MajorsJul 16, 2024
Kering Appoints New President for Americas RegionWatchesJul 18, 2024
TAG Heuer, Hublot Will Have New CEOs
Luxury giant LVMH is reshuffling the leadership in its watches division.
On Sept. 1, Julien Tornare (left), current CEO of TAG Heuer, will become CEO of Hublot. Antoine Pin, now the general manager of Bulgari’s watch business, will take over Tornare’s role as CEO of TAG Heuer. (Images courtesy of LinkedIn)
Paris—LVMH has named two new CEOs within its watches divisions.
Julien Tornare, the current CEO of TAG Heuer, will become CEO of Hublot, effective Sept. 1. He succeeds Ricardo Guadalupe, who has been CEO of the brand since 2012.
Guadalupe wants to step back from operational management, LVMH said, and has been appointed honorary president of Hublot.
Frédéric Arnault, CEO of LVMH’s Watches Division, thanked Ricardo for his service, which also included eight years as Hublot’s managing director.
“Hublot is one of the few watchmaking manufacturers that emerged and achieved such success in the 21st century by breaking design codes, communication barriers, and exploring new frontiers in watchmaking,” said Arnault.
“Ricardo truly embodied Hublot and its development particularly through his product vision, deep industry knowledge, and relationships with all business and industrial partners.”
Guadalupe started his career as a product manager at Bulgari Horlogerie. In 1994, he joined Blancpain alongside Jean-Claude Biver just after the brand’s acquisition by Swatch Group.
He served as sales and marketing director of Blancpain from 1997 to 2001, later becoming a consultant for independent watch brands.
In 2004, Guadalupe worked alongside Biver again, this time at Hublot. The company launched the Big Bang, one of its most popular models, in 2005.
Guadalupe joined the LVMH in 2008 when the luxury giant acquired Hublot.
Arnault also congratulated Tornare on his role leading Hublot, stating it, “marks the beginning of a new chapter dedicated to the future of our maison and the strengthening of its unique position among leading watch brands.”
Tornare has been in the watchmaking industry for 26 years, starting with two years at Raymond Weil.
He later joined Richemont-owned Vacheron Constantin as its director for the Swiss market, then its U.S. president, followed by his role as HQ international sales director, and then managing director for Asia Pacific.
Tornare then took on the CEO role at Zenith.
Related stories will be right here …
Julien Tornare, the current CEO of TAG Heuer, will become CEO of Hublot, effective Sept. 1. He succeeds Ricardo Guadalupe, who has been CEO of the brand since 2012.
Guadalupe wants to step back from operational management, LVMH said, and has been appointed honorary president of Hublot.
Frédéric Arnault, CEO of LVMH’s Watches Division, thanked Ricardo for his service, which also included eight years as Hublot’s managing director.
“Hublot is one of the few watchmaking manufacturers that emerged and achieved such success in the 21st century by breaking design codes, communication barriers, and exploring new frontiers in watchmaking,” said Arnault.
“Ricardo truly embodied Hublot and its development particularly through his product vision, deep industry knowledge, and relationships with all business and industrial partners.”
Guadalupe started his career as a product manager at Bulgari Horlogerie. In 1994, he joined Blancpain alongside Jean-Claude Biver just after the brand’s acquisition by Swatch Group.
He served as sales and marketing director of Blancpain from 1997 to 2001, later becoming a consultant for independent watch brands.
In 2004, Guadalupe worked alongside Biver again, this time at Hublot. The company launched the Big Bang, one of its most popular models, in 2005.
Guadalupe joined the LVMH in 2008 when the luxury giant acquired Hublot.
Arnault also congratulated Tornare on his role leading Hublot, stating it, “marks the beginning of a new chapter dedicated to the future of our maison and the strengthening of its unique position among leading watch brands.”
Tornare has been in the watchmaking industry for 26 years, starting with two years at Raymond Weil.
He later joined Richemont-owned Vacheron Constantin as its director for the Swiss market, then its U.S. president, followed by his role as HQ international sales director, and then managing director for Asia Pacific.
Tornare then took on the CEO role at Zenith.
Antoine Pin, who has served as general manager of Bulgari Horlogerie since September 2019, will take over as CEO of TAG Heuer on Sept. 1.
Pin started his career with TAG Heuer in 1994 as junior sales manager for DFS and the Middle East, later taking on the role of product manager.
In 2002, Pin joined LVMH as the international marketing director for Zenith.
He also has held various management roles at LVMH Watches & Jewelry U.K., TAG Heuer Japan and Korea, then Bulgari Greater China and Australia. Pin was later promoted to executive vice president of Berluti.
In 2019, he joined Bulgari as the watch business unit managing director for Bulgari Horlogerie.
“I am also delighted to welcome Antoine into our Watches Division at TAG Heuer. His extensive international experience, expertise, and well-recognized passion for watches will be major assets in continuing TAG Heuer’s growth and elevation,” Arnault said.
More on Watches
The Latest
CollectionsApr 25, 2025
Sylvie Looks to Water in New Sculptural Bridal Collection“Shell Auranova” is the next generation of the brand’s bridal line, featuring half-bezel engagement rings with bold and fluid designs.
FinancialsApr 25, 2025
Kering’s Jewelry Brands Persevere as Q1 Sales Sink 14%Boucheron and Pomellato performed well in an otherwise bleak quarter for Kering amid struggles at Gucci.
EditorsApr 25, 2025
Piece of the Week: Deborah Meyers Experience’s ‘The Birds’ EarringsDesigner Deborah Meyers created her birds from oxidized sterling silver, rose-cut diamond eyes, and Akoya Keshi pearl feathers.
Brought to you by
Emerging Jewelers Accelerator Program Announces Second Cohort of Aspiring Jewelry Entrepreneurs Six new retail businesses were selected for the 2025 program, which began in January.
SourcingApr 25, 2025
De Beers Sales, Production Fall in Q1 Amid UncertaintyThe company said it expects sightholders to remain “cautious” with their purchasing due to all the unknowns around the U.S. tariffs.
Weekly QuizApr 24, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Supplier BulletinApr 24, 2025
Protect Your Customers and Your BusinessSponsored by the Gemological Institute of America
EditorsApr 24, 2025
Q&A: Wolf’s CEO Talks U.S. ExpansionSimon Wolf shares why the time was right to open a new office here, what he looks for in a retail partner, and why he loves U.S. consumers.
Brought to you by
Protect Your Customers and Your BusinessThe risk of laboratory-grown diamonds being falsely presented as natural diamonds presents a very significant danger to consumer trust.
IndependentsApr 24, 2025
Longtime Iowa Jeweler Herman Ginsberg Dies at 99 A third-generation jeweler, Ginsberg worked at his family’s store, Ginsberg Jewelers, from 1948 until his retirement in 2019.
FinancialsApr 24, 2025
Charles & Colvard Delisted From Nasdaq Due to NoncomplianceThe company failed to file its quarterly reports in a timely manner.
SourcingApr 24, 2025
Young Diamantaires Transition to NonprofitThe organization also announced its board of directors.
TrendsApr 24, 2025
Amanda’s Style File: So CharmingCharms may be tiny but with their small size comes endless layering possibilities, from bracelets to necklaces and earrings.
MajorsApr 23, 2025
Bulgari Doubles Size of Jewelry Factory in ItalyLocated in Valenza, the now 355,000-square-foot facility includes a new jewelry school that’s open to the public, Scuola Bulgari.
Events & AwardsApr 23, 2025
PDPaola Creative Director Wins FGI’s ‘Rising Star’ AwardPaola Sasplugas, co-founder of the Barcelona-based jewelry brand, received the Fine Jewelry Award.
AuctionsApr 23, 2025
Rare Custom Rolex Daytona Heads to AuctionA platinum Zenith-powered Daytona commissioned in the late ‘90s will headline Sotheby’s Important Watches sale in Geneva next month.
MajorsApr 23, 2025
David Yurman’s New Campaign Stars Carmelo Anthony, Jaylen BrownThe basketball stars wear men’s jewelry from the “Curb Chain” collection.
MajorsApr 22, 2025
Zales’ Rebrand Takes Playful Approach to Fine JewelryThe Signet Jewelers-owned retailer wants to encourage younger shoppers to wear fine jewelry every day, not just on special occasions.
AuctionsApr 22, 2025
Christie’s to Auction JAR Jewelry CollectionThe 21 pieces, all from a private collector, will be offered at its Magnificent Jewels auction next month.
ColumnistsApr 22, 2025
The PR Adviser: Building Buzz Through Word of MouthLilian Raji answers a question from a reader who is looking to grow her jewelry business but has a limited marketing budget.
GradingApr 22, 2025
Avi Levy Is GCAL By Sarine’s New Chief Growth OfficerGCAL by Sarine created the new role to sharpen the company’s focus on strategic partnerships and scalable expansion.
IndependentsApr 22, 2025
Brinker’s Jewelers Acquires Fellow IndependentThe Indiana jeweler has acquired Scottsdale Fine Jewelers in Scottsdale, Arizona.
Events & AwardsApr 21, 2025
An Exhibition Exploring the History of Cartier Is Now on Display“Cartier: Design, Craft, and Legacy” opened earlier this month at the Victoria and Albert Museum in London.
IndependentsApr 21, 2025
New York Jeweler to Close After 111 YearsVan Cott Jewelers in Vestal, New York, is hosting a going-out-of-business sale.
IndependentsApr 21, 2025
IJO Names New Director of Vendor Relations, Merchandise StrategyIndustry veteran Samantha Larson has held leadership roles at Borsheims, McTeigue & McClelland, Stuller, and Long’s Jewelers.
Events & AwardsApr 21, 2025
Jewelers of Louisiana, Mississippi Jewelers Association to Co-Host ConventionThe two organizations will hold the educational event together this fall in Mississippi.
Events & AwardsApr 18, 2025
Daymond John to Give Keynote at JCK Las VegasThe entrepreneur and “Shark Tank” star will share his top tips for success.
CollectionsApr 18, 2025
Piece of the Week: Dukachi’s ‘Easter Bread’ PendantThe Ukrainian brand’s new pendant is modeled after a traditional paska, a pastry often baked for Easter in Eastern European cultures.
