2 Rolexes Paul Newman Gave to Stuntman Stan Barrett Head to Auction
The sale also will include a third Rolex, with all three watches tied to Barrett’s 1979 attempt to break the world record for land speed.
The watches, a stainless steel GMT-Master “Pepsi” and a stainless steel Ref. 6262 Daytona, are the timepieces Barrett wore on Dec. 17, 1979 when he drove the Budweiser Rocket Car in an attempt to become the first man to go faster than the speed of sound on land.
Racing across a dry lakebed at Edwards Air Force Base in California, he was clocked at an estimated 739.66 mph but it did not go down as an official record because of malfunctioning radar scanners and the fact that no one heard a “sonic boom.”
As a stuntman in the late 1960s and early 1970s, Barrett worked with a lot of the big stars of the day including John Wayne and Burt Reynolds. He was Newman’s stunt double in 1971’s “Sometimes a Great Notion.”
The men’s friendship spanned 40 years (Newman is the godfather to both of Barrett’s sons), as they bonded over their love of cars, racing and adventure as well as, according to Sotheby’s, watches.
Sotheby’s estimates the GMT-Master with the Pepsi dial will sell for $50,000 to $100,000 while the estimate on the Daytona, $300,000 to $500,000, is much higher because it was Newman’s personal watch that he gave to Barrett.
Newman was known for gifting watches to family and friends, and he had the back of the Pepsi GMT he gave to Barrett engraved after his speed-record attempt. “STAN BARRETT 739 MPH MACH 1.0206 12-17-79,” it reads.
Both estimates seem conservative considering the history of Newman-connected watches at auction.
In 2017, Newman’s own 1968 Ref. 6239 Cosmograph Daytona—the very model that became known among collectors as the “Paul Newman Daytona” in the 1980s—sold for a record-setting $17.8 million at auction.
The third Rolex included in the Sotheby’s sale, a yellow gold GMT Ref. 1675 (estimate $50,000 to $100,000), was a gift from Anheuser-Busch CEO August Busch.
Busch had “Stan Barrett – Driver – Budweiser Rocket Car 739.66MPH December 17 1979” engraved on the back.
“These three watches—personal gifts between friends and colleagues—carry more historical significance than just their benefactors,” said Jonathon Burford, Sotheby’s Watches Specialist. “Inextricably linked to a feat of human exploration, they represent a slice of American history itself and will no doubt appeal to watch connoisseurs and racing enthusiasts alike.”
The three watches will go on display for the first time from Aug. 17-20 in Monterey, California, coinciding with an auction there.
After that, the timepieces will make stops in Dubai, Hong Kong, Geneva and Los Angeles.
The watches will be the highlights of Sotheby’s Dec. 9 Important Watches auction in New York.
Now 79, Barrett became a philanthropist over the years, first working with Newman’s “The Hole in the Wall Gang Camp,” a camp for seriously ill children, and in more recent years dedicating his time to other children’s charities.
He will donate an unspecified portion of the sale’s proceeds to charitable causes.
Newman died in 2008 at age 83. More about his career as an actor, race car driver and philanthropist as well as his long marriage to fellow actor and Oscar winner Joanne Woodward can be seen in the documentary “The Last Movie Stars,” currently streaming on HBOMax.
The Latest

Sponsored by American Gem Trade Association

In its holiday report, PwC said the season will be more like jazz—improvisational and less predictable—than an easy-to-follow melody.

The jewelry giant will relocate its existing facility to a larger space in Anne Arundel.

With their unmatched services and low fees, reDollar.com is challenging some big names in the online consignment world.

The designer, who is the creative force behind her namesake brand, has now started a new mini line focusing on chains for fathers and sons.


The awards include tuition for a course at the Swiss lab, economy flights, and hotel accommodation.

The 21-day program was designed to help jewelry retailers identify opportunities and eliminate inefficiencies with AI.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

The Brazilian jeweler’s latest book marks her namesake brand’s 25th anniversary and tells the tale of her worldwide collaborations.

The Submariner Ref. 1680 with a Tiffany & Co. dial came from the original owner, who won it as a prize on the game show in the 1970s.

The new integration allows users to manage shipments directly from the Shopify dashboard.

At Converge 2025, Editor-in-Chief Michelle Graff attended sessions on DEI, tariffs, security, and more. Here are her top takeaways.

Six people were shot last week at an Oakland cash-for-gold shop as employees exchanged gunfire with individuals trying to rob the store.

The jeweler has expanded its high jewelry offering, which launched last year, with new pieces featuring its cube motif that debuted in 1999.

Ben Bridge Jeweler and Lux Bond & Green were a part of the pilot program.

Associate Editor Natalie Francisco shares eight of her favorite jewelry looks from the 77th annual Primetime Emmy Awards, held Sunday night.

It’s predicting a rise in retail sales this holiday season despite economic uncertainty and elevated inflation.

It included the sale of the 11,685-carat “Imboo” emerald that was recently discovered at Kagem.

The newly elected directors will officially take office in February 2026 and will be introduced at the organization’s membership meeting.

Associate Editor Lauren McLemore headed out West for a visit to Potentate Mining’s operation hosted by gemstone wholesaler Parlé Gems.

Fordite is a man-made material created from the layers of dried enamel paint that dripped onto the floors of automotive factories.

Gilbertson has worked as a researcher, jeweler, lapidary artist, appraiser, and business owner throughout his decades in the industry.

A decision likely won’t come until January 2026 at the earliest, and the tariffs remain in effect until then.

Located in the revamped jewelry hall at the retailer’s New York City flagship, this opening is Tabayer’s first shop-in-shop.

The new, free app offers accessible educational content, like games and podcasts, for U.S. retailers.

As the gold price rises, the manufacturer is offering a 100 percent payout through Sept. 30 for gold clean scrap.

Jacob & Co. partnered with the German technology company on two pairs of headphones, one set with diamonds and the other with sapphires.