Consumer Confidence Falls in November Amid Inflation
Despite a dip in confidence and a rise in prices, consumers continue to spend.

The Conference Board’s consumer confidence index fell to 109.5 in November from 111.6 in October, falling short of analyst estimates of 110.
It marked the fourth decline in the past five months, and its lowest level in nine months.
The consumer price index, which measures the average change in prices over time consumers will pay for a basket of goods and services, rose nearly 1 percent month-over-month in October and more than 6 percent year-over-year, marking the highest jump since 1991.
But, despite rising costs due to inflation and low consumer sentiment, consumers have continued to spend, with retail sales in October surpassing analyst expectations.
“Expectations about short-term growth prospects ticked up, but job and income prospects ticked down. Concerns about rising prices—and, to a lesser degree, the Delta variant—were the primary drivers of the slight decline in confidence,” said Lynn Franco, senior director of economic indicators at The Conference Board, in a press release announcing the results.
Consumers were less than optimistic about their current financial prospects.
The Present Situation Index, which measures consumers’ outlook on current business and labor market conditions, fell to 142.5 from 145.5 last month.
Consumers’ appraisal of current business conditions was less favorable in November.
The percent of consumers who said current business conditions are “good,” decreased to 17 percent month-over-month from 18.3 percent. Those who said conditions were “bad” increased to 29 percent, compared with 25.7 percent in October.
As for the labor market, consumers had mixed feelings, with 17 percent of respondents saying jobs are “plentiful,” compared with 18.3 percent last month.
However, 11.1 percent said jobs are “hard to get,” nearly unchanged from 11 percent in October.
The Expectations Index, which measures consumers’ short-term outlook for income, business, and labor market conditions, fell to 87.6 from 89 last month.
Consumer optimism was somewhat buoyed when looking to the short term, with the percentage of consumers expecting short-term business conditions to improve over the next six months increasing to 24.1 percent from 22.7 percent.
Consumers’ optimism about short-term business conditions also increased in November; fewer expect business conditions to worsen, down to 20.7 percent from 21.9 percent last month.
Looking at the short-term labor market, 22.1 percent consumers expect to see more jobs in the months ahead, down from 24.4 percent.
The percentage of consumers expecting to see fewer jobs increased to 18.9 percent, compared with 18.7 percent last month.
The percentage of consumers expecting an increase in short-term income decreased to 17.9 percent from 18.4 percent. More consumers expect their incomes to decrease—12 percent said they expect a decline, which is up from 11.2 percent.
“The Conference Board expects this to be a good holiday season for retailers and confidence levels suggest the economic expansion will continue into early 2022,” Franco said.
She noted both confidence and spending will likely have to battle rising prices and a possible rise in COVID-19 cases in the coming months.
The Latest

The sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.

Most customers who walk into your store this month have made up their minds. Your job is to validate their choice, Emmanuel Raheb writes.

The collection features characters and motifs from Ukrainian folklore, including an enchanted mirror and a magic egg.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

MatrixGold 3.11, the newest version of the jewelry design program, offers more flexibility, precision, and creative control.


The pavilion will be part of the 2026 JA New York Spring show, scheduled for March 15 to 17.

Kadet, a 1994 National Jeweler Retailer Hall of Fame inductee, helped grow the family-owned retailer in the Chicago area and beyond.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Billed as the world’s smallest wearable, Lumia Health’s new smart earrings have a health tracker subtly embedded in the back.

Don’t let those with December birthdays feel blue. Help them celebrate their month with blue zircon, turquoise, and tanzanite.

The new pink sapphire version of the piece dances with its wearer in the brand’s “Icons After Dark” holiday campaign.

A choice that’s generated a lot of commentary, Pantone says “Cloud Dancer” marks a fresh start and encourages relaxation and creativity.

The manufacturer’s holiday campaign features a gift guide filled with trending designs and jewelry that can be personalized.

The man was charged with theft, accused of ingesting the necklace while in a jewelry store in Auckland, New Zealand.

The Florida independent expanded its store from 8,000 to 14,000 square feet, fulfilling the vision of its late co-founder, Jim Dunn.

Sponsored by De Beers Group

The classic 5600 series G-Shock has been scaled down to about a tenth of its size, becoming a fully functioning watch ring.

The association’s annual conference and gala will take place Feb. 4, 2026, during the Tucson gem shows.

The January show will include a workshop for jewelry retailers on implementing AI to strengthen their businesses.

Fellow musician Maxx Morando proposed to the star with a chunky, cushion-cut diamond ring designed by Jacquie Aiche.

The retailer, which sells billions in fine jewelry and watches, is suing the Trump administration and U.S. Customs and Border Patrol.

The historic egg, crafted for Russia's ruling family prior to the revolution, was the star of Christie’s recent auction of works by Fabergé.

The retailer offered more fashion jewelry priced under $1,000, including lab-grown diamond and men’s jewelry.

The eau de parfum is held in a fluted glass bottle that mirrors the decor of the brand’s atelier, and its cap is a nod to its “Sloan” ring.

Vivek Gadodia and Juan Kemp, who’ve been serving as interim co-CEOs since February, will continue to lead the diamond mining company.

In addition, a slate of new officers and trustees were appointed to the board.

Witt’s Jewelry in Wayne, Nebraska, is the organization’s new milestone member.






















