De Beers’ 2020 Revenue Declines 27%
The diamond miner and marketer said COVID-19 had a “profound impact” on global diamond supply and demand.

Total revenue fell 27 percent to $3.4 billion, compared with $4.6 billion in 2019.
Rough diamond sales declined 30 percent to $2.8 billion, compared with $4 billion in 2019, as demand decreased at the retail level and factories in India shuttered for health and safety reasons, forcing De Beers to be more flexible with its clients.
Rough diamond sales volume shrunk 27 percent to 21.4 million carats, compared with 29.2 million carats in 2019. The average realized price slipped 3 percent to $133 per carat, down from $137/carat in 2019.
As previously reported, production fell 18 percent to 25.1 million carats due to COVID-19 shutdowns at mines and the drop in consumer demand.
De Beers recorded an underlying loss of $102 million, compared with underlying earnings of $45 million in 2019. Rapaport noted this was the company’s first time in the red since 2009, in the immediate aftermath of the global financial crisis.
De Beers Group’s 2020 financials were released Thursday morning as part of parent company Anglo American’s preliminary full-year results.
Other highlights of the year for De Beers included the following:
— Work continued on the underground expansion of the Venetia mine in South Africa, as well as on Cut-9 at Jwaneng in Botswana;
— Namibia’s new off-shore diamond mining vessel, AMV3, remains on track for commissioning in 2022; it is the largest diamond recovery vessel ever built; and
— Construction was completed on the Lightbox lab-grown diamond facility in Oregon.
Looking ahead to 2021, De Beers said there is potential for a continued recovery in demand for rough diamonds amid “positive” demand trends in key markets and healthier inventory levels across the supply chain.
The company also said it expects consumer desire for natural diamonds to remain high in the mid- to long-term future, despite the pandemic and the increasing supply of lab-grown diamonds on the market.
De Beers noted that COVID-19 accelerated the transformation that was already underway in the jewelry industry—more efficient inventory management, increased online purchasing, and growing demand by consumers to know where products come from and how they impact the people who make them.
De Beers has set its 2021 production guidance at 32-34 million carats, subject to trading conditions, further COVID-19-related disruptions, and ongoing operational challenges, particularly around the restarting of the plant at the Orapa mine following the planned shutdown in November.
The Latest

In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.

The family-owned jeweler’s new space is in a former wholesale produce market.

Ivel Sanchez Rivera, 52, has been arrested and charged in connection with the armed robbery of Tio Jewelers in Cape Coral, Florida.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The new show will take place Jan. 23-25, 2026.


Associate Editor Natalie Francisco highlights her favorite jewelry moments from the Golden Globes, and they are (mostly) white hot.

Yantzer is remembered for the profound influence he had on diamond cut grading as well as his contagious smile and quick wit.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The store closures are part of the retailer’s “Bold New Chapter” turnaround plan.

Through EventGuard, the company will offer event liability and cancellation insurance, including wedding coverage.

Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.

The credit card companies’ surveys examined where consumers shopped, what they bought, and what they valued this holiday season.

Kimberly Miller has been promoted to the role.

The “Serenity” charm set with 13 opals is a modern amulet offering protection, guidance, and intention, the brand said.

“Bridgerton” actresses Hannah Dodd and Claudia Jessie star in the brand’s “Rules to Love By” campaign.

Founded by jeweler and sculptor Ana Khouri, the brand is “expanding the boundaries of what high jewelry can be.”

The jewelry manufacturer and supplier is going with a fiery shade it says symbolizes power and transformation.

The singer-songwriter will make her debut as the French luxury brand’s new ambassador in a campaign for its “Coco Crush” jewelry line.

The nonprofit’s new president and CEO, Annie Doresca, also began her role this month.

As the shopping mall model evolves and online retail grows, Smith shares his predictions for the future of physical stores.

The trade show is slated for Jan. 31-Feb. 2 at The Lighthouse in New York City's Chelsea neighborhood.

January’s birthstone comes in a rainbow of colors, from the traditional red to orange, purple, and green.

Footage of a fight breaking out in the NYC Diamond District was viewed millions of times on Instagram and Facebook.

The supplier has a curated list of must-have tools for jewelers doing in-house custom work this year.

The Signet Jewelers-owned store, which turned 100 last year, calls its new concept stores “The Edit.”

Linda Coutu is rejoining the precious metals provider as its director of sales.

The governing board welcomed two new members, Claire Scragg and Susan Eisen.

























