Editors

Another Golden (Gem) Anniversary: Tanzanite Turns 50

EditorsDec 12, 2017

Another Golden (Gem) Anniversary: Tanzanite Turns 50

Five decades after the discovery of the popular blue gemstone, here’s where the market is today.

20171212_Tanzanite-header.jpg
A 10.39-carat cushion-cut tanzanite from gemstone cutter Roger Dery

Tanzanite turned 50 this year, and there are a number of reasons to celebrate and highlight the stone: a fine quality tanzanite can compete with some of the best in color, and the gemstone’s story is so interesting because it shares such a strong connection to its place of origin.

In 1967, a Maasai tribesman came upon blue crystals in northern Tanzania. He alerted a local prospector named Manuel d’Souza, who figured out that it was, in fact, a new gemstone that had been discovered.

Campbell Bridges, known for his discovery of tsavorite garnet (which also celebrated 50 this year), then helped bring the stones to the West and to the attention of Tiffany & Co., which named tanzanite after its country of origin and brought it to the gem market with an official launch in 1968, according to the Tanzanite Foundation.

The stone has risen in popularity in the colored stone world and, in fact, was added to the birthstone list in 2002. And yet even today, the foothills of Mount Kilimanjaro remain the only place where tanzanite is mined.

There are very few instances where a gemstone is so closely tied to the land from which it is sourced, making tanzanite unique in the world of gems. Because the gem is sourced solely in that area, it’s also closely tied to the political climate in Tanzania and there’s a significant amount in flux there right now.

The Current Events
In May, President John Magufuli fired the mining minister and the chief of the state-run mineral audit agency, according to Reuters, after an investigation into the possibility that some mining companies weren’t declaring all exports in order to evade taxes.

Then in September, the government ordered the military to build walls around the tanzanite mines to control the supply as it leaves the mining site. This came, it said, in response to an investigation that found many cases of smuggling.

That same month, Magufuli announced that he had signed into law new mining bills that required the government to own at least a 16 percent stake in mining projects.

The law also increased duties on gold and minerals, which, among other things, increased the taxes on rough gemstones to be exported from the country.

Gemstone cutter Roger Dery, who travels to Tanzania a few times a year, said he thinks the government’s move to be more stringent

in collecting money where it’s due could elevate prices a bit in the future. This might be especially true for dealers who are trying to export early next year to have pieces in the United States in time for Tucson, he said.

Still, he doesn’t think that the increased duties and prices of tanzanite will act as a deterrent for sellers, especially those dealing in larger stones.

After all, demand for the stone is still high, he said, especially for him: “Within the past year, I’ve sold more tanzanite than I can ever recall.”

Bruce Bridges, son of Campbell Bridges, said via email that he’s seeing a lower supply of tanzanite right now, due in large part to what’s happening on the ground over there.

He said all of these actions have led to a decrease in confidence in the gem sector there. “When confidence is down, investment in mining goes down, which leads to less supply.”

Additionally, he noted another factor coming in to play.

All of the hurricane activity the Caribbean saw this fall, and the devastation that came to so many islands as a result, has had a massive impact on tourism to the area. Since a decent amount of tanzanite is sold through cruise ship tourism, which has been so affected by the hurricanes, there are fewer potential buyers of tanzanite.

So due to a combination of factors--a decreased supply accompanied by a decreased demand--Bridges said prices are fairly stable.


This picture of Campbell Bridges (left) and prospector Norman Matthews looking at a tanzanite sample in front of Mount Kilimanjaro appeared in Life magazine in May 1969.

Alan Hackman of Intercolor echoed that, noting that because the tanzanite mining sector is controlled by only a few--and even fewer who have a strong enough financial backing to hold on to material instead of releasing it as it comes to sell--there’s a lot on the market, so prices are stable. 

He also said that while he does think the hurricanes could have an effect on demand, he thinks it will only be a short-term issue. 

The Opportunity of Fine Gems
These days, there’s a “reasonably consistent” quality standard across the board, Bridges said. And though that’s accompanied by a slight decrease in the larger, finer materials, no one should have too many issues currently in getting what they need, even if that comes in the form of older stock. 

For Intercolor, the biggest change in quality of supply lately has been in the colors; Hackman estimates that 95 percent of the tanzanite they’re seeing now displays more purple than blue. 

Given the fact that they believe when tanzanite is cut from the purple axis, the yield is higher--as opposed to cutting from the blue axis, which he believes is weaker and more prone to damage--this change is not necessarily a bad thing, he said.

For Dery and designer and carver Naomi Sarna, getting their hands on the quality they want hasn’t been an issue.

Sarna started working with tanzanite in 2013, telling National Jeweler that she thinks it’s the “most beautiful of the blue stones.”

In addition to her love for the stone, which she says is shared by her customers, Sarna also has a strong connection to Tanzania. She often travels to the country to source gems and currently is part of a project that teaches Maasai women how to make wire-wrapped jewelry as a source of income.

Her most recent venture is to sell “L’heure Bleu,” a carved tanzanite weighing 725 carats. All of the profits from the $500,000 price tag will go toward much-needed eye care for Maasai women.

She’s eager to help provide the seed that will help support a program for these women and the Tanzanian people, who she said are “eager to improve their lot in life.”

Her involvement there provides an example for one of the major conversations in the colored stone sector right now: establishing sustainable practices and livelihoods in gemstone communities.

This support is especially important for a place like Tanzania, where tanzanite and the community around it are so interconnected that every change has a direct impact on the gemstone community.

“Government actions concerning mining, licensing, import and export in the near term will have a resounding effect on the industry and sustainable futures of these gemstones,” Bridges said.

He added: “There is a great history behind tanzanite and a wonderful worldwide market that has been developed. It would be very sad, indeed, if the Tanzanian government were not to help nurture and honor this gemstone’s continued development in a constructive way.”

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

A Marvelous Journey: The Collection of Maurice Tempelsman
AuctionsJun 04, 2026
Treasures from Maurice Tempelsman’s ‘Marvelous’ Life Head to Auction

Up for auction at Sotheby’s, the collection of Tempelsman’s personal effects includes a Cartier Tank watch Jackie O. gifted him.

Dakota Badia and Nancy Badia
CollectionsJun 04, 2026
Buddha Mama to Spend the Summer in Aspen

The Miami-based fine jewelry brand will host its first summer residency in the Colorado mountain town from June 5 to Aug. 23.

AGS at Peter Yantzer Building dedication
MajorsJun 04, 2026
AGS Honors Late Peter Yantzer, Holds Time Capsule Ceremony

The organization also announced its international board of directors for the 2026-2027 term.

PG-05-SHOT-2-LUCIDA.033 1.png
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in Vegas

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

Neiman Marcus downtown Dallas store
MajorsJun 04, 2026
Neiman Marcus’ Downtown Dallas Store to Close in September

Saks Global confirmed the closure this week, spelling the end for a store that’s been part of downtown Dallas for more than 100 years.

Weekly QuizJun 04, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
The Retail Smiths founder and National Jeweler columnist Peter Smith
ColumnistsJun 03, 2026
Peter Smith: When Top Talent Leaves and What It Says About You

Smith discusses how managers should handle a top performer's exit, warning that a poor response could have a lasting impact.

Screenshot of the Tracr website homepage
GradingJun 03, 2026
GIA’s Tracr Investment Is First Step Toward Industry-Owned Platform

The Gemological Institute of America is now a 30 percent stakeholder in Tracr, the De Beers-backed blockchain for diamonds.

1872x1052-NextGem-2026-National-Jeweler-Advertorial.jpg
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry Retailers

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

The 1916 Company Coast to Coast Roadshow
WatchesJun 03, 2026
The 1916 Company Taking Pre-Owned Rolexes on the Road, Again

The retailer is bringing Rolex Certified Pre-Owned watches to five U.S. cities in 2026 for collectors to see, try on, and purchase.

Jessica Alba in Gabriel & Co. campaign
IndependentsJun 03, 2026
Jessica Alba Is the New Face of Gabriel & Co.

The actress and entrepreneur stars in the jeweler’s new campaign that celebrates life’s quiet moments.

Anna Maccieri Rossi Ora Wood Sunrise Cuff, Marie Lichtenberg High Jewelry Bandana, Anna Maccieri Rossi Carpe Diem Pendant
TrendsJun 03, 2026
State of Design: Only the Innovative Will Survive

The price of gold has risen, affecting the number of pieces designers make, the materials they use, and how they position themselves.

Woman with crossed hands and rings on fingers
FinancialsJun 02, 2026
Signet Jewelers’ Q1 Sales Up 2% As It Focuses on ‘Core Four’

The jewelry retailer is zeroing in on Zales, Jared, Kay Jewelers, and Blue Nile as it looks to create unique brand identities for each.

Dr. Akinwumi Adesina, chairperson of the Diamonds for Development Fund
SourcingJun 02, 2026
Leader Appointed for Botswana’s Diamonds for Development Fund

Dr. Akinwumi Adesina, a development economist, will head the fund created to help Botswana diversify its economy.

James Marks
WatchesJun 02, 2026
Watch Industry Veteran James Marks Joins Sotheby’s

Sotheby’s has appointed the former Phillips executive as its global head of private sales and retail in its watches division.

Sothebys 10-carat blue diamond, 120 carat Harry Winston diamond necklace
AuctionsJun 02, 2026
Sotheby’s to Auction 10-Carat Blue Diamond, 1960s Harry Winston Necklace

A private collection of five Paraíba tourmalines also will be up for sale at Sotheby’s High Jewelry auction in New York, scheduled for June 16.

People shopping in a jewelry store
IndependentsJun 02, 2026
State of Retail: 6 Things Retailers Should Know About Consumers Today

From Gen Z’s view of luxury to “doom spending,” these are the six consumer trends to note this year.

Zahn-Z Big Zaha Art Deco Ring
Events & AwardsJun 01, 2026
Design Atelier Brands Have a Big Night at Emotional Couture Design Awards

The show started by honoring Mildred Marcano, ended with a tearful Beth Anne Bonanno, and recognized a dozen-plus designers in between.

Rapaport's rebranding
SourcingJun 01, 2026
RapNet Rebranding as Rapaport Trade

The revamped online diamond marketplace will feature pricing intelligence and data-driven tools for more efficient buying and selling.

Gemfields emeralds
SourcingJun 01, 2026
Gemfields’ Higher-Quality Emerald Auction Achieves $26.8M

The miner said demand for higher-quality emeralds is stable, but there is notable caution in the market.

Cultus Artem River of Heaven Necklace
CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ Desert

The “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.

Sean Dunn, Amy Greenberg, Elise Greenberg, Coleman Clark, Mitchell Clark
IndependentsMay 29, 2026
Meet the 2026 Retailer Hall of Fame Inductees

This year’s inductees include second-, third-, and fourth-generation jewelers.

Jesse Itzler
Events & AwardsMay 28, 2026
JCK Announces Jesse Itzler as 2026 Keynote Speaker

The author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.

JCK Rocks Nelly Graphic
Events & AwardsMay 28, 2026
JCK Rocks To Ride With Nelly

Three-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.

A screen shot of The Clear Cut's website
MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut

Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.

Itä Aguaviva Tassel Pendant, Ashaha Anzar Cuff, Cultus Artem Quetzal Ring
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design Atelier

These up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.

GCAL 8x Cushion Cut diamond
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion Cut

The lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.

Stock image of police cars with their lights on
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026

This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy