WatchesJul 18, 2024
TAG Heuer, Hublot Will Have New CEOs WatchesAug 08, 2024
Citizen’s Multi-Brand Boutique Sets Sail
The watch brand has partnered with cruise retail operator Starboard on the space.
Citizen Watch America’s new retail space aboard Celebrity Cruises’ Celebrity Summit ship will offer timepieces from Citizen and Bulova.
Miami—Citizen Watch America and at-sea retail curator Starboard have launched a new muti-brand store on a Celebrity Cruises ship.
The 320-square-foot retail space, located on the millennium-class Celebrity Summit ship, will feature offerings from Citizen and Bulova.
It will also offer limited and special edition pieces such as the first-at-sea Citizen Series 8 collection, a ladies’ collection from the brand.
From Bulova, it will offer collaborations like the Marc Anthony and Frank Sinatra special editions, as well as men’s jewelry.
The first-at-sea boutique concept was inspired by Citizen’s flagship boutique in New York, which opened late last year.
It took design cues from the Fifth Avenue store’s oversized visuals of the brands’ notable collections.
“We're very proud and excited to partner with Celebrity Cruises and Starboard in building our first multi-brand boutique,” said Jeffrey A. Cohen, president of Citizen Watch America.
“The cruise industry is a key retail channel for Citizen and Bulova and the experience our new boutique will offer is in line with the inclusive worldview of our company to serve citizens from around the world."
The Starboard and Citizen partnership “encompasses the expertise of the Japanese and American spirit, the quest for authenticity, technology, and sustainable evolutions, and an impeccable taste for contemporary lifestyle,” the companies said.
“Citizen and Bulova have a 20-plus year history of brand and business building at sea with Starboard,” said Caryl Capeci, senior vice president of fine jewelry and watches at Starboard.
“Our new multi-branded boutique on Celebrity Summit takes the partnership to new levels of brand and business success and we are excited about this significant expansion at sea."
Related stories will be right here …
The 320-square-foot retail space, located on the millennium-class Celebrity Summit ship, will feature offerings from Citizen and Bulova.
It will also offer limited and special edition pieces such as the first-at-sea Citizen Series 8 collection, a ladies’ collection from the brand.
From Bulova, it will offer collaborations like the Marc Anthony and Frank Sinatra special editions, as well as men’s jewelry.
The first-at-sea boutique concept was inspired by Citizen’s flagship boutique in New York, which opened late last year.
It took design cues from the Fifth Avenue store’s oversized visuals of the brands’ notable collections.
“We're very proud and excited to partner with Celebrity Cruises and Starboard in building our first multi-brand boutique,” said Jeffrey A. Cohen, president of Citizen Watch America.
“The cruise industry is a key retail channel for Citizen and Bulova and the experience our new boutique will offer is in line with the inclusive worldview of our company to serve citizens from around the world."
Caryl Capeci, Starboard’s senior vice president, fine jewelry and watches, in the new Citizen at-sea boutique
The Starboard and Citizen partnership “encompasses the expertise of the Japanese and American spirit, the quest for authenticity, technology, and sustainable evolutions, and an impeccable taste for contemporary lifestyle,” the companies said.
“Citizen and Bulova have a 20-plus year history of brand and business building at sea with Starboard,” said Caryl Capeci, senior vice president of fine jewelry and watches at Starboard.
“Our new multi-branded boutique on Celebrity Summit takes the partnership to new levels of brand and business success and we are excited about this significant expansion at sea."
More on Watches
The Latest
FinancialsMay 30, 2025
Movado’s Q1 Sales Slip Amid ‘Challenging’ Retail Environment The company plans to raise the prices of select watches to offset the impact of tariffs.
Policies & IssuesMay 30, 2025
Tariffs & Designers: Navigating Pricing in an Unstable EnvironmentBetween tariffs and the sky-high cost of gold, designers enter this year’s Las Vegas shows with a lot of questions and few answers.
CollectionsMay 30, 2025
Piece of the Week: Renato Cipullo’s ‘Hematite Blaze’ NecklaceDesigned by founder Renato and his daughter Serena Cipullo, it showcases a flame motif representing unity and the power of gathering.
Brought to you by
Clienteling Isn’t a Buzzword. It’s an Essential Business Model.More shoppers are walking out without buying. Here’s how smart jewelers can bring them back—and the tool they need to do it right.
Policies & IssuesMay 30, 2025
Trade Court Declares Trump’s Tariffs InvalidHowever, the tariffs remain in effect in the short term, as an appeals court has stayed the U.S. Court of International Trade’s decision.
Weekly QuizMay 30, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsMay 29, 2025
Britney Spears Files Trademark for New Jewelry LineThe pop icon is one step closer to launching her “B Tiny” jewelry collection, a collection she first began posting about last fall.
Supplier BulletinMay 29, 2025
Inoveo Platinum Grain, Exclusively Distributed by StullerSponsored by Stuller
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
SourcingMay 29, 2025
Grizzly Auctions 6,620-Carat EmeraldIt was featured in the miner’s latest sale, which brought in $24.8 million.
TechnologyMay 29, 2025
GemFind Launches AI Product Description SoftwareGemText AI uses artificial intelligence to generate tailored product titles, descriptions, and tags with jewelry-specific language.
MajorsMay 28, 2025
Graff Unveils New Las Vegas FlagshipThe 3,300-square foot location is the jeweler's largest store in North America.
CrimeMay 28, 2025
8 Convicted in Kim Kardashian Jewelry Heist TrialAging and with myriad health issues, none will serve time for their roles in robbing the billionaire celebrity at gunpoint in 2016.
CollectionsMay 28, 2025
NY Liberty’s 2024 Championship Rings Honor Historic WinThe WNBA team received rings imbued with meaning, from leaf motifs and its Liberty torch to the number of diamonds used.
MajorsMay 28, 2025
Andrew Rickard Named JBT PresidentA longtime executive at RDI Diamonds, Rickard has served on the JBT board for the past five years.
MajorsMay 27, 2025
MJSA to Become Part of Jewelers of America The two organizations have signed an affiliation agreement that’s expected to be finalized in the coming weeks.
AuctionsMay 27, 2025
Al Capone’s Patek Philippe Pocket Watch Back Up for AuctionThe platinum and diamond watch is part of Sotheby’s upcoming Important Watches sale.
AuctionsMay 27, 2025
182-Carat Paraíba-Type Tourmaline Sells for $487K Recovered in Mozambique, “The Kat Florence Lumina” was part of Bonhams’ Hong Kong jewelry auction held last week.
TrendsMay 27, 2025
Amanda’s Style File: Candy-Colored GemstonesGet a taste of the delicious candy-like gemstones in this Amanda’s Style File.
CrimeMay 23, 2025
JSA Shares Holiday Weekend Security Tips Amid Spike in BurglariesJSA’s Scott Guginsky provided a list of nine security measures jewelers should observe while locking up for the long weekend.
CollectionsMay 23, 2025
Piece of the Week: Bliss Lau’s ‘Bright’ RingFrom Lau’s “Love of a Kind” series, the engagement ring was inspired by the moon and holds a different meaning depending on how it is worn.
GradingMay 23, 2025
GIA Updates Pearl Classification SystemThe lab has adjusted the scale it uses for nacre grading.
Supplier BulletinMay 22, 2025
How to Put Natural Diamonds Back in the SpotlightSponsored by GCAL by Sarine
CrimeMay 22, 2025
NY Jeweler Sentenced in Shoving Death of Colleague at IJO ShowDavid Walton will serve three years’ probation after an incident in a hotel bar led to the death of West Virginia jeweler David Ettinger.
FinancialsMay 22, 2025
Watches of Switzerland’s Full-Year U.S. Sales Climb 14% The retailer also provided an update on how the tariffs situation in the U.S. is affecting its business.
IndependentsMay 22, 2025
Adeler Jewelers Celebrates 50 YearsThe family-owned jeweler in Great Falls, Virginia, will be celebrating its golden jubilee with a year’s worth of events.
Events & AwardsMay 22, 2025
Jose Hess Design Awards Announce JudgesThe nonprofit elected five judges who will decide the winners of its design competition.
MajorsMay 22, 2025
MJSA Releases 2025-2026 Buyer’s GuideThis year’s edition includes articles on the favorite tools of notable designers, evaluating when to outsource production, and more.
