Events & AwardsFeb 13, 2025
AGTA Announces Buyer’s Choice Award Winners for Spectrum, Cutting EdgeEvents & AwardsFeb 26, 2025
JFC Names 2025 ‘Facets’ Honorees
The charity will celebrate Pandora CEO Alexander Lacik and Brilliant Earth CEO Beth Gerstein at its annual event in Las Vegas.
Alexander Lacik, CEO of Pandora (left) and Beth Gerstein, co-founder and CEO of Brilliant Earth, will be honored at Jewelers for Children’s “Facets” 2025 event.
New York—Jewelers for Children (JFC) has announced the two individuals that will be honored at its annual “Facets” event slated for June 8 at the Venetian Resort Hotel in Las Vegas.
Beth Gerstein, co-founder and CEO of Brilliant Earth, and Alexander Lacik, CEO of Pandora, will be the 2025 honorees at the event, formerly known as “Facets of Hope.”
“Brilliant Earth and Pandora are two companies that have a long history of supporting JFC and the children we work to help every day. To honor them both is nothing short of phenomenal, we feel very lucky to continue our relationship with them at Facets 2025,” said Sara Murphy, executive director of JFC.
“With these two powerhouses at Facets we hope to be able to increase our giving to our nonprofit partners in 2025.”
Gerstein co-founded Brilliant Earth in 2005, based on a passion for social enterprise and a vision for inspiring change in the jewelry industry, said JFC. Brilliant Earth now employs more than 750 people with 40 retail showrooms, generating about $450 million in annual revenue.
In 2021, Gerstein was one of a few women founders to take their company public, listing on the NASDAQ.
Together with co-founder Eric Grossberg, they established the Brilliant Earth Foundation in 2021. It has contributed more than $2 million to advancing programs in responsible sourcing, social impact, and climate change.
Gerstein has previously served on the board of directors for Diamonds Do Good.
She began her education and early training as an electrical engineer and has since merged her passion for science and technology with her belief that consumers deserve transparent and responsible practices, along with beautiful, high-quality products, and personalized shopping experiences that bring them joy, said JFC.
Related stories will be right here …
Beth Gerstein, co-founder and CEO of Brilliant Earth, and Alexander Lacik, CEO of Pandora, will be the 2025 honorees at the event, formerly known as “Facets of Hope.”
“Brilliant Earth and Pandora are two companies that have a long history of supporting JFC and the children we work to help every day. To honor them both is nothing short of phenomenal, we feel very lucky to continue our relationship with them at Facets 2025,” said Sara Murphy, executive director of JFC.
“With these two powerhouses at Facets we hope to be able to increase our giving to our nonprofit partners in 2025.”
Gerstein co-founded Brilliant Earth in 2005, based on a passion for social enterprise and a vision for inspiring change in the jewelry industry, said JFC. Brilliant Earth now employs more than 750 people with 40 retail showrooms, generating about $450 million in annual revenue.
In 2021, Gerstein was one of a few women founders to take their company public, listing on the NASDAQ.
Together with co-founder Eric Grossberg, they established the Brilliant Earth Foundation in 2021. It has contributed more than $2 million to advancing programs in responsible sourcing, social impact, and climate change.
Gerstein has previously served on the board of directors for Diamonds Do Good.
She began her education and early training as an electrical engineer and has since merged her passion for science and technology with her belief that consumers deserve transparent and responsible practices, along with beautiful, high-quality products, and personalized shopping experiences that bring them joy, said JFC.
JFC’s second honoree, Lacik, has 30 years of experience in internation business, marketing, and business management.
He joined Pandora in 2019, where he has since increased the company’s revenue while cutting CO2 emissions by 27 percent across its full value chain, said JFC.
Pandora sources 100 percent recycled silver and gold for its jewelry.
Pandora is also a long-term partner of UNICEF, a charity dedicated to assisting and protecting disadvantaged children in more than 190 countries and territories.
Before joining Pandora, Lacik was the CEO of Britax Ltd., a British manufacturer of childcare products. He has also been CEO and held senior management positions at Kasthall Golv & Mattor and consumer goods companies Procter & Gamble and Reckitt Benckiser. At the latter, he served in a number of roles, including head of Reckitt Benckiser North America.
Lacik received a bachelor’s degree in business administration from the University of Växjö in Sweden.
Facets 2025 will begin at 6:00 p.m. with cocktails and food.
A program will be held where Gerstein and Lacik are recognized, and JFC grant recipients will share their stories.
JFC will also announce the results of its 2025 fundraising efforts and the distributions that it will make to its nonprofit partners.
Details on sponsorship opportunities for the event can be viewed on the JFC website.
There are options available for different levels of donations, including tribute ads and tickets to the Facets event.
More on Events & Awards
The Latest
MajorsDec 16, 2025
Pandora’s New CEO Will Step Up EarlyBerta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.
AuctionsDec 16, 2025
Suzanne Belperron, JAR Shine in Sotheby’s First Auctions at New HQSotheby’s held its first two jewelry sales at the Breuer building last week, and they totaled nearly $44 million.
ColumnistsDec 16, 2025
Beyond Unboxing: Creative Reveals to Drive Reach and EngagementHere are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
CrimeDec 15, 2025
Men Receive Life Sentences in Home Invasion Murder of Jeweler Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.
Weekly QuizDec 11, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Policies & IssuesDec 15, 2025
Sara Yood Named Co-Chair of RJC Standards CommitteeYood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.
IndependentsDec 15, 2025
M.S. Rau to Open Store in AspenThe New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.
Brought to you by
Roseco Releases New Full-Line CatalogRoseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.
AuctionsDec 12, 2025
13.54-Carat Paraíba Tourmaline Sets Records at Christie’sSet in a Tiffany & Co. necklace, it sold for $4.2 million, the highest price and price per carat paid for a Paraíba tourmaline at auction.
MajorsDec 12, 2025
David Webb Reveals Ice-Cold Holiday Window DisplayThe jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.
CollectionsDec 12, 2025
Piece of the Week: Oscar Heyman’s Sphene RingTake luxury gifting to new heights this holiday season with the jeweler’s showstopping 12-carat sphene ring.
Events & AwardsDec 12, 2025
IGI Jewelry Design Contest Now Accepting SubmissionsThis year's theme is “Unveiling the Depths of the Ocean.”
TrendsDec 11, 2025
Pinterest 2026 Trend Report: Brooches, Bold Gold, Cool BlueIn its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.
GradingDec 11, 2025
GIA to Offer Origin Determination for 3 More GemstonesStarting Jan. 1, customers can request the service for opal, peridot, and demantoid garnet.
IndependentsDec 11, 2025
Look Inside Day’s Jewelers’ Ninth StoreThe 111-year-old retailer celebrated the opening of its new location in Salem, New Hampshire, which is its third store in the state.
MajorsDec 11, 2025
Americas Gold Releases New Gold Chain CatalogThe new catalog features its most popular chains as well as new styles.
AuctionsDec 10, 2025
Francis Ford Coppola’s Watch Sells for $10.8MThe filmmaker’s personal F.P. Journe “FFC” prototype was the star of Phillips’ recent record-setting watch auction in New York.
WatchesDec 10, 2025
There’s A New Rolex Boutique in MiamiThe new location in the Design District pays homage to Miami’s Art Deco heritage and its connection to the ocean.
SurveysDec 10, 2025
Consumer Confidence Drops in November Inflations, tariffs, and politics—including the government shutdown—were among consumers’ top concerns last month.
SourcingDec 10, 2025
NAJA Announces Details for 2026 ‘Ace It’ Winter Conference“Longtime favorite” presenters, as well as first-time speakers, will lead talks and workshops at the annual event in Tucson next year.
Events & AwardsDec 10, 2025
MJSA Names 2025 Responsible Design Challenge WinnerSilas Smith of Meridian Metalworks won the challenge with his pendant that blends Australian and American landscapes.
AuctionsDec 09, 2025
‘Desert Rose’ Diamond Sells for $8.8M in Abu DhabiThe sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.
ColumnistsDec 09, 2025
Holiday Sales Happen in December, Most Decisions Don’tMost customers who walk into your store this month have made up their minds. Your job is to validate their choice, Emmanuel Raheb writes.
TrendsDec 09, 2025
‘Once Upon a Time,’ Guzema Debuted Its Holiday CollectionThe collection features characters and motifs from Ukrainian folklore, including an enchanted mirror and a magic egg.
TechnologyDec 09, 2025
Gemvision Releases Updated MatrixGoldMatrixGold 3.11, the newest version of the jewelry design program, offers more flexibility, precision, and creative control.
Events & AwardsDec 09, 2025
MJSA Showcase Pavilion Returning to JA New York The pavilion will be part of the 2026 JA New York Spring show, scheduled for March 15 to 17.
MajorsDec 08, 2025
Juell Kadet, a ‘Lifelong Pillar’ of Rogers & Hollands, Dies at 96Kadet, a 1994 National Jeweler Retailer Hall of Fame inductee, helped grow the family-owned retailer in the Chicago area and beyond.
