is part of the “Waterbury” collection, featuring a leather strap, a glossy ice-white dial with the official 170th Anniversary Edition logo, and 3D-lacquered roman numeral markers.
The caseback showcases vertical brushing and is engraved to commemorate the milestone anniversary.
The limited-edition timepiece honors Timex's “Yankee” pocket watch. Known as "the watch that made the dollar famous,” it was Timex’s first watch to be sold for $1.
Related stories will be right here …
On Nov. 16, the watchmaker is selling 1,000 “Waterbury” watches for $1 each.
The watches would usually retail for $119, said Timex. They will be available at 10 a.m. local time at participating retailers worldwide as well as online to shoppers in the U.S., U.K., Canada, India, and the European Union.
The watch’s name is a nod to the company’s heritage, getting its start in 1854 as the Waterbury Clock Company in Waterbury, Connecticut.
The special release is part of the “Waterbury” collection, featuring a leather strap, a glossy ice-white dial with the official 170th Anniversary Edition logo, and 3D-lacquered roman numeral markers.
The caseback showcases vertical brushing and is engraved to commemorate the milestone anniversary.
The limited-edition timepiece honors Timex's “Yankee” pocket watch. Known as "the watch that made the dollar famous,” it was Timex’s first watch to be sold for $1.
“170 years ago, timekeeping was exclusive to the elite, with pocket watches expensively priced to the public,” said Timex.
“It was then that the Waterbury Clock Company stepped in and democratized timekeeping for all. Five pounds of candy cost 35 cents, and one dollar got you the Yankee dollar pocket watch.”
Timex had sold more than six million of these watches by the turn of the century, the company said.
“Farmers checked it during harvests, train conductors relied on it for punctuality, and factory workers synchronized their breaks by its hands,” said Timex.
Notably, Mark Twain was said to have sent Timex one dollar for his own Yankee pocket watch.
A letter said to be from author Mark Twain, requesting a “Yankee” pocket watch from Timex
“Our 170th anniversary isn't merely a celebration of our storied past; it's a heartfelt reaffirmation of our unwavering commitment to making quality timepieces accessible to everyone,” said Shari Fabiani, chief marketing officer of Timex Group.
“The $1 anniversary watch pays homage to the original Waterbury campaign, which promised 'correct time for little money.' In crafting this watch, we wanted to honor the loyal consumers who have trusted and cherished our brand over the years."
For a list of retailers selling the $1 watch, visit the Timex website.
More on Watches
The Latest
AuctionsApr 29, 2025
‘Golconda Blue’ Diamond Pulled From AuctionThe 23-carat fancy vivid blue diamond, set to headline Christie’s May jewelry auction, was expected to sell for as much as $50 million.
IndependentsApr 29, 2025
Maryland Jeweler to Close After 36 YearsG.B. Heron Jewelers in Salisbury, Maryland, is set to close as its owner, Jeff Cassels, retires.
ColumnistsApr 29, 2025
Google Ads vs. Social Media Ads: Which Are More Effective?Emmanuel Raheb outlines the differences between the two platforms and posits that the most successful jewelers use both.
Brought to you by
Watch: The Winston Red: GIA Examines the Smithsonian’s Newest AdditionSupplier Spotlight Sponsored by GIA
SourcingApr 29, 2025
Gemfields Mini Ruby Auction Achieves $7MThe miner said its April sale featured a mix of commercial-quality primary rubies and secondary rubies of varying quality.
Weekly QuizApr 24, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CrimeApr 28, 2025
Customs Seizes Nearly 2,000 Pieces of Counterfeit Van Cleef & Arpels JewelryU.S. customs agents in El Paso, Texas, intercepted the package, which would have been worth $9 million if the jewelry was genuine.
TrendsApr 28, 2025
Suzanne Kalan Launches Tech Ring Jacket CollectionHealth monitors become statement pieces when paired with the brand’s new collection of stackable diamond-studded bands.
Brought to you by
Emerging Jewelers Accelerator Program Announces Second Cohort of Aspiring Jewelry Entrepreneurs Six new retail businesses were selected for the 2025 program, which began in January.
Events & AwardsApr 28, 2025
JCK Industry Fund Announces 2025 Grant RecipientsTen organizations were selected this year.
IndependentsApr 28, 2025
John Atencio Appoints 2 to Wholesale TeamKim Carpenter and Sam Gevisenheit have joined the brand.
CollectionsApr 25, 2025
Sylvie Looks to Water in New Sculptural Bridal Collection“Shell Auranova” is the next generation of the brand’s bridal line, featuring half-bezel engagement rings with bold and fluid designs.
FinancialsApr 25, 2025
Kering’s Jewelry Brands Persevere as Q1 Sales Sink 14%Boucheron and Pomellato performed well in an otherwise bleak quarter for Kering amid struggles at Gucci.
EditorsApr 25, 2025
Piece of the Week: Deborah Meyers Experience’s ‘The Birds’ EarringsDesigner Deborah Meyers created her birds from oxidized sterling silver, rose-cut diamond eyes, and Akoya Keshi pearl feathers.
SourcingApr 25, 2025
De Beers Sales, Production Fall in Q1 Amid UncertaintyThe company said it expects sightholders to remain “cautious” with their purchasing due to all the unknowns around the U.S. tariffs.
Supplier BulletinApr 24, 2025
Protect Your Customers and Your BusinessSponsored by the Gemological Institute of America
EditorsApr 24, 2025
Q&A: Wolf’s CEO Talks U.S. ExpansionSimon Wolf shares why the time was right to open a new office here, what he looks for in a retail partner, and why he loves U.S. consumers.
IndependentsApr 24, 2025
Longtime Iowa Jeweler Herman Ginsberg Dies at 99 A third-generation jeweler, Ginsberg worked at his family’s store, Ginsberg Jewelers, from 1948 until his retirement in 2019.
FinancialsApr 24, 2025
Charles & Colvard Delisted From Nasdaq Due to NoncomplianceThe company failed to file its quarterly reports in a timely manner.
SourcingApr 24, 2025
Young Diamantaires Transition to NonprofitThe organization also announced its board of directors.
TrendsApr 24, 2025
Amanda’s Style File: So CharmingCharms may be tiny but with their small size comes endless layering possibilities, from bracelets to necklaces and earrings.
MajorsApr 23, 2025
Bulgari Doubles Size of Jewelry Factory in ItalyLocated in Valenza, the now 355,000-square-foot facility includes a new jewelry school that’s open to the public, Scuola Bulgari.
Events & AwardsApr 23, 2025
PDPaola Creative Director Wins FGI’s ‘Rising Star’ AwardPaola Sasplugas, co-founder of the Barcelona-based jewelry brand, received the Fine Jewelry Award.
AuctionsApr 23, 2025
Rare Custom Rolex Daytona Heads to AuctionA platinum Zenith-powered Daytona commissioned in the late ‘90s will headline Sotheby’s Important Watches sale in Geneva next month.
MajorsApr 23, 2025
David Yurman’s New Campaign Stars Carmelo Anthony, Jaylen BrownThe basketball stars wear men’s jewelry from the “Curb Chain” collection.
MajorsApr 22, 2025
Zales’ Rebrand Takes Playful Approach to Fine JewelryThe Signet Jewelers-owned retailer wants to encourage younger shoppers to wear fine jewelry every day, not just on special occasions.
AuctionsApr 22, 2025
Christie’s to Auction JAR Jewelry CollectionThe 21 pieces, all from a private collector, will be offered at its Magnificent Jewels auction next month.
ColumnistsApr 22, 2025
The PR Adviser: Building Buzz Through Word of MouthLilian Raji answers a question from a reader who is looking to grow her jewelry business but has a limited marketing budget.
