Piece of the Week: NeverNoT’s ‘Life in Color’ Pendant

TrendsJul 09, 2021

Piece of the Week: NeverNoT’s ‘Life in Color’ Pendant

The vibrant-hued jewel is perfect for summer.

London-based brand NeverNoT can always be counted on for bold color.

The company helmed by friends who are Georgia natives, feels stylistically most at home in the summertime.

One can imagine its massive gemstone-laden and enamel-adorned cocktail rings poolside with a beverage, or its many evil eyes worn on a luxurious vacation to the Amalfi coast.

For NeverNoT, the bolder the color, the better.

Its most recent evil eye pendants push the envelope when it comes to unique color combinations, carving out its own distinctive niche among the fine jewelry crowd.

Case in point: this “Piece of the Week” selection.

Rendered in 14-karat yellow gold and featuring a blue topaz center stone, vibrant purple enamel plays a tonal color story alongside a vivid, almost metallic green enamel. White enamel provides a visual palette cleanser.

The $1,525 retail price includes the 16.5-inch 14-karat gold chain. Inquiries may be directed to the NeverNoT website

 Related stories will be right here … 
Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

FinancialsJul 30, 2021
Kering’s Jewelry Houses Rebound in H1

Boucheron and Pomellato performed especially well in the first half after expanding into the Asia-Pacific region.

SourcingJul 30, 2021
The Fura Marketing Council Will Debut in Las Vegas

The team behind the program, designed to help increase the share of the colored stone market, will be at AGTA GemFair and JCK Las Vegas.

CollectionsJul 30, 2021
Piece of the Week: K Kane’s Personalized Diamonds

The “Alphabet Diamond” collection levels up the initial jewelry trend.

Brought to you by
How to Build a Successful Multi-Generational Jewelry Business

RDI Diamonds CEO Michael Indelicato shares his advice for taking a family business to the next level.

SourcingJul 29, 2021
De Beers Owner Pumping $100M Into Sustainability Projects

Anglo American is donating the money to its Anglo American Foundation, which supports projects in countries where it mines.

Weekly QuizJul 29, 2021
This Week's Quiz
Test your knowledge of jewelry news from the week of July 26-30, 2021.
Take the Quiz
CollectionsJul 29, 2021
Simon G. Unveils New Collection Straight from the Vault

It features tourmalines that have been stashed away for more than a decade.

TechnologyJul 29, 2021
Retail In Depth: The Perfect Present

Fifth-generation jewelry retailer Marc Bridge and business partner Monica Chambers unwrap their new digital venture.

Brought to you by
3 Reasons Why You Should Start Appraising This Summer

Create appraisals with the Jewelry Appraisal Solution on the Zing by Jewelers Mutual Group® platform and leverage the expertise of Gemworld.

MajorsJul 29, 2021
Jewelers Mutual Launches ‘The Zing Report’

The new publication and its weekly newsletter will feature jewelry-focused content.