Events & AwardsMar 05, 2025
92NY Accepting 2025 Jewelry Artist Residency ApplicationsEvents & AwardsMar 06, 2025
Borsheims’ ‘Ike-It’ Award Goes to Jeweler
Senior Jeweler Jay Wolff was named employee of the year.
Borsheims honored Senior Jeweler Jay Wolff with the “Ike-It” Employee of the Year award for 2024.
Omaha, Neb.—Borsheims has awarded the “Ike-It” Employee of the Year award for 2024 to Senior Jeweler Jay Wolff.
He was nominated and chosen for the award by his fellow colleagues at Borsheims.
Wolff began his career at the retailer in 2012 as a jeweler, after growing up in the industry.
His grandfather and father owned Wolff Jewelers and Goldsmith in Iowa and Nebraska. Wolff worked at the Iowa location from 1992 to 2001 in a variety of roles, including as a goldsmith, sales associate, and manager for the family business.
In 2001, he moved to Omaha, Nebraska, and became a jeweler for Hostetter’s Jewelry until the store’s closing in 2012.
“Today, Wolff is known at Borsheims as a kind-hearted leader and someone who consistently goes above and beyond to design special, one-of-a-kind creations for Borsheims customers,” said the retailer.
Wolff said one of his favorite creations he made for a customer is a watch-turned-bracelet. The customer was gifted a watch from her parents when she graduated college in 1954. Wolff reset it into a bracelet, preserving the message on the back from the customer’s parents.
Related stories will be right here …
He was nominated and chosen for the award by his fellow colleagues at Borsheims.
Wolff began his career at the retailer in 2012 as a jeweler, after growing up in the industry.
His grandfather and father owned Wolff Jewelers and Goldsmith in Iowa and Nebraska. Wolff worked at the Iowa location from 1992 to 2001 in a variety of roles, including as a goldsmith, sales associate, and manager for the family business.
In 2001, he moved to Omaha, Nebraska, and became a jeweler for Hostetter’s Jewelry until the store’s closing in 2012.
“Today, Wolff is known at Borsheims as a kind-hearted leader and someone who consistently goes above and beyond to design special, one-of-a-kind creations for Borsheims customers,” said the retailer.
Wolff said one of his favorite creations he made for a customer is a watch-turned-bracelet. The customer was gifted a watch from her parents when she graduated college in 1954. Wolff reset it into a bracelet, preserving the message on the back from the customer’s parents.
Borsheims CEO and President Karen Goracke shared her congratulations.
Award winner Jay Wolff (left) with Borsheims CEO and President Karen Goracke
“Jay has long been celebrated by his colleagues for his attention to detail, his willingness to help train new team members, and his helpful attitude. And he’s a true talent! Borsheims is incredibly lucky to have Jay as one of our esteemed team members,” she said.
Wolff and his wife live in Blair, Nebraska, with their daughter, Chloe, and son, Riley. When he’s not at Borsheims, he enjoys being outdoors and spending time with family.
The Ike-It Award is given annually to one associate who embodies Borsheims’ commitment to customer service and demonstrates the company’s core values.
Now in its 33rd year, it was named in honor of Ike Friedman, who owned Borsheims from 1947 to 1989. The award started in 1992, a year after his passing.
Owned by Berkshire Hathaway, the 155-year-old retailer is one of the largest independent jewelry stores in the U.S.
More on Events & Awards
The Latest
SourcingJun 25, 2026
ICA Names Brandee Dallow as CEODallow will lead the International Colored Gemstone Association, effective July 6.
EditorsJun 25, 2026
Out & About: How Jewelers Mutual, SCAD Are Tackling the Bench Jeweler ShortageSenior Editor Lenore Fedow headed to Savannah to learn more about the 10-year, $10 million partnership between JM and the art school.
CollectionsJun 25, 2026
Mejuri Experiments With SteelIts new capsule jewelry collection features gold-finished stainless steel pieces designed for a maximalist look without a luxury price tag.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
SourcingJun 25, 2026
Annie Doresca, Mark Smelzer, Sara Yood Join Gem Legacy BoardThe three industry leaders bring financial, communications, and legal expertise to the nonprofit’s board of directors.
Weekly QuizJun 25, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
ColumnistsJun 24, 2026
The Revenue Hiding Between Your Counter and Your Online CartJewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.
CollectionsJun 24, 2026
Greenwich St. Jewelers, Jewel Boxing’s Latest Drop Is On-TrendThe fourth collaborative collection from the retailer and jewelry content creator focuses on gemstone charms and strands of colorful beads.
Brought to you by
Building the Future of Jewelry Retail: DCA Expands Education, Leadership Development, and Workforce SolutionsDCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.
SourcingJun 24, 2026
Columbia Gem House To Offer Alexandrite Melee OnlineThe collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.
MajorsJun 24, 2026
CaratLane Names New Chief Sales OfficerDhaval Raja has been appointed to the role.
CollectionsJun 23, 2026
Francesca Villa Goes ‘On the Road’The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.
SourcingJun 23, 2026
New Paraíba Tourmaline Source Reportedly Discovered in EthiopiaSSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.
MajorsJun 23, 2026
Etsy Says ‘Shop Other Jeffs’ This Prime DayAs Amazon Prime Day kicks off, Etsy is encouraging shoppers to support small businesses.
Events & AwardsJun 23, 2026
AGA Announces 2026 Scholarship WinnerCole Winward is the recipient of 2026 AGA Gemological Scholarship.
EditorsJun 22, 2026
15 Pieces of Jewelry That Brought Us Joy in Vegas Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.
Events & AwardsJun 22, 2026
Plans Announced for New Trade Show in BaselScheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.
Events & AwardsJun 22, 2026
Gem Awards Opens 2027 Nomination PeriodSubmissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.
WatchesJun 22, 2026
Snoopy Inspires New ‘Flying Ace’ Ball WatchThe beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.
AuctionsJun 18, 2026
Paraíba Tourmalines Sell for $3.4M at Sotheby'sThe recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”
CollectionsJun 18, 2026
Michelle Obama Wears Almasika Earrings Symbolizing Feminine PowerShe wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.
PodcastsJun 17, 2026
Episode 6: Las Vegas 2026-Trends, Traffic, Broken BathroomsCouture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.
GradingJun 17, 2026
SSEF Issues Warning on Refilled EmeraldsThe lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.
WatchesJun 17, 2026
Patek Philippe’s ‘Visionary’ Leader Philippe Stern Dies at 88 The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.
MajorsJun 17, 2026
James Avery to Revamp In-Store Retail ExperienceThe Texas-based jeweler is gradually rolling out a new experience-forward layout in its stores.
MajorsJun 17, 2026
Seahawks’ Super Bowl Ring Blends Meaningful Design, Technical CraftsmanshipThe Super Bowl LX champions were honored with diamond and blue sapphire rings by Jason of Beverly Hills.
Policies & IssuesJun 17, 2026
Community for Ethical Jewelry Names New Executive DirectorMarianna Smirnova previously spent a decade working with the Responsible Minerals Initiative, in addition to other relevant roles.
MajorsJun 16, 2026
5 Things to Know About the 2026 NBA Championship TrophyThe New York Knicks took home the Larry O'Brien Trophy crafted by Tiffany & Co.
