Policies & Issues

Feriel Zerouki Becomes First Woman to Lead WDC

Policies & IssuesMay 17, 2023

Feriel Zerouki Becomes First Woman to Lead WDC

Zerouki took over as World Diamond Council president Monday, with Ronnie VanderLinden elected vice president.

World Diamond Council President Feriel Zerouki
De Beers Group executive Feriel Zerouki became president of the World Diamond Council on Monday and is slated to lead the organization in attending the Kimberley Process intersessional meeting in Zimbabwe next week.
New York—On Monday, Feriel Zerouki officially succeeded Edward Asscher as president of the World Diamond Council.

She is the first woman to hold the position.

Born in the United Arab Emirates and of Algerian descent, Zerouki started her career in the diamond industry in 2005, working as a supply chain analyst at De Beers’ Diamond Trading Co. (DTC).

In 2009, the company appointed her Best Practice Principles manager, overseeing ethical standards for De Beers, its sightholders and contractors.

Zerouki became head of international relations in 2014, helping to initiate Tracr, De Beers’ blockchain platform, and GemFair, the program that supports artisanal and small-scale miners and mining operations.

She is now De Beers’ senior vice president of corporate affairs and serves on the board of directors for the Responsible Jewellery Council and, most recently, joined the board of the Jewelers Vigilance Committee.

She holds degrees in mathematics and business management from Queen Mary University of London and is fluent in French, English and Arabic.

Zerouki was elected WDC vice president in 2020 and was set to become president in 2022 but the WDC’s directors opted to extend her term, and the terms of the other elected leaders, for another year due in part to the disruptions the COVID-19 pandemic caused. 

Also on Monday, the WDC elected Ronnie VanderLinden vice president while Anoop Mehta was elected treasurer and Udi Sheintal was reappointed WDC secretary. 

Per WDC bylaws, VanderLinden will take over as WDC president after Zerouki completes her two-year term.

 Related stories will be right here … 

The WDC serves as the representative of the diamond industry in the Kimberley Process (KP).

Next week, Zerouki will lead the WDC’s delegation in attending the five-day KP intersessional meeting at Victoria Falls in Zimbabwe. (Zimbabwe is the KP chair nation this year and thereby hosts both the intersessional and plenary meetings.)

The meeting is slated to begin Sunday.

Zerouki said as WDC president, she is committed to following in Asscher’s footsteps by acting with honesty and decency while also protecting the integrity of diamonds.

“I am committed to upholding these principles and in particular Edward’s consistent call not to leave anyone behind, which will remain a foundational principle of the WDC,” she said.

During his time heading the WDC, Asscher, the retired former president of the Royal Asscher Diamond Company, was consistent in his calls for the KP to expand the definition of what constitutes a “conflict” diamond, an issue that’s been a debate among members of the KP for more than a decade.  

This year, the KP will enter a Review and Reform cycle, which Zerouki said is of “critical importance” as members of the KP must address what the process needs to do to adapt to a “much-changed and fast-evolved landscape.” 

The Latest

Fourteen August Irene mom ring
SurveysApr 24, 2026
Mother’s Day 2026 Jewelry Spending to Top $7B, NRF Says

NRF’s annual survey found that 45 percent of consumers plan to purchase jewelry for a loved one this Mother’s Day.

TwentyFour Vault Locket
TechnologyApr 24, 2026
TwentyFour’s Digital-Age Locket Is a Virtual Vault

The “Vault” charm, our Piece of the Week, expands on the memories that can be stored in a locket by connecting to your phone.

Hamptons Jewelry Show exhibitors Maison Mèrenor, Jochen Leën, Studio Javo
Events & AwardsApr 24, 2026
Hamptons Jewelry Show to Return in July

The open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.

Antique Jewelry & Watch Show
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las Vegas

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Photos from Day’s Jewelers 2025 Mother’s Day campaign
IndependentsApr 23, 2026
Meet the Real Moms of Day’s Jewelers

The jeweler’s Mother’s Day campaign highlights the women who work there—mothers, grandmothers, women who want to be mothers, and dog moms.

Weekly QuizApr 23, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
National Jeweler - Supplier Bulletin - April 2026 - JMSS Graphic.jpg
Supplier BulletinApr 23, 2026
JM® Shipping Solution: Smarter Shipping for High-Value Goods

Sponsored by Jewelers Mutual

Woman wearing Charles & Colvard lab grown diamond jewelry
Lab-GrownApr 23, 2026
Charles & Colvard May Sell Assets for $1.5M

The proposed agreement follows the moissanite maker’s Chapter 11 bankruptcy protection filing last month.

lvajws image 1.jpg
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the Globe

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

John Jacob Astor IV’s Titanic pocket watch and a gold pencil case
AuctionsApr 23, 2026
John Jacob Astor IV’s Titanic Pocket Watch Fetches $1M

The Patek Philippe for Tiffany & Co. timepiece Astor brought aboard the ill-fated ship sold for double its estimate at a Freeman’s auction.

Adam Neeley Dali Garden Collection Eyris Ring
CollectionsApr 23, 2026
Adam Neeley’s High Jewelry Collection Steps Into Salvador Dalí’s Garden

The “Dalí’s Garden” collection was inspired by a surreal dream Neeley had after cooking a recipe from Salvador Dalí’s 1973 cookbook.

Natalie Feanny
IndependentsApr 23, 2026
Windsor Jewelers Names New Buying Director

Natalie Feanny has been appointed to the role.

Stock image of a gavel and books
CrimeApr 22, 2026
New Mexico Couple Pleads Guilty to Selling Fake Native American Jewelry

The pair falsely claimed their jewelry was made by Navajo artists, but it was imported from Vietnam.

Roberta Flack: Style, Art, & Music Auction Bulgari Collar
AuctionsApr 22, 2026
Roberta Flack’s Jewelry Is Going Up for Auction

Julien’s Auctions is selling the musician’s fine and fashion jewelry alongside her clothing, gold records, and other memorabilia.

Rachel King and The Tudor Heart book cover
CollectionsApr 22, 2026
British Museum Curator Pens Book on ‘The Tudor Heart’

Rachel King’s book dives into the history of the pendant believed to have belonged to Henry VIII and his first wife, Katherine of Aragon.

Henry Kessler, Vance Kessler, Alex Kessler, and Daniel Kessler of Sy Kessler Sales Inc.
Events & AwardsApr 22, 2026
Here’s What Sy Kessler Has on Tap for Las Vegas

The company will have deals on precious metals testers as well as the latest in lab-grown diamond detection technology and security.

Chanel Coco Game Haute Horlogerie Chessboard
WatchesApr 21, 2026
Coco Chanel Enters the Game with New Watch Collection

Gabrielle “Coco” Chanel is a character in the “Coco Game” collection of watches and the queen in its first haute horlogerie chessboard.

Jewelers of America 20 Under 40 winners collage
IndependentsApr 21, 2026
Meet Jewelers of America’s 2026 ‘20 Under 40’ Class

The annual list honors rising professionals on the retail and supply sides of the jewelry industry.

Fake Fendi bangle
CrimeApr 21, 2026
Customs Nabs 1,500 Pieces of Counterfeit Jewelry Bound for NYC

Seized in Kentucky, the packages include fake Cartier, Tiffany & Co., Chanel, and Fendi jewelry.

Stock image of a judge’s gavel
CrimeApr 20, 2026
Queens Man Convicted in Bludgeoning Death of Pawn Shop Owner

Rodolfo Lopez-Portillo faces 25 years to life in prison after being found guilty in the March 2022 beating death of Arasb Shoughi.

Jewelry Creators: Dynamic Duos and Generational Gems Book Cover
TrendsApr 20, 2026
Beth Bernstein, Sonia Esther Soltani Pen New Jewelry Book

“Jewelry Creators: Dynamic Duos and Generational Gems” highlights the relationships among 22 influential designers, brands, and gem dealers.

Savannah Convention Center
Events & AwardsApr 20, 2026
Atlanta Jewelry Show’s Spring Event Is Hitting the Road

The AJS Spring 2027 show will be held in Savannah, Georgia, with future shows taking place in other Southeast cities.

Mike McMullen and Adrienne Gernand
MajorsApr 20, 2026
Kendra Scott Names New CFO, Chief Business Officer

The jewelry retailer plans to open 20 new stores this year and expand into new product categories.

Oscar Heyman Multi-Colored Tourmaline and Diamond Flower Necklace
TrendsApr 17, 2026
New (Groundbreaking) Floral Jewelry for Spring 2026

Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.

QVC Group logo
MajorsApr 17, 2026
QVC Group Files for Chapter 11 Bankruptcy

The retailer reported an 8 percent decline in annual sales as it struggles under the weight of billions of dollars of debt.

Edina Kiss Devil Drop Earrings
CollectionsApr 17, 2026
Edina Kiss’ Earrings Are the Devil on Your Shoulder

The “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.

Stock image of gold bars
CrimeApr 17, 2026
FBI Issues Warning to Refineries, Retailers Due to High Price of Gold

The alert states that burglary crews are targeting jewelry businesses and details how jewelers and refineries can protect themselves.

Cartier Roadster
WatchesApr 16, 2026
Cartier Brings Back the Roadster

The “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy