Majors

A Bronx Trail: Rocket Relocates to Westchester County

MajorsJan 13, 2017

A Bronx Trail: Rocket Relocates to Westchester County

The packaging and display company has left the Bronx location it called home for more than 70 years to move into a bigger facility in Elmsford, New York.

New York--Packaging and display company Rocket has moved out of the Bronx to a new office in Westchester County.

The expanded business facility, which officially opened Thursday, is located at 375 Executive Blvd. in Elmsford, New York.

The “contemporary and highly efficient facility” provides for updated manufacturing procedures and tech-based logistics, the company said, which will allow faster turnaround times for customers.

Prior to the move, The Bronx had been home to Rocket for more than 70 years.

“The New York team is really excited about this move, and the timing couldn’t be better,” CEO Michael Kaplan said. “Our increased operations in China calls for additional support, so the move to our new location coincides perfectly by providing the space to grow our sales and support staff by about 20 percent.”

The move comes as Rocket, which is now in its third and fourth generation of family leadership, gets ready to celebrate 100 years in business in April.

The company also has offices in California and China.

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Loose diamonds from Namdia
CrimeJan 23, 2025
Security Guard Killed in Armed Robbery at Namibian Diamond Co.

Francis “Gosh” Eiseb, 58, was a senior protection officer for Namib Desert Diamonds, also known as Namdia, in Windhoek, Namibia.

Symposium 2025 Speakers
Events & AwardsJan 23, 2025
Plumb Club Announces Speaker Lineup for Symposium ‘25

The second annual learning forum for retailers is slated for March 13 at City Winery in Pier 57 in New York City.

Gemstone Trading Network by RapNet and AGTA
SourcingJan 23, 2025
RapNet, AGTA Partner to Launch Gemstone Trading Network

The online diamond and jewelry marketplace has expanded, introducing a new platform dedicated to colored gemstone trading.

Resolutions - 2025.jpg
Brought to you by
3 New Year’s Resolutions for Jewelry Lovers

The new year feels like a clean slate, inspiring reflection, hope, and the motivation to become better versions of ourselves.

Mugshots of Zacary Briggs, Aaron Hammond, Tre’von Anthony Neal, and Evan Puckett
CrimeJan 23, 2025
4 Men Arrested After Allegedly Plotting to Kidnap Jeweler

The suspects are accused of planning to kidnap a Miami jeweler and rob him of his cryptocurrency.

Weekly QuizJan 16, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Fancy Color Research Foundation
SourcingJan 23, 2025
Fancy Color Research Foundation Names New CEO

Roy Safit took over the role on Jan. 1.

National Jeweler columnist Sherry Smith
ColumnistsJan 22, 2025
On Data: How Did Independent Jewelers Fare in 2024?

Sherry Smith shares data on the year gone by, including the breakdown between natural and lab-grown diamond sales.

ride_or_die_1872x1052.png
Brought to you by
A Diamond Is Forever Celebrates "Forever Present" Holiday Campaign

A Diamond is Forever hosted a holiday celebration in honor of their new marketing campaign, ‘Forever Present.’

Los Angeles wildfires
Policies & IssuesJan 22, 2025
Jewelers Mutual Steps Up Aid for LA Jewelry Businesses

The company also is matching donations made to Jewelers of America and the Diamond Council of America’s Jewelers Relief Fund.

Jewelers of America 20 Under 40 graphic
Events & AwardsJan 22, 2025
JA Seeking Nominations for Its Next ‘20 Under 40’ Class

Now in its fourth year, the program is expanding to include a list of “20 Under 40” for jewelry suppliers.

Holiday wrapped gift boxes
SurveysJan 22, 2025
Holiday Sales Hit Record High, Says NRF

Core retail sales during the 2024 holiday season surpassed the National Retail Federation’s forecast.

Foundrae Reach for Life collection campaign
CollectionsJan 22, 2025
Foundrae’s New Collection Channels the Power of Now

The “Reach for Life” collection uses feather and arrow motifs to invite growth and inner curiosity.

National Jeweler columnist Peter Smith
ColumnistsJan 21, 2025
Peter Smith: Sales Training’s Dirty Little Secret

Peter Smith pulls back the curtain on the often misinterpreted, and sometimes maligned, world of sales training.

Lord Jewelry brown and white diamond ring
TrendsJan 21, 2025
Amanda’s Style File: Decadent Mocha Mousse

Pantone’s 2025 Color of the Year takes the form of jewelry through gemstones and enamel that look just as delicious as mocha mousse.

Charms from designer Jenna Blake
Policies & IssuesJan 21, 2025
These Designers and Retailers Are Raising Money for LA Wildfire Relief

From raffles to auctions to donations, the industry is working to aid charities in Los Angeles amid the raging wildfires.

Diamonds Do Good
SourcingJan 21, 2025
Diamonds Do Good Adds 2 Board Members

Julia Hackman Chafé and Monica Elias have joined the organization’s board of directors.

Bucellati necklaces
FinancialsJan 17, 2025
Richemont’s Jewelry Sales Rise 14% in Holiday Quarter

The company, which owns Cartier and Van Cleef & Arpels, had a record Q3, with sales topping $6 billion.

Picchiotti Classic Blue and Green Necklace
CollectionsJan 17, 2025
Piece of the Week: Picchiotti’s Transformable ‘Classic Blue and Green’ Necklace

The necklace features a sapphire drop weighing more than 9 carats that detaches to transform into a ring.

Gold jewelry boxes with Lux Bond & Green logo
IndependentsJan 16, 2025
Lux Bond & Green to Open Sixth Location

The 127-year-old jeweler is planning to open a new store in Mystic, Connecticut.

Timex National Park Collection
WatchesJan 16, 2025
Timex Launches Collection of National Park Watches

The watches’ dials feature artwork celebrating the vibrant energy and unique landscapes of six of America’s national parks.

Elizabeth Taylor diamond line bracelet
AuctionsJan 16, 2025
Elizabeth Taylor’s Diamond Line Bracelet Going up for Auction

Offered by U.K. auction house Woolley & Wallis, the yellow diamond bracelet was a gift from Taylor’s good friend Michael Jackson.

JCK open registration graphic
Events & AwardsJan 16, 2025
JCK Las Vegas 2025 Open for Registration

The jewelry trade show returns to The Venetian Expo and The Venetian Resort in Las Vegas from June 6 to 9.

Iris Apfel
EditorsJan 15, 2025
The Jewelry I’d Bid On in Christie’s Iris Apfel Auction

Associate Editor Natalie Francisco highlights her favorite fashion jewelry pieces from the upcoming “Unapologetically Iris” auction.

Jewelers Vigilance Committee Americans with Disabilities Act guide cover
Policies & IssuesJan 15, 2025
JVC Debuts Guide to Americans with Disabilities Act Compliance

The online guide is available for free and written with the jewelry industry in mind.

Jose Hess Design Award Trophy
Events & AwardsJan 15, 2025
Jose Hess Design Awards Open for Submissions

The awards honor the late Jose Hess, a founding member of AJDC and an award-winning jewelry designer.

Susan Jacques
GradingJan 14, 2025
GIA CEO, President Susan Jacques to Retire at the End of 2025

The grading lab said the search for her successor is underway.

Jewelry designer and National Jeweler guest columnist Jules Kim
ColumnistsJan 14, 2025
Jules Kim: Building Bridges Between Creators and Industry

In this special op-ed, designer Jules Kim calls on big brands to collaborate with independent creators instead of copying their designs.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy