From tech platforms to candy companies, here’s how some of the highest-ranking brands earned their spot on the list.
I want to feel good
OK. It's a bit before 7:00 a.m. on a cold late-November morning in New York City. Winter's here too darn early this year. I live on top of a small mountain in extreme western New Jersey, and we've already had...
OK. It's a bit before 7:00 a.m. on a cold late-November morning in New York City. Winter's here too darn early this year. I live on top of a small mountain in extreme western New Jersey, and we've already had a freak snowstorm.
It was incredibly contained, just my town and two others to the east and north. But it dumped a foot of wet snow on trees that still had leaves. The result was a disaster.
It's a rural area with heavy forest. Falling trees knocked out electricity for three days. A large beech in the woods adjacent to our yard split like a toothpick, destroying some of my home-customized picket fencing and taking out two ornamental trees and additional landscaping.
We're looking at more snow this week, with some days barely getting above freezing. And it's only November.
What's worse, I'm checking the market's results for yesterday. The Dow was down another 225 points. And futures are off 150 leading into this morning.
I'm sure everyone out there has heard the wise approach to investing of not reacting to market swings. But this cycle really stinks. They used to talk about swings of 10 percent to 20 percent. But the Dow is off over several months from 14,000 to 8,000. That's huge.
In a world where we all make choices between instant and delayed gratification, many people have got to be questioning all the scrimping and saving. I have to wonder just how many people want to say screw it at this point and spend some money on something to make themselves feel good.
Cold, poor and despondent is no way to go through life. I've got to believe there are many who are thinking about that warm glow that comes from buying jewelry. It may seem counterintuitive, but there could be some upside to the current misery.
The Latest

The “Khol” ring, our Piece of the Week, transforms the traditional Indian Khol drum into playful jewelry through hand-carved lapis.

The catalog includes more than 100 styles of stock, pre-printed, and custom tags and labels, as well as bar code technology products.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

The chocolatier is bringing back its chocolate-inspired locket, offering sets of two to celebrate “perfect pairs.”


The top lot of the year was a 1930s Cartier tiara owned by Nancy, Viscountess Astor, which sold for $1.2 million in London last summer.

Any gemstones on Stuller.com that were sourced by an AGTA vendor member will now bear the association’s logo.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The Swiss watchmaker has brought its latest immersive boutique to Atlanta, a city it described as “an epicenter of music and storytelling.”

The new addition will feature finished jewelry created using “consciously sourced” gemstones.

In his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.

The index fell to its lowest level since May 2014 amid concerns about the present and the future.

The new store in Aspen, Colorado, takes inspiration from a stately library for its intimate yet elevated interior design.

The brands’ high jewelry collections performed especially well last year despite a challenging environment.

The collection marks the first time GemFair’s artisanal diamonds will be brought directly to consumers.

The initial charts are for blue, teal, and green material, each grouped into three charts categorized as good, fine, and extra fine.

The new tool can assign the appropriate associate based on the client or appointment type and automate personalized text message follow-ups.

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

The retailer operates more than 450 boutiques across 45 states, according to its website.

The new members’ skills span communications, business development, advocacy, and industry leadership.

The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

The new features include interactive flashcards and scenario-based roleplay with AI tools.

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Ella Blum was appointed to the newly created role.























