Marvel at the Audemars Piguet ‘Black Panther’ Watch Heading to Auction
It is one of only 250 made in collaboration with the media franchise and could sell for up to $650,000.

In April, Audemars Piguet introduced the Royal Oak Concept “Black Panther” Flying Tourbillon as part of a new partnership between the storied manufacturer and Marvel.
The brand first debuted the Concept watch in 2002 to mark the 30th anniversary of the Royal Oak, one of its most iconic models created in partnership with influential watch designer Gérald Genta.
The Concept models gave the watch an avant-garde update, and the “Blank Panther” Flying Tourbillon has indeed kept with the revolutionary aesthetics for which they are known.
The watch takes its name and images from the Marvel Comics character Black Panther (real name T’Challa), who is the king and protector of the fictional African nation of Wakanda.
It features a laser-cut white gold figure of Black Panther, hand-painted with such detail, he seems ready to jump off the watch. It takes one of Audemars Piguet’s craftsmen 30 hours of work to complete the Black Panther figure.
The vivid purple and black tones of the watch are also in keeping with the character’s color scheme.
When the Black Panther Concept model was unveiled this spring, a special white gold edition was sold at a celebrity-studded event to raise money for two charities, eventually selling for $5.2 million.
The brand also made 250 editions of it in titanium, and now one of them is heading to auction, making it the first to do so.
It’s expected to sell for between $380,000 and $650,000 in “Watches Online: The Marvelous Sale,” which runs now through Sept. 7 on Christies.com.
See: 3 Gérald Genta Watches
The watch auction also features several other designs from Genta.
This includes an Audemars Piguet Tropical Dial Royal Oak Ref. 5402ST “A Series” with the rare tropical dial. Only 2,000 examples of the series were produced before the watch brand moved into Series B.
There’s also the Gérald Genta platinum Minute Repeater with a green guilloché dial and platinum case, as well as two indications often associated with Genta—jumping hours and retrograde minutes—and a Patek Philippe Steel Nautilus with Date Ref. 5711/1A-001 with a 40 mm stainless steel case, black/blue dial, automatic movement, and stainless-steel bracelet.
See: Other Highlights in the “Watches Online” Auction
Other highlights include a Patek Philippe Chronograph Ref. 1579R in a pink gold case, of which there are only 82 known examples.
There’s also a Patek Philippe Platinum Minute Repeater Tourbillon Ref. 3939 with two high complications—a two-gong minute repeater and a tourbillon escapement—34 mm platinum case, and a black enamel dial, and a rare pink gold Rolex Ref. 8171 “Padellone,” one of only six examples to feature the “HL Mark II Officially Certified Chronometer” type dial.
The Latest

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.


Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.

Members of the U.S. Marshals Task Force took a 22-year-old man into custody. He was charged with tampering with evidence.

While the overall number of crimes was down, there were more incidences in which robbers pulled out guns, mace, or rammed cars into stores.

Jack Sutton Fine Jewelry is closing its store inside the downtown shopping center after 40 years in business.

Reena Ahluwalia’s painting of the rare red diamond is the first contemporary painting to join the National Gem Collection.

The price of gold has risen, affecting the number of pieces designers make, the materials they use, and how they position themselves.

Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.

The 11-piece “Medallions” capsule collection features five motifs: a crying eye, a heart on fire, a spiral, a flower, and a swallow.



























