Policies & Issues

Feriel Zerouki Becomes First Woman to Lead WDC

Policies & IssuesMay 17, 2023

Feriel Zerouki Becomes First Woman to Lead WDC

Zerouki took over as World Diamond Council president Monday, with Ronnie VanderLinden elected vice president.

World Diamond Council President Feriel Zerouki
De Beers Group executive Feriel Zerouki became president of the World Diamond Council on Monday and is slated to lead the organization in attending the Kimberley Process intersessional meeting in Zimbabwe next week.
New York—On Monday, Feriel Zerouki officially succeeded Edward Asscher as president of the World Diamond Council.

She is the first woman to hold the position.

Born in the United Arab Emirates and of Algerian descent, Zerouki started her career in the diamond industry in 2005, working as a supply chain analyst at De Beers’ Diamond Trading Co. (DTC).

In 2009, the company appointed her Best Practice Principles manager, overseeing ethical standards for De Beers, its sightholders and contractors.

Zerouki became head of international relations in 2014, helping to initiate Tracr, De Beers’ blockchain platform, and GemFair, the program that supports artisanal and small-scale miners and mining operations.

She is now De Beers’ senior vice president of corporate affairs and serves on the board of directors for the Responsible Jewellery Council and, most recently, joined the board of the Jewelers Vigilance Committee.

She holds degrees in mathematics and business management from Queen Mary University of London and is fluent in French, English and Arabic.

Zerouki was elected WDC vice president in 2020 and was set to become president in 2022 but the WDC’s directors opted to extend her term, and the terms of the other elected leaders, for another year due in part to the disruptions the COVID-19 pandemic caused. 

Also on Monday, the WDC elected Ronnie VanderLinden vice president while Anoop Mehta was elected treasurer and Udi Sheintal was reappointed WDC secretary. 

Per WDC bylaws, VanderLinden will take over as WDC president after Zerouki completes her two-year term.

 Related stories will be right here … 

The WDC serves as the representative of the diamond industry in the Kimberley Process (KP).

Next week, Zerouki will lead the WDC’s delegation in attending the five-day KP intersessional meeting at Victoria Falls in Zimbabwe. (Zimbabwe is the KP chair nation this year and thereby hosts both the intersessional and plenary meetings.)

The meeting is slated to begin Sunday.

Zerouki said as WDC president, she is committed to following in Asscher’s footsteps by acting with honesty and decency while also protecting the integrity of diamonds.

“I am committed to upholding these principles and in particular Edward’s consistent call not to leave anyone behind, which will remain a foundational principle of the WDC,” she said.

During his time heading the WDC, Asscher, the retired former president of the Royal Asscher Diamond Company, was consistent in his calls for the KP to expand the definition of what constitutes a “conflict” diamond, an issue that’s been a debate among members of the KP for more than a decade.  

This year, the KP will enter a Review and Reform cycle, which Zerouki said is of “critical importance” as members of the KP must address what the process needs to do to adapt to a “much-changed and fast-evolved landscape.” 

The Latest

Catbird Chicago
IndependentsApr 16, 2025
Catbird Expands to Chicago

The opening marks the jewelry retailer’s first location in the Midwest.

Foundrae United in Love Campaign
CollectionsApr 16, 2025
Foundrae’s First Commitment Jewelry Collection Unites Through Love

The “United in Love” collection offers tangible mementos of hearts entwined with traditional and non-traditional commitment heirlooms.

Robert and Rose-Marie Goodman outside Robert Goodman Jewelers
IndependentsApr 16, 2025
Indiana Jeweler to Host Black Jewelry Designer Pop-Up

Robert Goodman Jewelers will hold a “Black Jewelry Designers and Makers” event on April 27.

gia-topimage 0325.jpg
Brought to you by
A Brilliant Future Is Here

Get online education from GIA experts.

Womens Jewelry Association WJA logo
MajorsApr 16, 2025
WJA Announces Board Members, New Chicago Chapter President

The announcements follow a tumultuous start to 2025 for WJA, which saw a wave of resignations following controversial statements about DEI.

Weekly QuizApr 11, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Stock image of shipping containers
EditorsApr 15, 2025
Tariffs: What We Know Right Now

Editor-in-Chief Michelle Graff answers questions about how the new taxes levied on countries like India and China will impact the industry.

Botswana Minster of Minerals and Energy Bogolo Joy Kenewendo
EditorsApr 15, 2025
Q&A: Bogolo Joy Kenewendo on Making Deals, Marketing Diamonds

Kenewendo, Botswana’s minster of minerals and energy, discusses closing the deal with De Beers and the work that was missed along the way.

bench jeweler 1872x1052.png
Brought to you by
The Heart of the Industry: Giving Bench Jewelers the Recognition They Deserve

Bench jewelers spend years honing their skills, Jewelers of America’s Certification validates their talents.

The Golconda Blue
AuctionsApr 15, 2025
23-Carat ‘Golconda Blue’ Heads to Auction

The historic fancy vivid blue diamond set to headline Christie’s Geneva sale next month could sell for up to $50 million.

Bulgari Eden the Garden of Wonders ad
FinancialsApr 15, 2025
LVMH’s Q1 Sales Slip 2 Percent

LVMH CFO Cécile Cabanis also discussed the effects of tariffs so far.

Screenshot from new Jon Hamm series on Apple TV+, Your Friends and Neighbors
CrimeApr 15, 2025
Jon Hamm Plays a Jewel Thief on Apple TV+

The “Mad Men” and “The Morning Show” star steals jewelry, art, and handbags from his wealthy neighbors in “Your Friends & Neighbors.”

Kalpesh Jhaveri
SourcingApr 15, 2025
Diamond Club West Coast Names 2025 Board

The organization has reelected Kalpesh Jhaveri as president.

Two Movado Connect 2.0 watches
FinancialsApr 14, 2025
Movado to Restate Years of Financials Due to ‘Misconduct’ in Dubai

An investigation found that the former managing director of Movado’s Dubai branch overstated and prematurely recorded sales.

Sauer Balance Earrings in Ma Campaign
CollectionsApr 14, 2025
Sauer Embraces Emptiness Through ‘Ma’ Collection

The collection pays tribute to the Japanese philosophy of Ma, studying balance, stillness, and the interplay between presence and absence.

Mari Lous Fine Jewelry
IndependentsApr 14, 2025
Illinois Jeweler Closing After 45 Years

Mari Lou’s Fine Jewelry in Orland Park, a suburb of Chicago, is closing its doors.

GIA logo
GradingApr 14, 2025
GIA Expands Overseas Services as Tariffs Kick In

GIA’s labs in Dubai and Hong Kong are now accepting larger diamonds in light of the “logistical challenges” presented by the new tariffs.

Van Cleef & Arpels Pearl and Diamond Earrings Similar to Princess Grace’s Wedding Earrings
AuctionsApr 11, 2025
Piece of the Week: A Replica of Princess Grace’s Wedding Earrings

These earrings by Van Cleef & Arpels, featuring the same design as a pair worn by Princess Grace, are up for auction at Woolley & Wallis.

My Next Question webinar graphic
Recorded WebinarsApr 11, 2025
Watch: Top Tips for Saving Time With AI

Two experts share how artificial intelligence tools can help retailers run a more efficient business.

Kentaro Nishimura
SourcingApr 11, 2025
Mikimoto Names New President, CEO for U.S. Division

Kentaro Nishimura, who has been with the pearl company since 1997, has been promoted to president and CEO of Mikimoto America.

America Telling Time: 150 Years of Bulova
WatchesApr 11, 2025
Bulova Documentary Now on Amazon Prime

“America Telling Time: 150 Years of Bulova” explores the storied history of the American watchmaker.

Brigette and Laura Pheloung with Tania and Anita Sarin
MajorsApr 10, 2025
Brilliant Earth Taps Influencers, Their Moms for Mother’s Day Campaign

Brigette Pheloung and Tania Sarin, and their mothers, star in the campaign wearing medallions they co-designed.

Pary LeVian
MajorsApr 10, 2025
Pary LeVian, Matriarch of the LeVian Family, Dies at 96

LeVian is remembered for her unwavering commitment to her family, community, and helping others.

Hamptons Jewelry Show
Events & AwardsApr 10, 2025
Hamptons Jewelry Show to Debut This Summer

The retail show is open to the public and will run July 24-27.

Tiffany & Co. Iguatemi São Paulo Flagship Exterior
MajorsApr 09, 2025
Tiffany & Co. Opens Flagship in Brazil

The new store in the upscale Iguatemi São Paulo mall is the storied brand’s first flagship in Brazil.

Chaumet Art Deco ruby and diamond bracelet
AuctionsApr 09, 2025
Bonhams to Offer Selection of Chaumet Jewels

The pieces span from the Art Deco period to the 1970s and will go up for auction at the Paris Jewels sale later this month.

Tyla in Pandora jewelry campaign
MajorsApr 09, 2025
Pandora Names Tyla as Its New Brand Ambassador

The Grammy-winning singer-songwriter, who is set to perform at Coachella this month, also debuted a curated selection from the brand.

Rolex Land-Dweller Platinum Watch
WatchesApr 08, 2025
Here Are the New Rolex Watches for 2025

The introductions include the Land-Dweller, Rolex’s first new model since 2012, as well as several new dials for its classic timepieces.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy