The family-owned jeweler will open a new showroom in Bel Air, Maryland, this fall.
Paul Moonga named CEO of Endless Jewelry
Moonga is replacing founder Jesper Nielsen, who will remain on board but focus on overall development of the brand.

Ft. Lauderdale, Fla.--Paul Moonga is the new CEO of Endless Jewelry International, replacing founder Jesper Nielsen, who will remain on board but focus on overall brand development while Moonga handles day-to-day operations.
Moonga has experience building brands and profitable telecom companies in a number of international markets, Nielsen said, and has operated brand franchises in the fashion industry.
“This appointment will both strengthen the structure in senior management as well as streamline our day-to-day business operations,” he said. “At the same time, (this) provides the opportunity and allows me to focus more of my resources on the overall development of the Endless brand and our expanding product categories … as well as on the continued expansion of the Endless Jewelry footprint worldwide.”
Endless Jewelry is a line of stainless steel, sterling silver and gold-plated bracelets and charms that is carried in dozens of retail stores across the country. The company’s North and South American operations are based out of Ft. Lauderdale.
Nielsen added that Endless’s shareholders have “decided to execute a significant capital injection to secure an even more solid foundation for the company,” coming off a “phenomenal” week at the recent JCK Las Vegas show where the brand racked up nearly seven figures in sales.
“We welcome (Moonga) to his new position and look forward to taking Endless Jewelry to the next level on a global scale,” Nielsen said.
The Latest

Amanda Ileana Hernandez is married to Carlos Hernandez, one of two men in prison for the 2024 murder of Michigan jeweler Hussein Murray.

The reimagined jewel, our Piece of the Week, trades the diamonds in the original 1998 design for blue, pink, yellow, and green sapphires.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

Sponsored by American Gem Trade Association


In the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.

The 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.

The expanded collections now feature hand-cut gemstones like topaz, tanzanite, chrysoprase, chalcedony, smoky quartz, and fire opal.

The lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.

The gemstone supplier and manufacturer acquired the remarkable 104-gram Zambian emerald at Gemfields’ auction in May.

Two suspects offered to trade the woman a “winning” lottery ticket for her jewelry.

Finsch has been in business rescue since May, and owner Petra Diamonds said it sees no viable path forward for the mine.

Michel Patrick DeSalles was sentenced after pleading guilty to the 2017 murder of Omid Gholian, who owned a jewelry store in Manhattan.

Longtime industry executive Beth Miller has taken on the role.

The brooch was owned by Virginia Fortune Ryan Ogilvy, who served as a lady of the bedchamber to Queen Elizabeth II for nearly 50 years.

Jamie Cygielman will take on the role on Aug. 24.

Moore, Polly’s husband, is remembered as a family man with an easygoing spirit and a love for sports and the outdoors.

Duvall O’Steen and Jen Cullen Williams share the best ways to display, present, and explain colored gemstones to younger customers.

The mid-year conference for jewelry and watch appraisers will take place Sept. 5-6 on Zoom.

Honest Hands Ring Co. Founder Benjamin Bosworth shared his thoughts on jewelry technology and why AI can never replace the human element.

QVC Group President and CEO David Rawlinson is temporarily being replaced by a familiar face, former QVC CEO Mike George.

The brand also added two one-of-a-kind brown diamond pieces to the “Sanssouci” series of its “Gardens” collection.

Ostbye took home top vendor honors at the Independent Jewelers Organization’s show, held last month in Kentucky.

Sponsored by Stratus Estate Buyers

Cloud, who will officially join Blue Nile on Monday, spent 26 years at Tiffany & Co. and founded jewelry brand Roseate.



















