WatchesApr 18, 2024
Watch E-tailer Collectability Hires Kelly YochWatchesJun 10, 2024
Sotheby’s Makes Changes at Top of Watch Division
Sam Hines returns to the auction house as chairman, watches, while Geoff Hess moves up to the role of global head of watches.
Sam Hines, left, is now Sotheby’s chairman of watches while Geoff Hess has been promoted to global head of watches.
New York—Sotheby’s has announced two changes at the top of its Watch Division.
The auction house said Friday that watch industry veteran Sam Hines is returning to the company as chairman, watches, while Geoff Hess has been promoted to global head of watches.
Hines began his career in the auction market and watch industry at Sotheby’s in 1997. He is rejoining the company from online watch auctioneer Loupe This, where he has served as managing director since 2022.
Previously, he was the worldwide head of watches at Sotheby’s, international head of watches for Phillips, and international co-head of the watch department at Christie’s.
According to Sotheby’s, Hines has spearheaded some of the most important watch sales of the past 15 years, including the 2016 sale of a stainless steel Patek Philippe Ref. 1518 for $11 million, then the most expensive wristwatch ever sold at auction.
As chairman of Sotheby’s Watch Division, Hines will focus on securing major collections, serving as principal auctioneer for the auction house’s sales globally, and mentoring the next generation of watch specialists and auctioneers.
He will begin his new role at the end of June. He will be based in Hong Kong and report directly to the global head of Sotheby’s Luxury Division.
“I am tremendously excited to return to Sotheby’s, a place that is both familiar and new, as the company continues to chart forward-looking and innovative paths around the world,” Hines said.
“I look forward to working with Geoff and our talented global team to further strengthen our expertise and sourcing capabilities to meet the rapidly expanding client base.”
Related stories will be right here …
The auction house said Friday that watch industry veteran Sam Hines is returning to the company as chairman, watches, while Geoff Hess has been promoted to global head of watches.
Hines began his career in the auction market and watch industry at Sotheby’s in 1997. He is rejoining the company from online watch auctioneer Loupe This, where he has served as managing director since 2022.
Previously, he was the worldwide head of watches at Sotheby’s, international head of watches for Phillips, and international co-head of the watch department at Christie’s.
According to Sotheby’s, Hines has spearheaded some of the most important watch sales of the past 15 years, including the 2016 sale of a stainless steel Patek Philippe Ref. 1518 for $11 million, then the most expensive wristwatch ever sold at auction.
As chairman of Sotheby’s Watch Division, Hines will focus on securing major collections, serving as principal auctioneer for the auction house’s sales globally, and mentoring the next generation of watch specialists and auctioneers.
He will begin his new role at the end of June. He will be based in Hong Kong and report directly to the global head of Sotheby’s Luxury Division.
“I am tremendously excited to return to Sotheby’s, a place that is both familiar and new, as the company continues to chart forward-looking and innovative paths around the world,” Hines said.
“I look forward to working with Geoff and our talented global team to further strengthen our expertise and sourcing capabilities to meet the rapidly expanding client base.”
Hess is being promoted to global head of watches from his current role of senior vice president and head of watches in the Americas.
Sotheby’s said his promotion follows a series of recent successes with single-owner collections, including last week’s auction of watches belonging to “Rocky” star Sylvester Stallone, which was 100 percent sold by lot.
A lawyer by trade, Hess joined Sotheby’s in August 2023 from Phillips Watches Department in New York, where he was a senior international specialist.
Prior to that, he was the CEO of pre-owned and vintage timepiece marketplace Analog/Shift and was instrumental in its growth and 2020 acquisition by Watches of Switzerland.
He also is a dedicated watch collector—he personally purchased one of Stallone’s Patek Philippe watches—and founder of the “Rolliefest” global gathering in New York, which last took place in September 2023.
He’s also an academy member of the Grand Prix d’Horologerie de Genève.
In his new role as global head of watches, Hess will continue to develop and execute a growth strategy for the watch category worldwide, managing the regional leaders across auction, retail and private sales, and will maintain his client relationships with the community.
His promotion is effective immediately, and he also will report directly to the global head of Sotheby’s Luxury Division.
Hess said, “It is an honor to assume this new position, as I approach my one-year anniversary at Sotheby’s. Leveraging my managerial experience and knowledge as a dedicated collector and active member of the watch community for decades, I am committed to fostering a team built on collaboration, creativity, and unparalleled expertise.
“I look forward to working with Sam and our passionate global watches team to provide our clients with the best service possible, and work towards establishing Sotheby’s at the center of watch culture.”
More on Watches
The Latest
EditorsDec 31, 2025
The Top 5 Stories of 2025Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.
MajorsDec 30, 2025
Becka Johnson Kibby to Lead Edge Retail AcademyAs part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.
SourcingDec 30, 2025
India Chosen as KP Chair for 2026It marks the third time the country has headed the Kimberley Process. Ghana will serve as vice chair.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
CollectionsDec 30, 2025
Rahaminov Diamonds Pops Up in FloridaIts residency at Yamron Jewelers will run through May 2026.
Weekly QuizDec 23, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
IndependentsDec 29, 2025
In Memoriam: Industry Friends We Lost in 2025From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.
MajorsDec 29, 2025
Tanishq Opens New Stores in Florida, VirginiaThe retailer is expanding into areas with large Indian and South Asian populations.
Brought to you by
Roseco Releases New Full-Line CatalogRoseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.
MajorsDec 29, 2025
Nanis Opens First Flagship Store The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.
SourcingDec 29, 2025
‘Unearthed: Raw Beauty’ Exhibition Opens at LA MuseumThe new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.
CrimeDec 24, 2025
LA Jewelry District Couple Pleads Guilty to Hiding Millions from IRSThe couple pleaded guilty to concealing at least $127 million in cash transactions at its precious metals businesses.
SurveysDec 24, 2025
Consumer Confidence Falls Again in DecemberConsumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.
AuctionsDec 24, 2025
Bonhams to Open New U.S. Flagship in NYCIn February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.
Events & AwardsDec 24, 2025
NYC Jewelry, Antique, & Object Show Announces Winter EventThe new show will take place Jan. 23-25, 2026.
SourcingDec 23, 2025
Mining Titan Brian Gilbertson Dies at 82The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.
Events & AwardsDec 23, 2025
Bulgari Reimagines Costume Designers Guild AwardThe LVMH-owned brand has partnered with the costume design union to revamp its award for 2026.
MajorsDec 23, 2025
Kering to Acquire Stake in Raselli Franco GroupThe luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.
MajorsDec 23, 2025
For Future Reference Vintage Enters Bloomingdale’sThe company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.
CrimeDec 22, 2025
Customs Seizes Hundreds of Fake Rolex, Cartier WatchesIn the recent multi-shipment seizure, CBP also found counterfeit Audemars Piguet, Moncler, and Chrome Hearts items.
EditorsDec 22, 2025
How Helzberg Is Reimagining Its StoresHelzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.
Recorded WebinarsDec 22, 2025
2025 Jewelry Rewind: Looking Back on an Eventful Year Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.
MajorsDec 19, 2025
MadaLuxe Group Acquires Ippolita The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.
MajorsDec 19, 2025
LVMH Names New Bulgari CEOLaura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.
EditorsDec 19, 2025
2025 Jewelry Superlatives: A Yearbook-Style Year in Review The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.
AuctionsDec 19, 2025
Jean Schlumberger’s ‘African Cat’ Is Purr-Fection Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.
AuctionsDec 18, 2025
Audemars Piguet Reclaims Historic Pocket Watch at AuctionIt purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.
Lab-GrownDec 18, 2025
Kira Jewels Debuts Custom Lab-Grown Diamond Jewelry ServiceThe lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.
