CollectionsNov 20, 2023
Meet the Brand Reinvigorating a Diamond Jewelry Staple CollectionsNov 27, 2023
See the New ‘Platinum Born’ Jewelry
The brand has released five new collections.
Platinum Born has unveiled five new collections, with retail prices ranging from $330 to $21,000 for a statement necklace from the “Prestige” line.
New York—Platinum Born has unveiled five new collections, which the Platinum Guild displayed at a recent press preview in New York.
Created by the Platinum Guild to highlight how platinum can be used in everyday jewelry, Platinum Born launched in 2017 and is distributed exclusively by Suna Bros.
The new collections are: “Debut,” “Limitless,” “Celestial,” “Modern,” and “Prestige.”
As in previous offerings, the new collections feature the brand’s signature faceted platinum beads adorning a variety of drop earrings, single- and double-strand necklaces that can be worn alone or layered for greater effect, and tassel-style earrings and necklaces.
Each piece is crafted by artisans in Japan.
See selections from all five collections below.
Debut Collection
The Debut collection features the first and only Platinum Born pieces containing a gemstone.
It pairs freshwater pearls with platinum for a “dream elegance” inspired by nature, the brand said.
The earrings, necklaces, and bracelets are simple enough for everyday wear on their own but are easily coordinated with more sophisticated pieces for a more formal look.
The prices range from $470 to $2,650.
Created by the Platinum Guild to highlight how platinum can be used in everyday jewelry, Platinum Born launched in 2017 and is distributed exclusively by Suna Bros.
The new collections are: “Debut,” “Limitless,” “Celestial,” “Modern,” and “Prestige.”
As in previous offerings, the new collections feature the brand’s signature faceted platinum beads adorning a variety of drop earrings, single- and double-strand necklaces that can be worn alone or layered for greater effect, and tassel-style earrings and necklaces.
Each piece is crafted by artisans in Japan.
See selections from all five collections below.
Debut Collection
The Debut collection features the first and only Platinum Born pieces containing a gemstone.
It pairs freshwater pearls with platinum for a “dream elegance” inspired by nature, the brand said.
The earrings, necklaces, and bracelets are simple enough for everyday wear on their own but are easily coordinated with more sophisticated pieces for a more formal look.
The prices range from $470 to $2,650.
The Debut bar earrings ($960)
The Debut hoop earrings, which come in small ($500) and large ($900) versions
The Debut loop bracelet, which wraps around the wrist ($2,650)
The Debut “Crescent” necklace, featuring alternating pearls and platinum beads ($790)
Limitless Collection
The Limitless collection features more charismatic pieces, with faceted platinum beads that playfully catch and reflect the light.
The line features circular designs and infinity motifs as well as an adjustable statement necklace.
The prices range from $330 to $6,980.
The “Interstellar” hoops ($3,200) and Interstellar pendant ($3,300)
The “Limitless” cuff ($4,180), which also comes in a mini version
The “Infinity” pendant ($1,380) and the platinum Infinity necklace ($3,870)
The adjustable Limitless necklace ($6,980)
Celestial Collection
Platinum Born found inspiration for its name in the story of how platinum was discovered. The product of a cosmic meteor shower that occurred more than 2 billion years ago, the brand says the metal was literally “born from the stars.”
The new Celestial collection pays tribute to these origins, offering pieces with a star-like sparkle for the wearer who prefers a more dramatic look.
The prices range from $650 to $5,500.
The “Northern Lights” earrings ($650) and Northern Lights necklace ($2,700)
The “Supernova” necklace ($5,500)
The “Eos Ellipse” earrings ($1,850)
The “Momentum” necklace, adjustable by a floating bead ($1,500)
Modern Collection
For a contemporary look, the Modern collection showcases pieces with sleek and sculptural designs.
The soft curves and clean, versatile shapes come together to provide a confident, assured style.
The prices range from $830 to $5,300.
The “Helios” hoops ($1,200) and the Helios Magnetic ($3,500), a versatile piece that can be fashioned as a lariat, a choker, a layered bracelet and more
The “Stargazer” ring, priced based on size ($1,120-$1,160)
The “Orbit” earrings ($900) and the Orbit necklace ($3,150)
The “Astral Petal” earrings ($1,120)
Prestige Collection
Lastly, the Prestige collection is one of statement pieces.
The prices range from $890 to $21,000.
The “Electra” necklace ($21,000), described by the brand as the “crown jewel” of this collection
The “Night Sky” earrings ($1,600) and the Night Sky necklace ($12,600)
The “Cosmic Lattice” bracelet ($12,000)
The “Andromeda” earrings ($1,100) and the Andromeda necklace ($6,900)
Pieces from the new offerings can be seen in the advertising campaign released earlier this year, an announcement that coincided with the launch of its redesigned website.
Retailers interested in carrying Platinum Born can email sales@platinumborn.com or call 1-888-869-5419.
Retailers interested in carrying Platinum Born can email sales@platinumborn.com or call 1-888-869-5419.
More on Collections
The Latest
MajorsApr 07, 2026
QVC Group’s Latest Filing Calls Its Future Into QuestionThe retailer failed to file its annual report on time and said it may issue a going concern warning.
ColumnistsApr 07, 2026
Peter Smith: A Tip to the Post Office on Workplace CultureSmith recounts a recent trip to the post office that included an uncomfortable, embarrassing, and public exchange between two employees.
GradingApr 07, 2026
GIA CFO David Tearle to Retire in June John Cowley, who has more than 30 years of experience, is succeeding Tearle as the lab’s chief financial officer.
Brought to you by
Protect Your Customers and Your BusinessYou deserve to know what you are selling–to protect your customers as well as your business and your reputation.
CollectionsApr 06, 2026
Fope’s New Jewelry Debuts Are Golden“The Golden Now” campaign celebrates the here and now with the brand’s signature styles and a selection of its new pieces.
Weekly QuizApr 02, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
MajorsApr 06, 2026
Kecia Caffie, Corinne Bentzen No Longer With Signet JewelersSignet confirmed that Caffie, president of Zales and Banter, and Bentzen, who headed Blue Nile, have left the company.
CollectionsApr 06, 2026
Historian Tanzy Ward Pens Book on Black Victorians’ JewelryThe antique jewelry dealer talks about the importance of including Black Americans in jewelry history and preserving their stories.
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.
SourcingApr 06, 2026
Gemfields Reports $51M Loss in 2025Both its mines faced challenges last year, from operational issues to disruptions in the market.
CollectionsApr 03, 2026
Taylor Swift’s ‘Elizabeth Taylor’ Video Puts Jewelry Front and CenterIconic pieces, like the Mike Todd Diamond Tiara, appear in the superstar’s new music video for her song inspired by the actress.
MajorsApr 03, 2026
Saks Global Says It Will Emerge From Bankruptcy This SummerThe luxury retailer, which went Chapter 11 in January, announced Thursday that it has secured $500 million in exit financing.
Events & AwardsApr 03, 2026
JCK Luxury, NouvelleBox Partner on New Designer BallroomThe NouvelleBox ballroom will feature independent jewelry designers, including Lene Vibe, Wyld Box Jewelry, and Kiaia Limited.
CollectionsApr 03, 2026
Buddha Mama Brings Its ‘Moon’ Locket To DallasThe one-of-a-kind locket, our Piece of the Week, opens to reveal three hidden images to keep close to your heart.
MajorsApr 02, 2026
Pandora Opens New Canadian Distribution Center Amid Tariff ConcernsThe new facility was also designed to better serve its growing customer base in Canada.
TrendsApr 02, 2026
Michelle Yeoh Fronts New Mikimoto Campaign The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.
GradingApr 02, 2026
GIA Debuts New Campus in TaiwanIt is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.
MajorsApr 02, 2026
DCA Launches ‘Second Spark’ Workforce InitiativeThe initiative connects veterans and parents returning to the workforce with careers in jewelry retail.
MajorsApr 02, 2026
Hoover & Strong Names New National Sales RepresentativeThe wholesale manufacturer and precious metals refiner has appointed Michael Angelo as its new national sales representative.
MajorsApr 01, 2026
Foundrae Sues Pandora for Allegedly Copying Its Medallion DesignsFoundrae also accused the jewelry giant of copying its mood board style of marketing.
AuctionsApr 01, 2026
John Jacob Astor IV’s Titanic Pocket Watch Heads to AuctionA Patek Philippe for Tiffany & Co. timepiece owned by the American businessman who died on the Titanic will be offered at Freeman's Chicago.
SurveysApr 01, 2026
Consumers’ Outlook Improves Again in MarchThe Conference Board’s Consumer Confidence Index edged up, with optimism about the present outweighing worries about the future.
IndependentsApr 01, 2026
Zachary’s Jewelers’ Constance Polamalu to Release Children’s BookThe retailer’s Zach Bear gift comes to life in “Zach Bear and the Window Necklace,” which centers on curiosity, bravery, and helping.
Events & AwardsApr 01, 2026
AGA Opens 2026 Gemological Scholarship, Research Grant ApplicationsApplications are open for the AGA Gemological Scholarship Program through May 15, and until June 2027 for the Gemological Research Grant.
ColumnistsMar 31, 2026
Q1 Clues That Reveal Where Your Jewelry Store’s Sales Are Heading These customer behavior patterns say a lot about how successful your jewelry store is going to be this year, Emmanuel Raheb writes.
CollectionsMar 31, 2026
Mejuri Adds Silver to ‘Puzzle’ CollectionMejuri’s popular collection of 18-karat yellow gold vermeil rings debuted in sterling silver alongside new “Puzzle” slider charms.
CollectionsMar 31, 2026
Buddha Mama, Ashley Longshore to Host Pop-Up in DallasThe Miami-based jewelry brand and the NYC-based artist will be in Dallas from April 9-11.
SourcingMar 31, 2026
NDC Designates April 8 as 'World Diamond Day'The initiative invites those in the industry to share stories on social media highlighting the meaning and impact of natural diamonds.
