Monique Lhuillier Adds Lab-Grown Diamonds to Kay Jewelers Collection
The bridal gown designer is offering bigger center stones at more accessible price points.

Lhuillier is once again expanding her “Bliss” line, adding 21 new styles to the range.
The offerings include 12 engagement ring styles, six “universal,” or unisex, matching bands, and three women's lab-grown diamond bands.
The engagement rings feature round, princess-cut, oval, emerald and pear-shaped lab-grown center diamonds set in 18-karat yellow, white, and rose gold.
"With this new category debut, I have showcased my signature designs with larger carat weights while remaining accessible to the Kay consumer," said Monique Lhuillier in a statement.
She debuted the collection at a private event in New York City Wednesday, sitting down for a Q&A session with Alexandra Macon, weddings editor at Vogue.com and founder of bridal e-commerce website Over the Moon.
The pair was introduced by Bill Brace, president of Kay Jewelers.
“It’s been exciting to see how we together have been able to translate her fabulous designs into the world of jewelry and create what I think is the pinnacle of design for modern brides and grooms,” said Brace.
During the discussion, Lhuillier spoke about her early connection to jewelry and her dream of opening a jewelry store.
“I grew up with a very glamorous mother,” she said. “She loved jewelry so much. Sometimes she would pick her jewelry first and then decide what she was going to wear, so she instilled that in me.”
She recalled often receiving jewelry gifts for Christmas and Valentine’s Day when she was growing up.
In her high school yearbook, she said her goal was to open fashion and jewelry stores around the world.
She began her career in fashion, elevating herself to one of best-known bridal designers, before teaming up with Kay Jewelers during the pandemic.
Her two loves go hand in hand, with her jewels mirroring the romantic, floral-inspired dress designs.
“You’re only going to wear the dress once, but I wanted you to look down at your jewelry and remind yourself how special that moment was,” she said.
She also spoke about why she was hesitant to incorporate lab-grown diamonds into her collection, and what changed her mind.
Around two years ago, the Kay team asked her if she’d like to use lab-grown diamonds.
“I wasn’t ready back then. I didn’t know enough about the product.”
After learning more about them, she was on board with the idea.
“I love how the stone looks. I love how it’s colorless. I love the brilliance and how you can get an impactful design with a larger center stone,” Lhuillier said.
Macon added, “The accessibility of the price points, you can’t ignore it.”
The jewels range in price from $1,099 for a band to $19,000 for a three-carat diamond ring.
The collection is available online at Kay Jewelers’ website and in select Kay stores.
Lhuillier previously expanded the Bliss line earlier this year, adding colored gemstones and black diamonds to the mix.
The Latest

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Ella Blum was appointed to the newly created role.


Sponsored by RapNet

Investment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

It explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.

Retail veteran Sindhu Culas has stepped into the role.

Taylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.

Was 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.

Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Plus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.

Morris’ most cherished role was being a mother and grandmother, her family said.

“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.

The third edition will be held in Half Moon Bay, California, in April.

The grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.

Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.

Heath Yarges brings two decades of experience to the role.

Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.

Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.

Our Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.

Trevor Jonathan Wright led a crew in a string of armed robberies targeting South Asian-owned jewelry stores on the East Coast.

The program recognizes rising professionals in the jewelry industry.

A new lifestyle section and a watch showcase have been added to this year’s event.























