Collections

Dolly Parton Shines in Collaboration with Kendra Scott

CollectionsNov 18, 2024

Dolly Parton Shines in Collaboration with Kendra Scott

The collection honors the 50th anniversary of Dolly Parton’s “Love is Like a Butterfly” song, which shares a birth year with Kendra Scott.

Dolly Parton and Kendra Scott
Together, the star and jeweler created designs that capture the themes of love, joy, and self-expression at the heart of Dolly Parton’s legacy, said the jewelry brand.
Austin, Texas—Kendra Scott has collaborated with Dolly Parton for a new limited-edition collection honoring the philanthropic star and her 1974 song, “Love is Like a Butterfly.”

The “Dolly Parton x Kendra Scott” collection celebrates a lifetime of inspiration as this is the 50th anniversary of Parton’s song, which shares a birth year with Scott.

It was created to capture the themes of love, joy, and self-expression at the heart of Parton’s legacy, said the brand, as the pieces evoke nostalgia and ignite self-expression.

Kendra Scott and Dolly Parton
Dolly Parton and Kendra Scott share a milestone this year as Parton’s 1974 song “Love is Like a Butterfly” reaches its 50th anniversary and Scott celebrates her 50th birthday, which shares the same year as the release of Parton’s song.


Scott, the founder and chief creative officer of her eponymous brand, explained that Parton is her personal icon and her blueprint—a true role model in life, work, giving back, and an endless creative butterfly.

“Before I ever met Kendra, I was aware of her reputation as a self-made woman, her kind heart, and of course, her wonderful jewelry line,” said Parton.

“I was honored to learn she was a fan of mine and even more honored when she asked me if I wanted to partner on a jewelry collection based on my song ‘Love is Like a Butterfly.’ Naturally, I said yes. The more I get to know Kendra, the more I love her. She’s the real deal, beautiful inside and out. I hope you enjoy our collection as much as we’ve enjoyed each other while putting it together for you.”


The collection combined Parton’s larger-than-life style with Scott’s gemstones and silhouettes to create 12 styles filled with butterfly and music note motifs.

Drusy or ivory mother-of-pearl set in 14-karat yellow gold or silver over brass are seen across the pieces.

Dolly Parton and Kendra Scott
Dolly and Scott both own the “Dolly Parton x Kendra Scott 1974 Butterfly” necklace. Exactly 1,974 pieces were made, with Dolly owning No. 1 and Scott owning No. 1,974.


A standout of the collection is the “Dolly Parton x Kendra Scott 1974 Butterfly” necklace, also inspired by Parton’s song.

“Love is Like a Butterfly” became Parton’s fourth No. 1 single on the U.S. country music chart when it released in 1974, according to the Dolly Parton website.

Exactly 1,974 necklaces of this style were created, with Dolly owning No. 1 and Scott owning No. 1,974.


Together, they created a collection reflecting the journey of two visionary women who share a passion for connection and authenticity, said the brand.

“It’s hard to put into words what Dolly Parton means to me. She’s the ultimate role model: a prime example of staying true to yourself, believing in the power of art and creativity, and giving back along the way,” said Scott.

“I’ve admired and looked up to Dolly my whole life, and working with her has truly been a full circle, pinch-me moment. I’ve looked up to her—as so many of us can and do—for inspiration, humor, and kindness. This collection captures that beautifully and I’m so proud for fans to explore a jewelry collection that can live up to the absolutely singular Dolly Parton.”

 Related stories will be right here … 

The Dolly Parton x Kendra Scott collection debuted Wednesday.

The necklaces, rings, bracelets, and earrings range from $70 to $350 and are available for a limited time on the Kendra Scott website.

The brand is celebrating the launch with events and elevated shopping experiences at select Kendra Scott stores.

The Latest

Fabergé egg pendant near gloved hand
CrimeDec 17, 2025
Man Pleads Not Guilty to Swallowing Fabergé Pendant

The special-edition egg pendant ingested in a New Zealand jewelry store was recovered after a six-day wait.

Ashley Zhang Jewelry Snake Necklace, Renato Cipullo Hematite Blaze Necklace, Vanessa Fernandez Studio Curva Wrap Hoops, Hernsdorf Tears of Aphrodite Necklace, Robinson Pelham Tsar Star Earrings, Marla Aaron Nymphenburg Lock, Lof The Valentine Ring
EditorsDec 17, 2025
2025 Jewelry Rewind: The Best Piece of the Week Picks

Associate Editor Natalie Francisco plays favorites with Piece of the Week, selecting a standout piece of jewelry from each month of 2025.

SSEF logo
GradingDec 17, 2025
SSEF Announces 2025 Scholarship Winners

Two awardees will receive free tuition for an educational course at the Swiss lab, with flights and lodging included.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Pandora Alexander Lacik and Berta de Pablos-Barbier
MajorsDec 16, 2025
Pandora’s New CEO Will Step Up Early

Berta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.

Weekly QuizDec 11, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
JAR pendant brooch, fancy intense blue diamond
AuctionsDec 16, 2025
Suzanne Belperron, JAR Shine in Sotheby’s First Auctions at New HQ

Sotheby’s held its first two jewelry sales at the Breuer building last week, and they totaled nearly $44 million.

The Jewelry Symposium logo
Events & AwardsDec 16, 2025
TJS Now Accepting Scholarship Applications for 2026

Winners will receive free registration and lodging for its fourth annual event in Detroit.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

National Jeweler columnists and PR professionals Duvall O’Steen and Jen Cullen Williams
ColumnistsDec 16, 2025
Beyond Unboxing: Creative Reveals to Drive Reach and Engagement

Here are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.

Tiffany & Co. logo, Anna Martin, CD Peacock logo
Events & AwardsDec 16, 2025
Diamonds Do Good Names 2026 Award Recipients

The honorees include a notable jewelry brand, an industry veteran, and an independent retailer.

Stock image of gavel
CrimeDec 15, 2025
Men Receive Life Sentences in Home Invasion Murder of Jeweler

Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.

Eduard Stefanescu, left, and Sara Yood, right
Policies & IssuesDec 15, 2025
Sara Yood Named Co-Chair of RJC Standards Committee

Yood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.

MS Rau Aspen rendering
IndependentsDec 15, 2025
M.S. Rau to Open Store in Aspen

The New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.

Tiffany & Co. Paraíba tourmaline jewelry
AuctionsDec 12, 2025
13.54-Carat Paraíba Tourmaline Sets Records at Christie’s

Set in a Tiffany & Co. necklace, it sold for $4.2 million, the highest price and price per carat paid for a Paraíba tourmaline at auction.

David Webb holiday window
MajorsDec 12, 2025
David Webb Reveals Ice-Cold Holiday Window Display

The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

IGI Design Contest Graphic
Events & AwardsDec 12, 2025
IGI Jewelry Design Contest Now Accepting Submissions

This year's theme is “Unveiling the Depths of the Ocean.”

Jacquie Aiche Alien Heart Eye Inlay Necklace, Cicada Dragonfly Brooch, Harkness After the Rain Earrings
TrendsDec 11, 2025
Pinterest 2026 Trend Report: Brooches, Bold Gold, Cool Blue

In its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.

GIA new colored stone report
GradingDec 11, 2025
GIA to Offer Origin Determination for 3 More Gemstones

Starting Jan. 1, customers can request the service for opal, peridot, and demantoid garnet.

Day’s Jewelers Salem New Hampshire store exterior
IndependentsDec 11, 2025
Look Inside Day’s Jewelers’ Ninth Store

The 111-year-old retailer celebrated the opening of its new location in Salem, New Hampshire, which is its third store in the state.

Americas Gold Chain Catalog Volume 3
MajorsDec 11, 2025
Americas Gold Releases New Gold Chain Catalog

The new catalog features its most popular chains as well as new styles.

F.P. Journe FFC prototype
AuctionsDec 10, 2025
Francis Ford Coppola’s Watch Sells for $10.8M

The filmmaker’s personal F.P. Journe “FFC” prototype was the star of Phillips’ recent record-setting watch auction in New York.

Rolex Miami store
WatchesDec 10, 2025
There’s A New Rolex Boutique in Miami

The new location in the Design District pays homage to Miami’s Art Deco heritage and its connection to the ocean.

Stock image of consumers shopping in the winter
SurveysDec 10, 2025
Consumer Confidence Drops in November

Inflations, tariffs, and politics—including the government shutdown—were among consumers’ top concerns last month.

National Association of Jewelry Appraisers logo
SourcingDec 10, 2025
NAJA Announces Details for 2026 ‘Ace It’ Winter Conference

“Longtime favorite” presenters, as well as first-time speakers, will lead talks and workshops at the annual event in Tucson next year.

Silas Smith and his Responsible Design Challenge Winning Pendant
Events & AwardsDec 10, 2025
MJSA Names 2025 Responsible Design Challenge Winner

Silas Smith of Meridian Metalworks won the challenge with his pendant that blends Australian and American landscapes.

Sothebys orangy pink The Desert Rose diamond
AuctionsDec 09, 2025
‘Desert Rose’ Diamond Sells for $8.8M in Abu Dhabi

The sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.

National Jeweler columnist and Smart Age Solutions CEO Emmanuel Raheb
ColumnistsDec 09, 2025
Holiday Sales Happen in December, Most Decisions Don’t

Most customers who walk into your store this month have made up their minds. Your job is to validate their choice, Emmanuel Raheb writes.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy