MajorsApr 06, 2023
David Yurman Sues Another Company for Allegedly Copying Its DesignsMajorsApr 14, 2023
David Yurman, Mejuri Settle Dueling Lawsuits
The two settled their lawsuits in which Mejuri was accused of copying David Yurman’s designs and David Yurman of bullying the competition.
The new David Yurman flagship store in Paris. David Yurman and Mejuri have settled the lawsuits they filed against each other in late 2021/early 2022, though the terms of the settlements have not been disclosed.
New York—David Yurman and Mejuri have settled their legal battle after more than a year of back and forth.
In December 2021, David Yurman filed a lawsuit in federal court in New York City accusing Mejuri, a direct-to-consumer fine jewelry brand, of copying several of its most recognizable designs.
Mejuri was accused of selling imitations of products from David Yurman’s “Pure Form” and “Sculpted Cable” collections, with side-by-side photo comparisons included in the lawsuit to support David Yurman’s allegations.
The lawsuit also accused Mejuri of attempting to falsely associate itself with David Yurman “through its promotional messages, advertising campaigns and artwork, and partnerships.”
The company said Mejuri partnered with the same companies and influencers to further muddy the waters between the two companies’ jewels.
David Yurman also alleged Mejuri copied its founding message and ethos about female empowerment and women buying jewelry for themselves.
Mejuri responded with a countersuit in March 2022, denying the above allegations and claiming David Yurman was bullying its emerging competition.
Furthermore, Mejuri said some of the designs it had been accused of stealing have been seen in jewelry since Ancient Rome, and therefore they are not distinctive to David Yurman.
Judge Ronnie Abrams of the U.S. District Court for the Southern District of New York dismissed the case Tuesday because the two had come to a settlement.
The terms of that settlement have not been disclosed. Both David Yurman and Mejuri declined to comment on the suit’s conclusion.
At the time of publication, Mejuri’s allegedly infringing jewels, like its “Croissant Dôme” line, are still available for sale on its website.
However, it is not uncommon for there to be a sell-down period during which the accused infringer is able to liquidate the allegedly offending goods.
The case was dismissed “without costs to any party and without prejudice to restoring the action to this court’s docket if the application to restore the action is made within 30 days.”
David Yurman successfully has defended its intellectual property before.
In 2019, the company was awarded $1.5 million after a court ruled in the company’s favor against 31 defendants operating websites selling counterfeit jewelry.
More recently, the company filed suit against Zoé del Mar, a jewelry brand based in San Juan, Puerto Rico, it has accused of copying several of its most recognizable designs.
Related stories will be right here …
In December 2021, David Yurman filed a lawsuit in federal court in New York City accusing Mejuri, a direct-to-consumer fine jewelry brand, of copying several of its most recognizable designs.
Mejuri was accused of selling imitations of products from David Yurman’s “Pure Form” and “Sculpted Cable” collections, with side-by-side photo comparisons included in the lawsuit to support David Yurman’s allegations.
The lawsuit also accused Mejuri of attempting to falsely associate itself with David Yurman “through its promotional messages, advertising campaigns and artwork, and partnerships.”
The company said Mejuri partnered with the same companies and influencers to further muddy the waters between the two companies’ jewels.
David Yurman also alleged Mejuri copied its founding message and ethos about female empowerment and women buying jewelry for themselves.
Mejuri responded with a countersuit in March 2022, denying the above allegations and claiming David Yurman was bullying its emerging competition.
Furthermore, Mejuri said some of the designs it had been accused of stealing have been seen in jewelry since Ancient Rome, and therefore they are not distinctive to David Yurman.
Judge Ronnie Abrams of the U.S. District Court for the Southern District of New York dismissed the case Tuesday because the two had come to a settlement.
The terms of that settlement have not been disclosed. Both David Yurman and Mejuri declined to comment on the suit’s conclusion.
At the time of publication, Mejuri’s allegedly infringing jewels, like its “Croissant Dôme” line, are still available for sale on its website.
However, it is not uncommon for there to be a sell-down period during which the accused infringer is able to liquidate the allegedly offending goods.
The case was dismissed “without costs to any party and without prejudice to restoring the action to this court’s docket if the application to restore the action is made within 30 days.”
David Yurman successfully has defended its intellectual property before.
In 2019, the company was awarded $1.5 million after a court ruled in the company’s favor against 31 defendants operating websites selling counterfeit jewelry.
More recently, the company filed suit against Zoé del Mar, a jewelry brand based in San Juan, Puerto Rico, it has accused of copying several of its most recognizable designs.
Editors' Picks
Sponsored by
More on Majors
The Latest
ColumnistsNov 10, 2026
Who Checks the Facts When AI Writes Your Jewelry Copy?An incorrect AI-generated ad or product description can cost your store valuable consumer trust.
Events & AwardsNov 09, 2026
Here Are the 2027 Gem Award NomineesThese nine individuals and brands are up for a Gem Award in the Jewelry Design, Media Excellence, and Retail Innovation categories.
CrimeNov 09, 2026
Jeweler Pistol-Whipped, $900K in Jewelry Stolen During Home Invasion The incident, which happened in Miami-Dade County, serves as a reminder to jewelers of the dangers of selling and storing jewelry at home.
Brought to you by
DSF Antique Jewelry: Fine Jewelry, Signed Designers, and a World of Rare DiscoveriesWith over 50 years experience in the trade, DSF Antique Jewelry offers quality, craftsmanship, condition, and remarkable variety.
GradingNov 09, 2026
GIA Acquires Thousands of Gem Specimens With ‘Extraordinary’ InclusionsGIA Analytical Microscopist John Koivula curated the collection of 2,665 crystals, gems, and minerals over a 60-year span.
Weekly QuizNov 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsNov 09, 2026
Bibi van der Velden’s Alligators Become High JewelryThe “Eclipse” collection, the brand’s first high jewelry line, centers its alligator motif in diamond and spinel jewels.
EditorsNov 06, 2026
The Spectrum Pieces I Can’t Stop Thinking AboutFrom a Betta fish brooch to a “dragon’s trove” of zircon eggs, here are seven pieces that’ve stuck with Associate Editor Lauren McLemore.
Brought to you by
How Overnight Mountings’ Bridal Builder Makes Custom Engagement Ring Design Easier to SellWith customization becoming more expected in engagement ring shopping, the Bridal Builder makes the process tangible.
TrendsNov 06, 2026
Pat Pruitt’s DragonFly Earrings Take Flight on Election NightGroundbreaking New Mexico Governor-elect Deb Haaland wore the earrings, our Piece of the Week, when she declared victory on Tuesday.
Supplier BulletinNov 05, 2026
Winning With GCAL 8X®: What’s Working at the CounterSponsored by GCAL by Sarine
SurveysNov 05, 2026
What Retailers Should Know About Holiday Shoppers This YearFrom shrinking budgets to AI elves, here are five takeaways from holiday reports by Bain, Adobe, Mastercard, NRF, and insights from YouGov.
CollectionsNov 05, 2026
Judi Powers, Russell Jones Unleash Joy With New CollaborationThe designers combined their talents for Little Pet Portraits, hand-painted miniatures of our best friends set in a piece of jewelry.
FinancialsNov 05, 2026
Brilliant Earth Continued to Resonate With High-Income Shoppers in Q3Its non-bridal fine jewelry remains the star of the show, recently launching new collections inspired by Elizabeth Taylor and Jane Goodall.
GradingNov 05, 2026
GIA to Offer Next-Day Holiday ServicesThe lab will bring back its complimentary next-day service for some reports starting next week.
CrimeNov 04, 2026
$250K+ in Undeclared Cartier Jewelry Seized at Philadelphia AirportA Pennsylvania woman failed to declare a ring and a bracelet, discarding the boxes and receipts to conceal the purchases, officials said.
FinancialsNov 04, 2026
Pandora’s Q3 Sales Up 7% Amid Focus on DesignNew collections and relevant marketing pushed the company forward, while Pandora’s lab-grown diamond sales continue to lag.
Events & AwardsNov 04, 2026
NYC Jewelry Week 2026 Is the Largest Edition YetThe citywide celebration, slated for Nov. 16-22, is set to host more than 175 events, including live jewelry-making demos.
MajorsNov 04, 2026
Bergdorf Goodman Names New PresidentLanessa Elrod, former president and CEO of Louis Vuitton Americas, has stepped into the role as the retailer celebrates 125 years.
AuctionsNov 03, 2026
Infinity Gauntlet Set With 170+ Carats of Colored Gemstones Up for AuctionA replica of one of the most powerful objects in the Marvel Cinematic Universe, the glove is heading to auction next month in Abu Dhabi.
IndependentsNov 03, 2026
Longtime Jewelry Marketer Arthur Klein Dies at 89Klein, who had his own marketing agency and worked for Gabriel & Co. and Trans American Diamond, is remembered as a kind man.
IndependentsNov 03, 2026
Zadok Jewelers Toasts To 50 Years With Diamond Bracelet GiveawayTo enter the giveaway, locals can purchase a featured beverage from one of eight participating restaurants in Houston and Austin, Texas.
Events & AwardsNov 03, 2026
David Yurman Gem Awards Grant Opens 2027 ApplicationsThe grant recipient will be awarded $50,000 as well as mentoring meetings with executives at David Yurman and other industry executives.
Events & AwardsNov 03, 2026
NAJA, Instappraise Name 2026 Scholarship WinnersThe winners include a non-NAJA member seeking training, a member beginning NAJA courses, and a member becoming a Certified Master Appraiser.
AuctionsNov 02, 2026
197-Carat ‘Romanov Sapphire’ Heads to Sotheby’s GenevaThe rare jewel, which has links to Russia’s Romanov dynasty, is estimated to fetch up to $2 million.
CrimeNov 02, 2026
Customs Seizes More Than 400 Fake Audemars Piguet WatchesIt is one of several seizures of counterfeit jewelry and watches by U.S. Customs and Border Protection officials in Louisville this year.
MajorsNov 02, 2026
Lawrence Bock, Caryl Capeci, Amanda Coleman-Phelps Join JA Board Jewelers of America announced the additions to its board of directors following its annual general meeting, held last week.
CollectionsNov 02, 2026
Olympian Kristi Yamaguchi, Heller Jewelers Expand ‘Always Dream’ CollectionThe jewelry collection supports Yamaguchi’s Always Dream foundation, which provides reading and educational resources to families in need.
