The special-edition egg pendant ingested in a New Zealand jewelry store was recovered after a six-day wait.
Coronet Breaks Record for Most Diamonds Set on A Watch
Marking the brand’s ninth Guinness World Record, the “Mudan” watch is on display at Baselworld now.

Basel, Switzerland—Coronet was awarded the Guinness World Record for the most diamonds set on a watch, the brand announced Friday.
Its “Mudan” watch, which is currently being showcased at Baselworld, tipped the scale with 15,858 diamonds set in 18-karat gold, amounting to a total of 50.01 carats.
The watch design was inspired by peonies, known as the “king of the flowers” in Chinese culture.
Artist and jewelry designer Reena Ahluwalia’s hyper-realistic diamond painting, which can take hundreds of hours to paint, is featured on the dial.
Ahluawalia, who has also collaborated with Coronet on a new watch collection, said her painting is representative of “the shining nobility that we carry within.”
Coronet has nine Guinness World Record nods to its name, including one it received for “most valuable guitar” in 2015.
Its diamond Gibson guitar, named “Eden of Coronet,” featured 11,441 diamonds, weighing in at 401.15 total carats, set in 1.6 kg (about 56.4 ounces) of 18-karat white gold, bringing its value to around $2 million at the time.
Coronet blinged out a guitar in 2016 as well, breaking the record for the most jewels on a guitar after setting 16,033 Swarovski gemstones, including topaz, citrine, rhodolite and cubic zirconium.
The Fender American Deluxe Jazz Bass was played by The Jackson 5 member Jermaine Jackson at the ceremony.
At the 2018 Baselworld show, the Hong Kong-based brand broke the record at the time for the most diamonds set on a handbag.
Its Coca-Cola bottle-shaped accessory featured 9,888 natural diamonds—8,543 black diamonds and 1,345 colorless diamonds—weighing in at 120 carats.
Baselworld will run from March 21 to March 26.
The Latest

Associate Editor Natalie Francisco plays favorites with Piece of the Week, selecting a standout piece of jewelry from each month of 2025.

The “Love and Desire” campaign is inspired by the magic that follows when one’s heart leads the way, said the brand.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Two awardees will receive free tuition for an educational course at the Swiss lab, with flights and lodging included.


Berta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.

Sotheby’s held its first two jewelry sales at the Breuer building last week, and they totaled nearly $44 million.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Winners will receive free registration and lodging for its fourth annual event in Detroit.

Here are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.

The honorees include a notable jewelry brand, an industry veteran, and an independent retailer.

Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.

Yood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.

The New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.

Set in a Tiffany & Co. necklace, it sold for $4.2 million, the highest price and price per carat paid for a Paraíba tourmaline at auction.

The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

Take luxury gifting to new heights this holiday season with the jeweler’s showstopping 12-carat sphene ring.

This year's theme is “Unveiling the Depths of the Ocean.”

Starting Jan. 1, customers can request the service for opal, peridot, and demantoid garnet.

The 111-year-old retailer celebrated the opening of its new location in Salem, New Hampshire, which is its third store in the state.

The new catalog features its most popular chains as well as new styles.

The filmmaker’s personal F.P. Journe “FFC” prototype was the star of Phillips’ recent record-setting watch auction in New York.

The new location in the Design District pays homage to Miami’s Art Deco heritage and its connection to the ocean.

Inflations, tariffs, and politics—including the government shutdown—were among consumers’ top concerns last month.

“Longtime favorite” presenters, as well as first-time speakers, will lead talks and workshops at the annual event in Tucson next year.

Silas Smith of Meridian Metalworks won the challenge with his pendant that blends Australian and American landscapes.

The sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.





















