Watches

Breitling Releases New SuperOcean Collection

WatchesJul 18, 2022

Breitling Releases New SuperOcean Collection

They’re based on a classic diving watch from the 1960s and 1970s.

Bright dials and sporting functionality, particularly for water sports, define the new Breitling SuperOcean collection.
New York—Breitling is reinventing a classic mid-century timepiece.

The new SuperOcean collection debuted this summer is a redux of the SuperOcean Slow Motion of the 1960s and 1970s. 

The original was a diving watch, dubbed the “Slow Motion” because it was pared down to the most basic diving functionality, without even a seconds hand. 

While the new SuperOcean collection is more versatile—with features like seconds hands—it retains the same sporty ethos. 

There are four sizes in the collection: a 36mm, 42mm, 44mm, and 46mm model. Equipped with a choice of rubber strap or three-row metal bracelet, the folding clasps allow for 15mm adjustments to accommodate dive suits and rash guards.

Each SuperOcean timepiece is water-resistant to 300 meters or 1,000 feet. They have broad hands and index rendered in Super-LumiNova for underwater eligibility. 

Several elements lend to the timepiece’s hardiness, like a scratchproof ceramic-inlayed bezel designed to prevent wearing and fading, and the automatic Breitling Caliber 17 movement with a 38-hour power reserve that has a two-year warranty. The entire timepiece is designed to be shock-, sand-, and saltwater-resistant. 

For safety during activities like diving, the bezel is unidirectional on three of the sizes, while the 46mm edition has a patented lock.

True to the original Slow Motion, the minute hand is square.

Representing the SuperOcean collection is Breitling’s “Surfer Squad,” featuring surfers Kelly Slater, Stephanie Gilmore, and Sally Fitzgibbons.

The former, arguably the world’s most recognized surfer Slater, collaborated on a special-edition timepiece called the SuperOcean Automatic 42 Kelly Slater.

Limited to 1,000 editions, it features an orange dial and military green rubber strap, a color combination inspired by the colors Slater’s father often wore surfing.

Professional surfer Kelly Slater co-designed this limited-edition timepiece from the new SuperOcean collection.
Professional surfer Kelly Slater co-designed this limited-edition timepiece from the new SuperOcean collection.

“I’ve been co-creating watches with Breitling for the past few years but this one, in particular, is very personal,” the athlete remarked.

“It’s inspired by my late father, who had a watch with an orange face that he used to wear surfing for as long as I can remember. The green and orange together is a color scheme I used to like for the airbrushes on my boards growing up. That combination has always stuck with me.”

Breitling SuperOcean watches are available online now and retail between $4,600 and $6,700. 

 Related stories will be right here … 
Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

IndependentsDec 07, 2022
How Daniel’s Jewelers Has Lasted 70+ Holiday Seasons

In a Q&A, CEO David Sherwood shares some company history, the secret to success during the busiest time of year, and more.

TrendsDec 07, 2022
Amanda’s Style File: December Blues

Jewelers of America’s Amanda Gizzi spotlights her favorite turquoise, tanzanite, and zircon December birthstone jewelry.

IndependentsDec 07, 2022
The Radiance Lands at Marissa Collections

The retailer is now selling the 13 diamond jewelry capsule collections created by BIPOC designers on its website.

Brought to you by
How To Buy Colored Gemstones

Give your customers the full gemstone buying experience by using the 6C's.

AuctionsDec 07, 2022
Christie’s Magnificent Jewels Auction Totals Nearly $59M in New York

After a 13-carat pink diamond was pulled ahead of the sale, blue and colorless diamonds reigned supreme.

Weekly QuizDec 01, 2022
This Week’s Quiz
Test your knowledge of the latest jewelry news with this quick test.
Take the Quiz
FinancialsDec 06, 2022
Signet Anticipates Solid Holiday Season, Raises Guidance

The jewelry giant posted a decline in same-store sales in the third quarter but is gearing up for a season of growth.

TrendsDec 06, 2022
Pantone’s 2023 Color of the Year Is A Lot Like Rubellite, Spinel, Ruby

“Viva Magenta” easily finds its colored gemstone counterparts.

Brought to you by
Knowledge and Skills for Today’s Hot Topics

From laboratory-grown diamonds to design to country-of-origin, GIA's Alumni Collective™ has a seminar to suite your needs.

AuctionsDec 06, 2022
Jewels from the Sunken ‘Ship of Gold’ Smash Auction Estimates

Holabird Western Americana Collections offered hundreds of treasures recovered from the S.S. Central America in its Dec. 3 sale.

ColumnistsDec 06, 2022
The Smart Lab: 6 Holiday Email Marketing Strategies To Boost Sales

From creating catchy subject lines to retargeting abandoned carts, Emmanuel Raheb has a half-dozen pieces of email marketing advice.

IndependentsDec 06, 2022
CD Peacock Names VP of Client Engagement, Experience

Qi Holtzman is a member of the second generation to run the family-owned Chicago area jeweler.

IndependentsDec 05, 2022
Holocaust Survivor and Jeffrey Mann Jewelers Matriarch Rena Mann Dies

Mann, who opened the Ohio jewelry store with her husband and son in 1984, was 95.

TechnologyDec 05, 2022
Timex Ticks into the Metaverse with Bored Ape Yacht Club

The watch brand will create 500 custom timepieces for holders of Bored Ape Yacht Club NFTs.

EditorsDec 05, 2022
Meet Jewelry’s First TikTok Star

When it comes to translating luxury into the social media platform’s approachable style, JewelsWithJules has cracked the code.

Events & AwardsDec 05, 2022
WJA Foundation Awards Nearly $60K in Scholarships for 2022-2023

Scholarship winners received awards in six different categories.

SourcingDec 02, 2022
Alrosa CEO Sergey Ivanov to Step Down, Report Says

According to Russian news sources, the sanctioned head of the diamond company is leaving to take a job with an investment group.

SourcingDec 02, 2022
Lucapa Sells 170-Carat Pink Diamond Unearthed This Summer

Said to be the largest pink diamond found in hundreds of years, “The Lulo Rose” was sold for an undisclosed sum.

AuctionsDec 02, 2022
Here’s How 2 Royal Jewels Performed at Auction in Denmark

A princess’s tiara fell within its pre-sale estimate while an Art Deco bracelet from a queen doubled it.

CollectionsDec 02, 2022
Piece of the Week: Foundrae’s Chain

A closer look at the bold links reveals a subtle, surprising detail.

Supplier BulletinDec 01, 2022
Take Your Jewelry Design Process Digital with the GIA Alumni Collective™

Sponsored by GIA Alumni Collective™

CollectionsDec 01, 2022
Kendra Scott’s New Collection is for Barbie Girls

The capsule collection combines the brand’s classic styles with Barbie’s signature pink color.

AuctionsDec 01, 2022
13-Carat Pink Diamond Withdrawn From Christie’s Auction

The auction house is not offering any details on why the fancy vivid pink stone was pulled from its upcoming “Magnificent Jewels” sale.

SourcingDec 01, 2022
Nomad’s Is Selling Its Stones to Raise Money for Ukraine Again

In the spirit of an advent calendar, “Gems to Help Ukraine” will sell a stone a day through Dec. 24 on the Nomad’s Instagram account.

GradingDec 01, 2022
PhotoScribe Granted Patent for Method that Verifies a Stone’s Identification

The secure mark combines an overt mark with a covert data set to provide assurance on a gem.

SurveysNov 30, 2022
5 Things Retailers Should Know About the Start to the Holiday Season

Plus, what a potential rail strike would mean for retailers.

MajorsNov 30, 2022
Pomellato Buys Into Italian Goldsmith

The brand has purchased a minority stake in Costanzo & Rizzetto.

SourcingNov 30, 2022
Firestone Restarts Operations of Lesotho Diamond Mine

Liqhobong has been in a care-and-maintenance period since the start of the pandemic.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy