CollectionsNov 20, 2023
Meet the Brand Reinvigorating a Diamond Jewelry Staple CollectionsNov 27, 2023
See the New ‘Platinum Born’ Jewelry
The brand has released five new collections.
Platinum Born has unveiled five new collections, with retail prices ranging from $330 to $21,000 for a statement necklace from the “Prestige” line.
New York—Platinum Born has unveiled five new collections, which the Platinum Guild displayed at a recent press preview in New York.
Created by the Platinum Guild to highlight how platinum can be used in everyday jewelry, Platinum Born launched in 2017 and is distributed exclusively by Suna Bros.
The new collections are: “Debut,” “Limitless,” “Celestial,” “Modern,” and “Prestige.”
As in previous offerings, the new collections feature the brand’s signature faceted platinum beads adorning a variety of drop earrings, single- and double-strand necklaces that can be worn alone or layered for greater effect, and tassel-style earrings and necklaces.
Each piece is crafted by artisans in Japan.
See selections from all five collections below.
Debut Collection
The Debut collection features the first and only Platinum Born pieces containing a gemstone.
It pairs freshwater pearls with platinum for a “dream elegance” inspired by nature, the brand said.
The earrings, necklaces, and bracelets are simple enough for everyday wear on their own but are easily coordinated with more sophisticated pieces for a more formal look.
The prices range from $470 to $2,650.
Created by the Platinum Guild to highlight how platinum can be used in everyday jewelry, Platinum Born launched in 2017 and is distributed exclusively by Suna Bros.
The new collections are: “Debut,” “Limitless,” “Celestial,” “Modern,” and “Prestige.”
As in previous offerings, the new collections feature the brand’s signature faceted platinum beads adorning a variety of drop earrings, single- and double-strand necklaces that can be worn alone or layered for greater effect, and tassel-style earrings and necklaces.
Each piece is crafted by artisans in Japan.
See selections from all five collections below.
Debut Collection
The Debut collection features the first and only Platinum Born pieces containing a gemstone.
It pairs freshwater pearls with platinum for a “dream elegance” inspired by nature, the brand said.
The earrings, necklaces, and bracelets are simple enough for everyday wear on their own but are easily coordinated with more sophisticated pieces for a more formal look.
The prices range from $470 to $2,650.
The Debut bar earrings ($960)
The Debut hoop earrings, which come in small ($500) and large ($900) versions
The Debut loop bracelet, which wraps around the wrist ($2,650)
The Debut “Crescent” necklace, featuring alternating pearls and platinum beads ($790)
Limitless Collection
The Limitless collection features more charismatic pieces, with faceted platinum beads that playfully catch and reflect the light.
The line features circular designs and infinity motifs as well as an adjustable statement necklace.
The prices range from $330 to $6,980.
The “Interstellar” hoops ($3,200) and Interstellar pendant ($3,300)
The “Limitless” cuff ($4,180), which also comes in a mini version
The “Infinity” pendant ($1,380) and the platinum Infinity necklace ($3,870)
The adjustable Limitless necklace ($6,980)
Celestial Collection
Platinum Born found inspiration for its name in the story of how platinum was discovered. The product of a cosmic meteor shower that occurred more than 2 billion years ago, the brand says the metal was literally “born from the stars.”
The new Celestial collection pays tribute to these origins, offering pieces with a star-like sparkle for the wearer who prefers a more dramatic look.
The prices range from $650 to $5,500.
The “Northern Lights” earrings ($650) and Northern Lights necklace ($2,700)
The “Supernova” necklace ($5,500)
The “Eos Ellipse” earrings ($1,850)
The “Momentum” necklace, adjustable by a floating bead ($1,500)
Modern Collection
For a contemporary look, the Modern collection showcases pieces with sleek and sculptural designs.
The soft curves and clean, versatile shapes come together to provide a confident, assured style.
The prices range from $830 to $5,300.
The “Helios” hoops ($1,200) and the Helios Magnetic ($3,500), a versatile piece that can be fashioned as a lariat, a choker, a layered bracelet and more
The “Stargazer” ring, priced based on size ($1,120-$1,160)
The “Orbit” earrings ($900) and the Orbit necklace ($3,150)
The “Astral Petal” earrings ($1,120)
Prestige Collection
Lastly, the Prestige collection is one of statement pieces.
The prices range from $890 to $21,000.
The “Electra” necklace ($21,000), described by the brand as the “crown jewel” of this collection
The “Night Sky” earrings ($1,600) and the Night Sky necklace ($12,600)
The “Cosmic Lattice” bracelet ($12,000)
The “Andromeda” earrings ($1,100) and the Andromeda necklace ($6,900)
Pieces from the new offerings can be seen in the advertising campaign released earlier this year, an announcement that coincided with the launch of its redesigned website.
Retailers interested in carrying Platinum Born can email sales@platinumborn.com or call 1-888-869-5419.
Retailers interested in carrying Platinum Born can email sales@platinumborn.com or call 1-888-869-5419.
Editors' Picks
Sponsored by
More on Collections
The Latest
TrendsJul 31, 2026
These Pieces of the Week Are Sweet Edina Kiss’ “Popsicle” pendant and Karina Choudhrie’s “Ice Cream” charm satisfy that summer craving for a sweet piece of jewelry.
MajorsJul 31, 2026
Macy’s Iconic Red Shopping Bag Sign Torn DownThe massive billboard has been in the same spot on the department store’s Herald Square flagship store for decades.
SourcingJul 31, 2026
Gemfields’ H1 Revenue Jumps 72%The miner’s ruby and emerald auctions brought in a combined $102.9 million.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
SourcingJul 30, 2026
De Beers Sale in ‘Final, Most Challenging’ Phase, Anglo CEO SaysThe goal is for the De Beers sale to be finished by the second half of 2026, with the subsequent approvals process expected to take a year.
Weekly QuizJul 30, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Policies & IssuesJul 30, 2026
JA Heads Back to Washington as New Wave of Tariffs Takes Effect David Bonaparte, along with Tim Haake and Ronnie VanderLinden, continue to lobby for tariff exemptions for diamonds, gemstones, and pearls.
SurveysJul 30, 2026
Consumer Confidence Slips in JulySurvey respondents were concerned about the rising prices of food and groceries as well as unemployment.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
Events & AwardsJul 30, 2026
Vicenzaoro Releases 2026 Education LineupThe trade show, slated for Sept. 4-8 in Vicenza, Italy, will feature sessions on trends, AI, gemology, and manufacturing.
Events & AwardsJul 30, 2026
Hillsborough Show Moves to New Location for 2026The public shopping event featuring art, jewelry, watches, and rare collectibles, will take place in Santa Clara, California, this fall.
EditorsJul 29, 2026
Q&A: The Past and Future of Angola’s Diamond Industry Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.
MajorsJul 29, 2026
Kevin Reilly Retires After 39 Years in the Jewelry Industry Reilly has been with PGI USA for the last 20 years, leading partnership development and professional education.
FinancialsJul 29, 2026
Kering’s H1 Jewelry Sales Up 14%Boucheron reached record sales while Pomellato found success in its signature collections.
Events & AwardsJul 29, 2026
Lauren Harwell Godfrey Designs a Flag for ArkansasShe was one of more than 120 American designers who created flags for the “United Flags of Fashion” project led by CFDA and Vogue.
ColumnistsJul 28, 2026
Peter Smith: Why Your Job Postings May Be Working Against You Smith reveals the method The Retail Smiths use to help retailers and vendors write better job postings.
FinancialsJul 28, 2026
Tiffany & Co., Bulgari Lead the Way for LVMH in H1LVMH’s jewelry and watch brands outperformed the company’s other divisions in an environment the company described as “disrupted.”
Events & AwardsJul 28, 2026
The Edge Funding 2 Scholarships Via 24 Karat Club SEUS The scholarships will go to early-career professionals looking to study gemology, bench work and jewelry design, or store operations.
SurveysJul 27, 2026
Jewelry Leads Luxury Market Amid Stabilization, Bain SaysBain & Company delved into the trends shaping the luxury market, the impact of AI, and more in its recent study.
SourcingJul 27, 2026
‘Rubies’ Goes on Display at Harvard MuseumThe exhibition reveals the gemology, geology, and cultural history of the iconic red gemstone.
Policies & IssuesJul 24, 2026
New Trump Tariffs: What They Mean for Jewelry The new sweeping slate of tariffs impacts 60 countries, including India, China, Thailand, Hong Kong, and the United Arab Emirates.
TrendsJul 24, 2026
Amanda’s Style File: Ode to ‘The Odyssey’From coin pendants to diamond shields, these old world-inspired jewels are the perfect accessory for an epic journey.
TrendsJul 24, 2026
Courtney Leidy’s Silk Cord Pendants Center Unexpected Pairings Our Piece of the Week pairs a checkerboard-cut amethyst with an ivy green silk cord.
PodcastsJul 23, 2026
Episode 7: Reinhold Jewelers on the Power of RelationshipsMildred Marcano Abrams and Yael Reinhold join the podcast to talk community connections, holiday plans, and preserving Reinhold’s legacy.
SourcingJul 23, 2026
De Beers’ Production Jumps 88 Percent in Q2 Production also was up in the first half of 2026 but is expected to “substantially” decrease in H2 as two key mines undergo maintenance.
IndependentsJul 23, 2026
Sissy's Log Cabin Opens Casino StoreThe jeweler’s newest store is inside Arkansas’ Saracen Casino Resort.
WatchesJul 23, 2026
Movado Inks Licensing Deal With Kate Spade New YorkThe watch company will design, manufacture, and distribute Kate Spade New York watches.
Policies & IssuesJul 22, 2026
Trump to Put 50% Tariff on Canadian Goods The higher tax is set to go into effect in August and will apply to loose polished diamonds as well as precious and base metals jewelry.
