The company had a solid second quarter, with sales of non-charm jewelry outpacing sales of pieces in its core collections.
Zenith Announces a Slew of Female Watch Ambassadors
It comes on the heels of its first collection exclusively for women, Defy Midnight.

Dubbed the “Zenith DreamHers,” the women come from a mix of professional backgrounds and star in the brand’s new global campaign.
Airi Hatakeyama is a Japanese rhythmic gymnast who became a media personality. At age 17, she represented Japan in her sport at the 2012 Olympics. Now, she’s a sportscaster and hosts several television shows.
Teresa J. Cuevas is a Spanish architect and painter. She worked with a premier architecture studio in South Korea, where she also learned about a polar opposite discipline, abstract art. She returned to Spain and began pursuing her new passion for painting in earnest. Now, she is a rising abstract art painter.
Song Jia is a star of Chinese cinema, making her mark over the last two decades. In the last few years, she has had leading roles in some of China’s largest films. Jia is a philanthropist at heart, working as an ambassador with the United Nations Environment Program promoting sustainability, as well as WWF’s Earth Hour Campaign star to advocate for preserving Chinese wildlife.
American ballerina Precious Adams is one of classical dance’s greatest stars. Her lifelong dedication to her craft brought her to ballet academies around the world. Now, at the peak of her career, she dances with the English National Ballet. She is a vocal supporter of diversity and inclusiveness in her art form.
A number of roles describe Singaporean media personality Sheila Sim. She’s a model, actress, businesswoman, mother, and most recently, a wellbeing advocate. A student of positive psychology, her latest business venture “WonderandWellness” promotes achieving wellness and personal growth.
Sim said, “As someone whose career has evolved many times over the years, I wish to always be surprised by new horizons and endless possibilities. Life is full of
surprises, and I will make sure that when the next door opens for me, I'll be ready to receive them with open arms.”
German entrepreneur Laura Noltemeyer started a blog covering her passion for design, art and fashion while working on a master thesis in architecture. It took off and opened new doors for the creative.
This year, Noltemeyer founded a German-made, vegan cosmetic brand called Bayage Beauty.
Noltemeyer’s advice for other young women is to, “Be yourself and trust your heart. This will always lead you in the right direction and help to make your dreams come true.”
“Time does not change for anyone, so enjoy and treasure every minute in life, because your dream can come true at any moment,” she said.
Federica Segato is an Italian entrepreneur who turned her frustration over obstacles to entering the business world as a young woman to innovation. In 2019, she created an online networking connecting Italian professional women called “Career Leadhers.”
Today, it boasts a network of 30,000 professionals, landing Segato on Forbes Italy’s “100 under 30, leaders of the future” list.
“I am thrilled to take part of Zenith’s ‘DreamHers’ campaign as I strongly feel we share the same mission,” she noted. “Both DreamHers and my company, Career
Leadhers, celebrate women and support their uniqueness and ambition.”
Laetitia Guarino is a Swiss model-turned-doctor.
She was 2015’s Miss Switzerland before completing her education in medicine. She now works in general surgery and serves in philanthropic roles as an ambassador for the Swiss Red Cross and for Terre des hommes, a Swiss charity that helps ill children around the world.
Of her current career she said, “I always wanted to become a doctor and commit myself to helping others. I truly believe the key to success in life is being passionate, daring and getting involved. Through my humanitarian actions and my career in surgery, I work hard to inspire, do some good in this world and ultimately follow my dreams.”
French Chef Amandine Chaignot followed the family tradition of pursuing pharmacology, before switching gears to pursue her passion for cooking.
She studied at the Ferrandi cooking school before working for some of the world’s most celebrated chefs. She became executive chef at the Rosewood London, then acted as a judge on the French edition of “MasterChef.”
Today, she is the founder of her own restaurant, Pouliche, in Paris.
She explained, “For the longest time, I thought that some things were out of reach, until I realized that I had built barriers myself. Since then, I dare, sometimes I stumble, but I move on and I never regret. The greatest gift you can give a young girl today is to teach her to believe in herself.”
The Latest

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Nicolette Bianchi joins the wholesale provider with more than 15 years of cross-industry experience in marketing and product development.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Her new “Ocean” collection was inspired by Myanmar’s traditional articulated fish jewelry, with depictions of flounder, catfish, and more.


Longtime Casio executive Yusuke Suzuki is the new president and CEO of Casio’s U.S. subsidiary.

The full-day sourcing and networking event, slated for Aug. 18, will be followed by the fifth annual Mega Mixer Summer Soirée.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Model Georgina Rodríguez received a rock of an engagement ring, with her diamond estimated to be 35 carats, experts say.

The board elected 9 new directors at its recent ICA Congress in Brazil.

Three winners will receive a custom ring from Honest Hands Ring Co. inlaid with a piece of history from Denver-based distillery Stranahan’s.

JD Sports and Wawa were among the fastest-growing retail companies in the U.S. last year.

The new inventory, all untreated, features vibrant hues and unique bicolor combinations.

Acquired by a tech investor, the historic brand will continue to focus on jewelry, accessories, and timepieces.

President Donald Trump issued an executive order extending the pause on higher tariffs to November as negotiations with China continue.

The “Thunderbird Slab” collection features a thunderbird motif as a symbol of power, protection, and boundless possibility.

Columnists Jen Cullen Williams and Duvall O’Steen share tips on how to elevate your professional image.

Peter Damian Arguello, a jeweler in the Denver suburb of Wheat Ridge, was found dead inside his store in November 2023.

The retailer, owned by Berkshire Hathaway, is becoming part of the Berkshire Hathaway Jewelry Group with Helzberg.

The Continental Buying Group’s 2025 Tampa Experience Show is slated for Sept. 8-10.

Associate Editor Lauren McLemore recently attended a fabrics trade show where a trend forecaster shared her predictions for summer 2027.

The company raised its full-year sales guidance while noting it has not yet assessed the potential impact of the latest tariff news.

The organization has raised more than $1.3 million for charity since its inception.

The brand’s latest iteration of a bezel-set diamond bangle features clean lines and a timeless design for a new modern silhouette.

The catalog contains a complete listing of all the loose gemstones in stock, as well as information about the properties of each stone.

The company added a retailer dashboard to its site and three new birds to its charm collection, the cardinal, blue jay, and hummingbird.

An additional 25 percent tariff has been added to the previously announced 25 percent.