Feriel Zerouki Becomes First Woman to Lead WDC
Zerouki took over as World Diamond Council president Monday, with Ronnie VanderLinden elected vice president.

She is the first woman to hold the position.
Born in the United Arab Emirates and of Algerian descent, Zerouki started her career in the diamond industry in 2005, working as a supply chain analyst at De Beers’ Diamond Trading Co. (DTC).
In 2009, the company appointed her Best Practice Principles manager, overseeing ethical standards for De Beers, its sightholders and contractors.
Zerouki became head of international relations in 2014, helping to initiate Tracr, De Beers’ blockchain platform, and GemFair, the program that supports artisanal and small-scale miners and mining operations.
She is now De Beers’ senior vice president of corporate affairs and serves on the board of directors for the Responsible Jewellery Council and, most recently, joined the board of the Jewelers Vigilance Committee.
She holds degrees in mathematics and business management from Queen Mary University of London and is fluent in French, English and Arabic.
Zerouki was elected WDC vice president in 2020 and was set to become president in 2022 but the WDC’s directors opted to extend her term, and the terms of the other elected leaders, for another year due in part to the disruptions the COVID-19 pandemic caused.
Also on Monday, the WDC elected Ronnie VanderLinden vice president while Anoop Mehta was elected treasurer and Udi Sheintal was reappointed WDC secretary.
Per WDC bylaws, VanderLinden will take over as WDC president after Zerouki completes her two-year term.
The WDC serves as the representative of the diamond industry in the Kimberley Process (KP).
Next week, Zerouki will lead the WDC’s delegation in attending the five-day KP intersessional meeting at Victoria Falls in Zimbabwe. (Zimbabwe is the KP chair nation this year and thereby hosts both the intersessional and plenary meetings.)
The meeting is slated to begin Sunday.
Zerouki said as WDC president, she is committed to following in Asscher’s footsteps by acting with honesty and decency while also protecting the integrity of diamonds.
“I am committed to upholding these principles and in particular Edward’s consistent call not to leave anyone behind, which will remain a foundational principle of the WDC,” she said.
During his time heading the WDC, Asscher, the retired former president of the Royal Asscher Diamond Company, was consistent in his calls for the KP to expand the definition of what constitutes a “conflict” diamond, an issue that’s been a debate among members of the KP for more than a decade.
This year, the KP will enter a Review and Reform cycle, which Zerouki said is of “critical importance” as members of the KP must address what the process needs to do to adapt to a “much-changed and fast-evolved landscape.”
The Latest

The 197-carat Russian Crown jewel was the leading lot of Sotheby's white-glove Royal & Noble Jewels sale this week.

The “Équation” bracelet, our Piece of the Week, was built via 24 gold modules assembled into a piece that feels like fabric on the wrist.

Alter’s Gem Jewelry in Beaumont, Texas, is closing as Brian and Lori Alter retire to spend more time with family.

With over 50 years experience in the trade, DSF Antique Jewelry offers quality, craftsmanship, condition, and remarkable variety.

Five finalists have been chosen for the Tiffany & Co. x CFDA Jewelry Designer Award’s second cycle.


Three of the other alleged perpetrators will stand trial next March, while two remain on the lam and one was deported late last year.

Unseen for more than seven decades, the fancy intense pink diamond was the star of Christie’s Geneva jewelry auction.

With customization becoming more expected in engagement ring shopping, the Bridal Builder makes the process tangible.

The curated selection is available online and at its showroom in Austin, Texas.

The next generation understands what makes the 126-year-old retailer special, said CEO and Co-President Elise Greenberg.

The 6-carat CVD-grown pink diamond was “deliberately modified” to mimic the appearance of a natural rough diamond, the lab said.

If the Global Diamond Consortium emerges as the top bidder for De Beers, Botswana’s stake will double to 30 percent, Duma Boko said Monday.

An incorrect AI-generated ad or product description can cost your store valuable consumer trust.

These nine individuals and brands are up for a Gem Award in the Jewelry Design, Media Excellence, and Retail Innovation categories.

The incident, which happened in Miami-Dade County, serves as a reminder to jewelers of the dangers of selling and storing jewelry at home.

GIA Analytical Microscopist John Koivula curated the collection of 2,665 crystals, gems, and minerals over a 60-year span.

The “Eclipse” collection, the brand’s first high jewelry line, centers its alligator motif in diamond and spinel jewels.

From a Betta fish brooch to a “dragon’s trove” of zircon eggs, here are seven pieces that’ve stuck with Associate Editor Lauren McLemore.

Groundbreaking New Mexico Governor-elect Deb Haaland wore the earrings, our Piece of the Week, when she declared victory on Tuesday.

Jost goes on an epic journey, traversing rough seas and encountering a cyclops, to discover the perfect holiday gift.

Sponsored by GCAL by Sarine

From shrinking budgets to AI elves, here are five takeaways from holiday reports by Bain, Adobe, Mastercard, NRF, and insights from YouGov.

The designers combined their talents for Little Pet Portraits, hand-painted miniatures of our best friends set in a piece of jewelry.

Its non-bridal fine jewelry remains the star of the show, recently launching new collections inspired by Elizabeth Taylor and Jane Goodall.

“Joy: The Swarovski Musical” features Ariana Grande as the leading lady in scenes inspired by classic musical montages.

The lab will bring back its complimentary next-day service for some reports starting next week.

A Pennsylvania woman failed to declare a ring and a bracelet, discarding the boxes and receipts to conceal the purchases, officials said.
























