MajorsMar 09, 2022
Mejuri Files Countersuit Against David YurmanMajorsApr 06, 2023
David Yurman Sues Another Company for Allegedly Copying Its Designs
Zoé del Mar, a jewelry brand based in San Juan, Puerto Rico, is accused of copying several of David Yurman’s most recognizable styles.
A set of David Yurman’s Renaissance Cable bracelets. The company recently filed a lawsuit against jewelry brand Zoé del Mar, accusing it of copying its designs.
San Juan, Puerto Rico—David Yurman has filed a lawsuit against Zoé del Mar, accusing the Puerto Rico-based jewelry brand of copying its designs.
The lawsuit, filed March 27 in U.S. District Court for the District of Puerto Rico, accuses defendant Mary Ann Valentín, as well as other unnamed entities and individuals related to the business, of copyright and trademark infringement, trademark counterfeiting, and false designation of origin, meaning the seller has been untruthful about where a product was made or who made it.
While the brand does not appear to have marketed its jewelry as being made by David Yurman, the suit argues that the alleged resemblance to Yurman’s copyrighted designs is enough to confuse consumers into thinking Zoé del Mar is selling David Yurman jewels.
Zoé del Mar did not respond to a request for comment on the suit by press time.
In the suit, David Yurman alleges the brand imitated styles from a number of its collections, including its “Cable Classics” and “Renaissance” designs, for bracelets and pendants.
The alleged lookalikes were sold on its website and through social media. Zoé del Mar also held “liquidation” sales via Facebook Live, said the suit.
Related stories will be right here …
The lawsuit, filed March 27 in U.S. District Court for the District of Puerto Rico, accuses defendant Mary Ann Valentín, as well as other unnamed entities and individuals related to the business, of copyright and trademark infringement, trademark counterfeiting, and false designation of origin, meaning the seller has been untruthful about where a product was made or who made it.
While the brand does not appear to have marketed its jewelry as being made by David Yurman, the suit argues that the alleged resemblance to Yurman’s copyrighted designs is enough to confuse consumers into thinking Zoé del Mar is selling David Yurman jewels.
Zoé del Mar did not respond to a request for comment on the suit by press time.
In the suit, David Yurman alleges the brand imitated styles from a number of its collections, including its “Cable Classics” and “Renaissance” designs, for bracelets and pendants.
The alleged lookalikes were sold on its website and through social media. Zoé del Mar also held “liquidation” sales via Facebook Live, said the suit.
The filing contains several side-by-side photo comparisons of David Yurman jewelry and allegedly infringing pieces sold by Zoé del Mar, including a number of bracelets said to be similar to its iconic cable bracelet design.
David Yurman is requesting the brand be prevented from making, marketing and selling more of the alleged counterfeit jewelry and to turn over any profits, as well as pay its legal fees.
The company also asked for statutory damages that range from $750 per “infringed work” up to $2 million per trademark, according to court documents.
In addition, David Yurman is requesting three times the amount of damages it suffered and/or profits made by Zoé del Mar.
In December 2021, David Yurman filed a similar lawsuit in federal court in New York City against direct-to-consumer fine jewelry brand Mejuri, accusing the company of copying several of its iconic designs.
Mejuri responded with a countersuit, denying the allegations and claiming David Yurman was bullying its emerging competition.
The legal battle between David Yurman and Mejuri is ongoing.
Editors' Picks
Sponsored by
More on Majors
The Latest
PodcastsJan 21, 2026
Episode 1: High Gold Prices, the Diamond Dilemma, & What’s NextWas 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.
EditorsJan 21, 2026
6 Jewelry Designers Poised to Have a Breakout Year in 2026Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.
SourcingJan 21, 2026
Tucson Preview 2026: Earthy Tones and Innovative Shapes Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
CrimeJan 21, 2026
4 Men Charged in $1.7M California Smash-and-Grab Jewelry Store RobberyPlus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.
Weekly QuizJan 15, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
IndependentsJan 21, 2026
Delaware Jeweler Felice Morris Dies at 91Morris’ most cherished role was being a mother and grandmother, her family said.
CollectionsJan 21, 2026
Bulgari Weaves New Collection of ‘Vimini’ Creations“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
Events & AwardsJan 21, 2026
Jewelers Mutual’s ‘Conversations’ Retreat Returns to Discuss AIThe third edition will be held in Half Moon Bay, California, in April.
Events & AwardsJan 20, 2026
These Are the 5 Finalists for the David Yurman Gem Awards GrantThe grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.
ColumnistsJan 20, 2026
First-Party Data Is the Most Valuable Asset Jewelers Have in 2026Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.
EditorsJan 16, 2026
Remembering Pete Yantzer for His Contributions and His Kindness Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.
FinancialsJan 16, 2026
Richemont’s Jewelry Brands Shine in Q3Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.
TrendsJan 16, 2026
Diane Lane's Brooch Buzzes at the 2026 Golden GlobesOur Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.
CrimeJan 15, 2026
D.C. Rapper ‘Taliban Glizzy’ Sentenced to 18+ Years for Jewelry Store RobberiesTrevor Jonathan Wright led a crew in a string of armed robberies targeting South Asian-owned jewelry stores on the East Coast.
Events & AwardsJan 15, 2026
Jewelers of Americas’ ‘20 Under 40’ Nominations Now OpenThe program recognizes rising professionals in the jewelry industry.
Events & AwardsJan 15, 2026
Registration for JCK Las Vegas 2026 Is Now OpenA new lifestyle section and a watch showcase have been added to this year’s event.
TrendsJan 15, 2026
Don’t Double-Dip With This Golden ChipAvocados From Mexico is celebrating those who love to double-dip in game day guacamole with a 14-karat yellow gold tortilla chip necklace.
SourcingJan 15, 2026
Nearly 42-Carat Blue Diamond Discovered in South AfricaPetra Diamonds unearthed the 41.82-carat, Type IIb blue diamond at the Cullinan Mine.
CollectionsJan 14, 2026
Marie Lichtenberg Lassos Leather for New BraceletsThe brand is trading its colorful fabric cords for Italian leather in its “Lasso” baby locket bracelets.
TechnologyJan 14, 2026
“My Next Question” Enters Its Podcast Era National Jeweler and Jewelers of America’s popular webinar series is evolving in 2026.
CollectionsJan 14, 2026
Boucheron Names Colman Domingo as Brand AmbassadorThe award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.
IndependentsJan 14, 2026
Kansas Jeweler Wins 2025 ‘Wag’ AwardEdge Retail Academy honored Burnell’s Fine Jewelry in Wichita, Kansas, with its annual award for business excellence.
ColumnistsJan 13, 2026
2025 Was a ‘Price Up, Units Down’ Year, Here’s What That Signals for 2026 In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.
IndependentsJan 13, 2026
Orr’s Jewelers Opens New Location in Pittsburgh’s Strip DistrictThe family-owned jeweler’s new space is in a former wholesale produce market.
CrimeJan 13, 2026
Alleged Getaway Driver Charged in Florida Jewelry Store RobberyIvel Sanchez Rivera, 52, has been arrested and charged in connection with the armed robbery of Tio Jewelers in Cape Coral, Florida.
SourcingJan 13, 2026
Rio Grande To Offer Calibrated Diamond MeleeThe supplier’s online program allows customers to search and buy calibrated natural and lab-grown diamond melee, including in fancy shapes.
