JVC Announces New 2023 Board of Directors Appointees
The three additions are industry veterans.

Brandee Dallow previously served as a director from 2018 to 2020, and rejoins the board this year.
Dallow has spent more than 20 years in the jewelry industry. Currently, she is the chief communications and sustainability officer at Grandview Klein Diamonds.
Previously, she worked for more than a decade at diamond company Julius Klein.
In the past, Dallow founded sustainability-focused Fine Girl Communications. She has also served as the North America regional membership, business development, and engagement lead for the Responsible Jewellery Council and as president of the Women’s Jewelry Association Foundation and International Board.
“I am positively elated to join the board of JVC and support its incredibly strong female staff, whose principles so closely mirror my own values, and whose accomplishments for and on behalf of the North America fine jewelry industry are abundant,” Dallow said.
“In my mind, there is no more important and necessary association in our space today.”
Steven Holtzman is vice chairman at Chicago jewelry store and official Rolex retailer C.D. Peacock. He is also vice chairman of official Rolex retailer Luxury Swiss in Miami’s Design District.
Holtzman has spent five decades working in distribution, manufacturing, and sales.
In 2005, he founded haute horlogerie Swiss watch brand Maîtres du Temps. He was previously the owner of Roger Dubuis North America, which he sold to Richemont in 2008.
He was also owner of multi-brand watch distributor Helvetia Time Corp. and vice president of sales at Gruen Watch Company, his family’s business.
Holtzman said, “I am honored to have the privilege of joining the board of JVC, a revered name in the jewelry industry, and to be a part of their noble pursuit towards maintaining the utmost ethical and moral values.”
Feriel Zerouki is the senior vice president of corporate affairs at De Beers Group.
She began her tenure at De Beers as a supply chain analyst before becoming the head of government and industry relations, then the senior vice president of international relations and ethical initiatives for the companies.
“I’m delighted to be joining the JVC board and to have the opportunity to contribute to JVC’s critical agenda of upholding the highest standards of ethics and integrity within the industry,” she said.
“The JVC’s respected advocacy on behalf of the U.S. industry and its trusted guidance to members on a wide range of issues has made it highly regarded by all stakeholders. I look forward to collaborating with esteemed industry colleagues as part of the board to help advance this important work.”
With the three new additions, JVC now has 34 directors on its board.
The organization is currently gathering endorsements and feedback from the gem, jewelry, and watch industries for the Federal Trade Commission’s revisions to its Green Guides, which affect how businesses can market themselves as “eco-friendly” to consumers.
JVC said it is also at work with the U.S. government to standardize and present information on Russian diamond sanctions for the trade.
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