5 Takeaways From Stuller at JCK Las Vegas 2024
On-trend engagement rings, bold gold jewelry, and a new platinum alloy were on display at the company’s busy booth.

The jewelry and other products on display also provide insight into what’s trending and where the market is heading in the coming months.
Here are five takeaways from this editor’s visit to the Stuller booth at this year’s show.
1. There’s a new alloy in town.
As announced prior to the shows, Platinum Guild USA has a new platinum alloy it is distributing in the United States exclusively through Stuller.
Mining company Anglo American and materials designer and developer Alloyed created Inoveo with the goal of eliminating some of the issues designers and bench jewelers encounter when working in platinum.
At the Stuller booth during the JCK Las Vegas show, Stuller Executive Director of Manufacturing Jim Bernard shared some of the benefits of Inoveo.
He said compared to standard platinum, it has a lower casting temperature, less porosity, a better fill rate, cuts faster (at about the same pace as white gold) and will come out of the casting process with fewer inclusions.

It also is 40 percent harder than standard platinum, will retain its luster longer, and is less damaging to tools, allowing them to last 4-8 times longer.
Inoveo is 95 percent platinum and 5 percent other metals, including ruthenium and a mix of proprietary materials.
Bernard said while the Inoveo grain is slightly more expensive than traditional platinum grain, there are labor savings on the back end, as well as cost savings on tools.
For now, Stuller is just selling Inoveo platinum grain, though Bernard said the company is working toward offering finished rings made with the alloy.
2. The holidays are expected to be big and bold.
Stuller had new pieces in its “302 Fine Jewelry” line on display, hinting at what will be hot this holiday season.
Big and bold gold jewelry (the “mob wife” aesthetic, if you will) is expected to be popular.

Continuing demand for gold fashion jewelry was evident all over the show floor in Las Vegas despite the metal’s high price, which hovered around $2,300/ounce at press time.
It is the opposite of what the industry witnessed during the 2007-2008 financial crisis, when consumers all but abandoned gold in favor of lower-priced sterling silver jewelry.
Heart jewelry, a staple in the trends rotation, is also back in a big way.
Consumers are also embracing big color, turning their attention to less well-known colored gemstones as prices for rubies, emeralds, and sapphires skyrocket.
Shape-wise, freeform, organic, and flowing silhouettes are in—think the soft, curving lines of the late Elsa Peretti’s famed “Bone” cuff—as are baroque pearls.
3. Fancy shapes are still in for engagement rings.
While round diamonds remain the most popular center stone for engagement rings, fancy shapes continue to make in-roads in a market that is becoming less bound to tradition.
For its “ever & ever” line, which is almost a decade old now, Stuller had plenty of elongated diamond shapes on display—ovals, emeralds, pears and even the marquise.

Consumers are choosing fancy shapes for eternity bands too, particularly marquise-shaped diamonds.
Three-stone rings are popular as well, especially those with fancy-shaped side stones.
4. Consumers are going big with lab-grown diamonds.
While lab-grown diamonds are a source of controversy within the industry, they remain in demand among consumers, and Stuller continues to supply them.
In April, the company released its first catalog dedicated exclusively to lab-grown diamond jewelry.
One of the draws—lab-grown diamonds give a bigger look for less. Consumers are choosing lab-grown diamonds so they can have a 2- 3- or 4- or even 5-carat engagement ring, or 2-4 carat diamond stud earrings.
Stuller also had lab-grown diamond line bracelets—a popular style that would be out of reach for some consumers if set with natural diamonds—on display, as well as a lab-grown diamond-set headband for a bride to wear on her wedding day.
5. Gemvision has released a software update for Matrix.
Just prior to the Las Vegas shows, Gemvision, the jewelry software company Stuller acquired in 2009, unveiled its latest software update, MatrixGold 3.8.
Gemvision Product Director Oriol Collelldemont called it a “significant leap forward in user experience and performance.”
MatrixGold 3.8 is compatible with Rhino 8, the newest iteration of that software.
Notable enhancements in Rhino 8 include:
— ShrinkWrap: simplifies the process of preparing designs for 3D printing, ensuring efficiency without compromising quality;
— Auto Cplane: auto-aligns to a selected curve, surface, mesh face, or sub-object, facilitating a seamless design workflow; and
— Monochrome View: offers a clean, minimal display mode, providing clarity and focus to the design process.
This latest update is provided at no additional cost to users who already own licenses for MatrixGold 3 and Rhino 8.
For more information, visit the Gemvision website.
The Latest

The highlight of a single-owner jewelry and watch collection, it’s estimated to fetch up to $7 million at auction this December.

CEO Efraim Grinberg noted a resurgence in the fashion watch market.

The “Bullseye” necklace, with vintage bakelite and peridot, August’s birthstone, is the perfect transitional piece as summer turns to fall.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

Sponsored by Clientbook


It will classify lab-grown stones into one of two categories, “premium” or “standard,” in lieu of giving specific color and clarity grades.

President Duma Boko addressed the country’s medical supply chain crisis in a recent televised address.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Former Free People buyer Afton Robertson-Kanne recently joined the retailer.

The jeweler teamed up with two local organizations for its inaugural “Back to School and Bling” event.

The singer’s new bling, reportedly a natural old mine-cut diamond, is no paper ring.

Dubbed the “Imboo,” or “buffalo,” emerald, the rough gemstone is part of Gemfields’ latest emerald auction, which is taking place now.

Plans for dining out, booking vacations, and buying big-ticket items were down.

The “Play” collection centers on nostalgic toys that have kinetic elements to carry playfulness and wonder into adulthood.

Designer Christina Puchi, the creative force behind CCWW Designs, has created charms and pendants based on iconic candies and crackers.

The Jonas Brothers star showed off new timepieces against the backdrop of his favorite spots in his home state of New Jersey.

The family-owned jeweler in Fayetteville, North Carolina, is in the hands of the second generation.

In his latest column, Emmanuel Raheb shares tips for encouraging customers to treat themselves to new jewelry.

The new stand-alone Rolex boutique is housed in the former Odd Fellows Hall, a landmark built in 1897.

The Brilliant Earth ambassador co-designed a diamond medallion featuring meaningful symbols.

Wrap jewelry is more than just a trend; it’s the perfect motif for the coming season of layering, scarves, and pumpkin spice.

The three-day watch collector show, coming this October, will feature 44 exhibiting brands, as well as a new dinner experience.

Sriram “Ram” Natarajan is now GIA’s senior vice president of laboratory operations and is based out of the lab’s headquarters in Carlsbad.

The one-of-a-kind collar represents the beauty of imperfection and the strength to rebuild.

Three C-suite executives, including former CEO Tom Nolan, have resigned as part of what the company describes as a “transition.”

The retailer, which recently filed Chapter 11, inked a deal to sell its North American business and intellectual property.

Target CEO Brian Cornell will step down in February and be replaced by the company’s chief operating officer, Michael Fiddelke.