Watch E-tailer Collectability Hires Kelly Yoch
The Patek Philippe expert will serve as personal curator for the brand-focused company.

“Vintage and pre-owned Patek Philippe is what I know and want to constantly learn about each day. It’s my personal obsession,” said Yoch. “I have curated some of the finest collections and that is what I will continue to do now as personal curator for Collectability.”
Previously, Yoch served as the director of client relations for Watches of Switzerland, advising its most important watch clients while “enhancing and diversifying” its collections.
“The freedom that Watches of Switzerland gave me to grow was extraordinary,” said Yoch. “I enjoyed my time there so much, but now it is time for the culmination of my career and to dedicate my time to the brand I know best.”
Known as the “high priestess of horology,” she began her career at Hamilton Jewelers, later working for Tourneau and Saks 5th Avenue.
An expert in Patek Philippe watches, she joined Tiffany & Co. in 2008, running its Patek Philippe Salon at the flagship store in New York City.
She was a top salesperson at Tiffany & Co. for more than 12 years, said Collectability, which reflects “a testament to her deep commitment to Patek Philippe and client service.”
During her tenure, demand for Tiffany-signed Patek Philippe watches reached an “unprecedented level,” said Collectability.
“My proudest moment was the introduction of the ref. 5396G-012, a design that we helped Patek Philippe create to celebrate the fifth anniversary of the Salon at Tiffany,” said Yoch. “To me, that is the most gorgeous Annual Calendar made to date.”
Collectability founder John Reardon welcomed Yoch to the team.
“Her extraordinary sales experience and ability to offer our clients best-in-class advice and service, will stimulate our business and we look forward to growing Collectability together,” he said.
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