GemFind Adds Virtual Try-On Feature to RingBuilder App
It will allow customers to see how the piece they designed looks on their hand before purchasing.
The company’s RingBuilder gives shoppers complete control to design the ring they want directly from a store’s website, swapping out stones and metals until they find the piece that fits their preferences.
Now, the company has equipped RingBuilder with a browser-based virtual try-on feature to help them get a better sense of how the rings they’ve designed would look on their fingers before completing the purchase.
Not only does the addition of virtual try-on improve the shopping process for customers, but it also helps independent jewelers better compete with large brands, GemFind said in a release about the launch.
“We are excited to launch this tool for the coming holiday season,” GemFind founder and CEO Alex Fetanat said.
“We believe, now more than ever, that more customers will be shopping online, and the goal of any online business should be to invest in tools that can improve the shopping experience on their websites and, if possible, make customers even forget that they’re shopping through their smart devices. And that’s exactly what the Virtual Try-On on the RingBuilder app does.”
Earlier this year, GemFind also announced a partnership with messaging platform Podium to help its retailers connect with customers via online chat and text messages.
For more information about the company and the digital services it offers jewelers, visit GemFind.com.
He first took a job at then Philadelphia-based Jewelers’ Circular-Keystone in 1963 and retired in 1996.
It cited two recent cases in California, plus incidents in Florida, Kansas, and Illinois.
Rare & Forever is helping to create an enjoyable diamond buying experience for the millions of newly-engaged couples.
The 10,000-square-foot location allows for expanded collections from design partners while continuing custom design and other services.
Svetlana Lazar’s “Wishing Well” collection utilizes an innovative component to mimic the movement of water beneath them.
Sponsored by AGTA
Experience all the Italian Jewelry market has to offer in Las Vegas.
All proceeds up to $25,000 will benefit the It Gets Better Project, a nonprofit that supports LGBTQ+ youth.
It’s a reminder that life is best lived with discretion.
Associate Editor Lenore Fedow shares her impressions of the Las Vegas Antique Jewelry & Watch Show and a few of her favorite finds.
The Asian Institute of Gemological Sciences aims to set a color standard for the trade name.
Kate Della Monica, a senior specialist in the Jewelry and Watches department, will relocate to the Sunshine State.
LVMH’s investment arm has taken a stake in Lusix, a lab-grown diamond company based in Israel.
Sotheby’s New York put a colorless diamond and a fancy deep orange-brown diamond up for sale last week, with mixed results.
Profits will help them recoup financial losses.
The organization also extended the terms of Vice President Feriel Zerouki and Treasurer Ronnie VanderLinden.
After suffering a professional setback, columnist Peter Smith reflects on our ability to bounce back even when the hits keep on coming.
Glatz owned and operated Glatz Jewelers in Aliquippa, Pennsylvania for more than 40 years.
The organization will present three awards at its annual dinner, dance, and gala in October.
The New York jeweler also made the pop star’s wedding bands.
It’s predicted to sell for up to $484,000 during the Bonhams Hong Kong Jewels and Jadeite auction on June 22.
The recipient will receive up to $17,500 toward a tech-focused certification or program of their choice.