Pure Grown Diamonds Names New COO
Dan Schneider, formerly executive vice president, was promoted to president and chief operating officer.

Dan Schneider, formerly the company’s executive vice president, has taken on the COO role and been promoted to president.
“I am deeply honored to take on this responsibility and lead Pure Grown Diamonds into its next phase of growth,” said Schneider.
“We are at the forefront of revolutionizing the diamond industry, and I am committed to further expanding our market presence, developing innovative products, and ensuring the highest standards of sustainability and ethics.”
Ken Rubinstein, one of the company’s owners, previously held the position of COO, according to LinkedIn.
Schneider, who joined the company last year, is tasked with overseeing the day-to-day operations, including sales, marketing, manufacturing, and supply chain management.
In his former role as EVP, Schneider led the company through “numerous milestones” and helped to form key partnerships, said Pure Grown Diamonds, while showing his dedication to sustainable and ethical practices in the diamond industry.
“With a deep understanding of the industry and a proven track record of driving growth, Schneider has consistently displayed strong leadership qualities, making him the ideal candidate for this elevated role,” said the company.
Schneider’s promotion follows a successful JCK Las Vegas show, according to the company, where it was able to showcase its lab-grown diamond jewelry to a wide audience.
Suraj Mehta, CEO of Pure Grown Diamonds, said, “Dan’s promotion is a testament to his exceptional leadership and unwavering dedication to our core values. We believe that under his guidance, Pure Grown will continue to thrive and redefine the future of the diamond industry.”
Following this promotion, the company said it’s ready to capitalize on its recent achievements and work to cement its position as a leader in the lab-grown diamond market.
Pure Grown Diamonds (formerly known as Gemesis) is a founding member of the International Grown Diamond Association and shared its input with the Federal Trade Commission on acceptable language describing lab-grown diamonds, the company said.
The company offers loose polished lab-grown diamonds as well as finished jewelry via its vertically integrated supply chain.
The Latest

Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.

Reilly has been with PGI USA for the last 20 years, leading partnership development and professional education.

Boucheron reached record sales while Pomellato found success in its signature collections.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

She was one of more than 120 American designers who created flags for the “United Flags of Fashion” project led by CFDA and Vogue.


Smith reveals the method The Retail Smiths use to help retailers and vendors write better job postings.

LVMH’s jewelry and watch brands outperformed the company’s other divisions in an environment the company described as “disrupted.”

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

“Sacred Heart” features symbols like crosses, angel wings, the Star of David, and the evil eye as a representation of coexistence.
The scholarships will go to early-career professionals looking to study gemology, bench work and jewelry design, or store operations.

Bain & Company delved into the trends shaping the luxury market, the impact of AI, and more in its recent study.

The exhibition reveals the gemology, geology, and cultural history of the iconic red gemstone.

The new sweeping slate of tariffs impacts 60 countries, including India, China, Thailand, Hong Kong, and the United Arab Emirates.

From coin pendants to diamond shields, these old world-inspired jewels are the perfect accessory for an epic journey.

Our Piece of the Week pairs a checkerboard-cut amethyst with an ivy green silk cord.

Mildred Marcano Abrams and Yael Reinhold join the podcast to talk community connections, holiday plans, and preserving Reinhold’s legacy.

Production also was up in the first half of 2026 but is expected to “substantially” decrease in H2 as two key mines undergo maintenance.

“Art Deco” fuses ancestral techniques, rare materials, and modern perspectives as a tribute to the optimism and curiosity of the movement.

The jeweler’s newest store is inside Arkansas’ Saracen Casino Resort.

The watch company will design, manufacture, and distribute Kate Spade New York watches.

The higher tax is set to go into effect in August and will apply to loose polished diamonds as well as precious and base metals jewelry.

The “Enchanted Garden” series features a cherry, lemon, and pear that each hold a little secret inside.

It’s located in Tysons Galleria, an upscale shopping center in the Washington, D.C., metro area.

The show, recently acquired by Rockview Management Group, will be held at New York City’s Javits Center from Aug. 2-4.

Smith offers retailers guidance on creating an environment where natural and lab-grown diamonds can both thrive.

Former Emerald President and CEO Hervé Sedky has transitioned to the role of senior advisor.

The 12-piece capsule collection transforms from brooches to pendants.


























