Le Vian’s New Collection Brings The Sunshine
The “Sunny Yellow Diamonds” collection is heading to Jared the Galleria of Jewelry just in time for Mother’s Day.

The Le Vian “Sunny Yellow Diamonds” collection will be available at Jared stores starting April 28.
Taking inspiration from Pantone’s bright yellow color of the year, the collection symbolizes “timeless sunshine and hope” amid the pandemic, said Le Vian.
Colored diamonds are often accessible only by the ultra-wealthy, said Le Vian, but the jeweler is hoping the affordability of this new yellow diamonds collection will bring their beauty to a wider audience.
“We challenged ourselves to create a stunning collection of certified natural fancy color yellow diamond jewelry, in timeless designs,” said Le Vian CEO Eddie LeVian in a statement about the new collection.
The collection features pieces for everyday wear, like solitaires and eternity bands, as well as more intricate high jewelry designs.
Prices range from $1,999 up to $500,000 for the high jewelry pieces.
SEE: Le Vian’s New Sunny Yellow Diamonds Collection
The Sunny Yellow diamonds have color grades of fancy yellow or fancy light.
“A brilliantly vibrant yellow hue has been named by color authority Pantone as one of 2021’s colors and this spirited shade is precisely what we all need right now as we hope to bring in a new chapter of our lives with a healthy ray of optimism,” LeVian said.
“And how better to keep us in a cheerful disposition than with glorious jewels set with striking yellow diamonds?”
The collection will feature prominently in Le Vian’s “Love Mom” event, a Mother’s Day promotion, which will take place from May 3-9.
There is an exclusive Le Vian Sunny Yellow Diamonds collection available at Jared stores, with other pieces, like its couture jewelry, available via Le Vian’s website.
The Latest

Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.

As part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.

It marks the third time the country has headed the Kimberley Process. Ghana will serve as vice chair.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The new Bulova x Stetson designs highlight two animals often associated with the American West—the bison and the Texas Longhorn.


From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.

The retailer is expanding into areas with large Indian and South Asian populations.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.

The new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.

The couple pleaded guilty to concealing at least $127 million in cash transactions at its precious metals businesses.

Consumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.

In February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.

The new show will take place Jan. 23-25, 2026.

The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.

The LVMH-owned brand has partnered with the costume design union to revamp its award for 2026.

The luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.

The company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.

In the recent multi-shipment seizure, CBP also found counterfeit Audemars Piguet, Moncler, and Chrome Hearts items.

Helzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.

Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.

The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.

It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

The lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.























