CollectionsApr 22, 2024
Jacquie Aiche’s New Campaign Stars Adam Levine, Behati PrinslooCollectionsApr 24, 2024
Pippa Small Announces ‘Venus’ Collection
Inspired by the Roman goddess of love, the designer looked to the sea for her new collection.
Model Kirsty Hume wears Pippa Small’s “Venus” collection, which is made from abalone shells that shift between soft pink, blue, and green colors.
London—Pippa Small has announced its new “Venus” collection, inspired by the Roman goddess of love.
Venus’ birth story was depicted in the renowned “Birth of Venus” painting by Sandro Botticelli, where she stands in a scallop shell just after being born from sea foam.
Small, owner and designer of the eponymous brand, saw the beauty that the goddess of love emanated in the myth and transferred it into her collection through the use of abalone shells and 18-karat yellow gold.
“Since Venus was born in a scallop shell rising from the foam of the ocean’s waves, she seemed a fitting muse for this collection—particularly as she was the embodiment of beauty and grace, just like this collection,” said Small.
“The abalone shells evoke the soft hues of a sunset over the ocean, with gentle tones of pink, blue, and green that shift and shimmer with the changing light as the waves crash.”
There are 14 pieces in the collection, ranging from $650 to $7,080.
Venus’ birth story was depicted in the renowned “Birth of Venus” painting by Sandro Botticelli, where she stands in a scallop shell just after being born from sea foam.
Small, owner and designer of the eponymous brand, saw the beauty that the goddess of love emanated in the myth and transferred it into her collection through the use of abalone shells and 18-karat yellow gold.
“Since Venus was born in a scallop shell rising from the foam of the ocean’s waves, she seemed a fitting muse for this collection—particularly as she was the embodiment of beauty and grace, just like this collection,” said Small.
“The abalone shells evoke the soft hues of a sunset over the ocean, with gentle tones of pink, blue, and green that shift and shimmer with the changing light as the waves crash.”
There are 14 pieces in the collection, ranging from $650 to $7,080.
Pippa Small’s “Venus” stone necklace with abalone shell set in 18-karat yellow gold. ($5,730)
The “Venus” round ring made from abalone shell and 18-karat yellow gold. ($3,020)
A necklace with a small cluster of abalone shells set in 18-karat yellow gold. ($860)
The shells, sourced from the Pacific ocean, are a byproduct of abalone meat harvesters and gathered under responsible conditions, said the company.
They are then handcrafted into jewelry by local artisans in Jaipur, India.
Pippa Small Jewelry works with Fairtrade and Fairmined materials to help generate secure livelihoods in areas of conflict around the world, said the company.
Last year, Small was honored with the leadership in responsible practice award from the Initiatives in Art and Culture (IAC) conference, an award presented to a member of the jewelry industry who made a difference in ethical sourcing and responsible practices in the gem and jewelry trade.
Pippa Small’s “Venus” collection debuts on May 1.
It will be available on Pippa Small’s website, at Brentwood Country Mart stores in the U.S., and at Westbourne Grove stores in the U.K.
More on Collections
The Latest
SourcingJul 22, 2025
Antwerp Diamond Heist Documentary Coming to Netflix“Stolen: Heist of the Century” is based on “Flawless,” the book about the middle-of-the-night theft, and will debut on Netflix in August.
ColumnistsJul 22, 2025
The Gifting Gap: How to Market Jewelry Beyond the HolidaysEmmanuel Raheb shares the top five gifting moments outside of major holidays that jewelers should build marketing campaigns around.
Events & AwardsJul 22, 2025
NY Now’s Summer Market Returns in AugustThe wholesale trade show’s Luxury Lifestyle section will showcase established and emerging jewelry designers.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
MajorsJul 21, 2025
Rio Grande Expands Personalization OfferingsAs demand for custom jewelry grows, the company is expanding its services to support retailers.
Weekly QuizJul 17, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJul 21, 2025
NAJA’s 2025 ‘Ace It’ Conference To Go VirtualThe mid-year conference for jewelry and watch appraisers is slated for Aug. 9 to 10 on Zoom.
TrendsJul 21, 2025
Amanda’s Style File: Graduated With Honors Graduated stones make for elevated tennis-style pieces and dramatic statement necklaces.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
Events & AwardsJul 21, 2025
Gem Awards Now Accepting Nominations for 2026Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.
MajorsJul 18, 2025
Lewis Heyman on Sourcing Gemstones, Post-Retirement PlansHe retired last month after 28 years traveling the world to source the very best gemstones for his family’s jewelry business, Oscar Heyman.
TrendsJul 18, 2025
Piece of the Week: CCWW Designs’ Shell Charm NecklaceThe charm necklace features six nautical charms of shells and coral that founder Christina Puchi collected on Florida’s beaches.
MajorsJul 18, 2025
Plumb Club Elects New Board MembersThe organization elected its youngest vice president as it looks to draw in fresh talent.
TechnologyJul 18, 2025
Brad Campbell, John Liebler Join Clientbook’s Executive Team Campbell joins the company as vice president of business development while Liebler is the new vice president of operations.
Supplier BulletinJul 17, 2025
The INSTORE Jewelry Show 2025: Your Holiday Preparations, All Wrapped Up! Sponsored by The INSTORE Jewelry Show 2025
SurveysJul 17, 2025
The Most Recommended Brands in the World, According to YouGovGlobally, travel and transportation brands reigned, while in the U.S., alcoholic beverage companies and a lingerie brand took the top spots.
IndependentsJul 17, 2025
Gina Ferranti of GiGi Ferranti Jewelry Dies at 59The Brooklyn-based jewelry designer is remembered as a true artist and a rare talent.
SourcingJul 17, 2025
Rio Tinto Names New CEO, Production Rises at DiavikProduction at the mine in Canada’s Northwest Territories topped 1 million carats in Q2, the third consecutive quarter of growth.
Events & AwardsJul 17, 2025
JA to Hold Learning Workshops This FallA new slate of Learning Workshops will take place in Oklahoma, Mississippi, and Georgia.
SurveysJul 16, 2025
Signet Jewelers Falls Lower on NRF’s ‘Top 100’ Retailers ListThe middle class is changing its approach to buying jewelry and affordable luxury goods, the NRF said.
FinancialsJul 16, 2025
Richemont’s Jewelry Sales Up 7% in Q1It marks the third consecutive quarter of growth for Cartier, Van Cleef & Arpels, Buccellati, and Vhernier.
WatchesJul 16, 2025
The Top-Selling Rolex Models of the Last 15 Years, According to Bob’s Watches The reseller’s market trends report, based on its sales data, also shows exactly how much Rolex prices have jumped since 2010.
AuctionsJul 16, 2025
Christie’s To Honor Dinh Van With ExhibitionThe auction house will be hosting a retrospective paying tribute to jeweler Jean Dinh Van and his company’s 60th anniversary.
IndependentsJul 16, 2025
Clyde Duneier Ushers In Fourth GenerationJake Duneier and Danielle Duneier-Goldberg have stepped into the roles of CEO and president, respectively.
CollectionsJul 15, 2025
Boucheron’s New High Jewelry Calls Attention to Nature’s ImpermanenceThe “Impermanence” collection contemplates nature through the Japanese art of Ikebana (flower arranging) and philosophy of wabi-sabi.
MajorsJul 15, 2025
James Avery Expands to 2 More StatesThe Texas-based jewelry retailer has set up shop in Tennessee and Arizona.
Events & AwardsJul 15, 2025
Neiman Marcus Vet Joins Couture as Brand Director Eric Ford will step into the role, bringing with him decades of experience.
MajorsJul 15, 2025
Ben Bridge Jeweler Acquires Olympic ManufacturingIn addition to improved capabilities, the acquisition will allow the jeweler to offer support to other independent jewelers.
