IndependentsJan 26, 2023
Lee Michaels Fine Jewelry Set to Open 10th StoreMajorsJan 31, 2023
Indian Jewelry Brand Tanishq Opens First U.S. Store, More on the Way
The jeweler’s expansion plans include 20 to 30 more stores in North America and the Middle East over the next two to three years.
Tanishq, an Indian jewelry brand owned by Mumbai-based conglomerate the Tata Group, has opened its first U.S. store, in New Jersey.
Iselin, N.J.—Tanishq, an Indian jewelry brand, has opened its first U.S. store, in New Jersey.
The brand is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
A few notable names attended the store’s opening, including U.S. Sen. Robert Menendez (D-NJ) and Randhir Jaiswal, consul general of India in New York.
The brand chose New Jersey because of its sizable Indian-American community, accounting for 4 percent of the state’s population, said the company.
The company has been in the U.S. market via e-commerce for more than a year, but the store opening is part of its retail business expansion strategy.
“Tanishq already has a significant online presence in the U.S. market. The high demand and interest shown by the Indian-American community encouraged us to have an on-ground presence for them,” said Kuruvilla Markose, CEO of the international business division of Titan Company Limited.
“This showroom will have our latest collections and masterpieces designed to suit all jewelry needs of Indian-Americans."
The 3,750-square-foot, two-story showroom will house more than 6,500 unique jewelry designs, available in 18- and 22-karat gold, featuring diamonds and gemstones.
At its inaugural event, Tanishq showcased its “Color Me Joy” cocktail jewelry collections alongside its “Romance of Polki” wedding collection and a few others.
“We are on a mission to establish Tanishq as a global brand, and our retail showroom expansion in the United States is a significant step in that direction,” said C.K. Venkataraman, managing director at Titan Company Limited.
“Tanishq has been balancing the elegance of tradition with the brilliance of modernity for decades and we want to bring it to New Jersey."
In India, the company has more than 400 stores in 240 cities with plans to open more than 100 additional locations in the next year.
It opened its first international physical store in Dubai in November 2020, and now has eight international stores.
The company’s expansion plans include opening 20 to 30 more locations in North America and the Middle East collectively over the next two to three years.
Related stories will be right here …
The brand is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
A few notable names attended the store’s opening, including U.S. Sen. Robert Menendez (D-NJ) and Randhir Jaiswal, consul general of India in New York.
The brand chose New Jersey because of its sizable Indian-American community, accounting for 4 percent of the state’s population, said the company.
The company has been in the U.S. market via e-commerce for more than a year, but the store opening is part of its retail business expansion strategy.
“Tanishq already has a significant online presence in the U.S. market. The high demand and interest shown by the Indian-American community encouraged us to have an on-ground presence for them,” said Kuruvilla Markose, CEO of the international business division of Titan Company Limited.
“This showroom will have our latest collections and masterpieces designed to suit all jewelry needs of Indian-Americans."
Tanishq’s two-story showroom in Iselin, New Jersey, hopes to appeal to the state’s Indian-American population.
The 3,750-square-foot, two-story showroom will house more than 6,500 unique jewelry designs, available in 18- and 22-karat gold, featuring diamonds and gemstones.
At its inaugural event, Tanishq showcased its “Color Me Joy” cocktail jewelry collections alongside its “Romance of Polki” wedding collection and a few others.
“We are on a mission to establish Tanishq as a global brand, and our retail showroom expansion in the United States is a significant step in that direction,” said C.K. Venkataraman, managing director at Titan Company Limited.
“Tanishq has been balancing the elegance of tradition with the brilliance of modernity for decades and we want to bring it to New Jersey."
In India, the company has more than 400 stores in 240 cities with plans to open more than 100 additional locations in the next year.
It opened its first international physical store in Dubai in November 2020, and now has eight international stores.
The company’s expansion plans include opening 20 to 30 more locations in North America and the Middle East collectively over the next two to three years.
More on Majors
The Latest
TrendsMar 09, 2026
Jake Gyllenhaal Is Bulgari’s Latest AmbassadorBulgari named Gyllenhaal as its brand ambassador for his embodiment of artistic depth, intellectual curiosity, and warmth.
Events & AwardsMar 09, 2026
TJS Announces 2026 Scholarship WinnersAwards were given to four students, one apprentice, and an emerging jeweler.
AuctionsMar 09, 2026
Joanna Carson’s Jewels Lead White-Glove SaleThe top jewelry lot of the late model’s estate sale, hosted by John Moran Auctioneers, was an Oscar Heyman & Brothers for Cartier necklace.
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.
GradingMar 06, 2026
Tom Moses Leaving GIA After Nearly 50 YearsMoses, who started at GIA’s Santa Monica lab in 1976, will leave the Gemological Institute of America in May.
Weekly QuizMar 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Lab-GrownMar 06, 2026
Charles & Colvard Files for Bankruptcy, Citing Price PressuresIncreased competition, falling lab-grown diamond and moissanite prices, and the rising cost of gold took a toll on the moissanite maker.
CollectionsMar 06, 2026
Zome’s ‘Solara’ Earrings Embody Celestial BeautyThe earrings, our Piece of the Week, feature pink tourmalines as planets orbiting around an aquamarine center set in 18-karat rose gold.
Brought to you by
DCA Enters a New Chapter in Jewelry EducationWith refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.
Policies & IssuesMar 05, 2026
Tariffs to Increase to 15% This Week, Treasury Secretary Says Also, a federal judge has ordered that companies that paid tariffs implemented under the IEEPA are entitled to refunds.
CollectionsMar 05, 2026
Common Era Honors ‘Difficult Women’ in CollectionThe ever-growing collection, which just expanded with the addition of Olga of Kyiv, features cameos of 12 women from history.
TrendsMar 05, 2026
Engagement Ring Trends 2026: What’s In, and WhyWe asked a jewelry historian, designer, bridal director, and wedding expert what’s trending in engagement rings. Here’s what they said.
Events & AwardsMar 05, 2026
AGS Announces Conclave 2026 Speaker LineupThe annual event will be held in Orlando, Florida, from Sept. 14-17.
TrendsMar 05, 2026
Caitríona Balfe Fronts Only Natural Diamonds CoverThe “Outlander” star modeled for the digital cover of the magazine’s spring issue, which features a story on her relationship with jewelry.
MajorsMar 04, 2026
Michael M Opens First StoreBeverly Hills was chosen as the location for the brand’s first store, designed as a “private residence for modern monarchs.”
Policies & IssuesMar 04, 2026
Luxury Brands Temporarily Shutter Middle East StoresKering, Apple, and other retailers have reportedly temporarily closed stores in the Middle East region in light of the recent conflicts.
EditorsMar 04, 2026
Q&A: Brilliant Earth’s CEO on the New Beverly Hills StoreBeth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”
Events & AwardsMar 04, 2026
JIS Miami Spring Show to Feature New Gifts Pavilion, Pop-Up Trends TalksNearly half of buyers are prioritizing silver and fashion collections this season, organizers said.
TrendsMar 04, 2026
Spinelli Kilcollin Rides Free In Year of the Horse CampaignThe “Live Now. Polish Later.” campaign features equestrians wearing the brand’s jewels while galloping across the icy plains of Kazakhstan.
MajorsMar 04, 2026
LeachGarner Names New Brand DirectorThe precious metals provider has promoted Jennifer Ashworth to the role.
Events & AwardsMar 03, 2026
Johnny Nelson Wins David Yurman Gem Awards GrantNelson will be honored as the inaugural grant winner at the Gem Awards gala on March 13.
SourcingMar 03, 2026
7 Trends That Could Define the Diamond Industry’s FutureExperts from India weigh in the politics, policies, and market dynamics for diamantaires to monitor in 2026 and beyond.
MajorsMar 03, 2026
Swiss Refiner Completes Acquisition of Gannon & ScottThe American precious metals refiner’s day-to-day operations remain the same post-acquisition.
TrendsMar 03, 2026
Amanda’s Style File: AquatopiaThese aquamarine jewels channel the calming energy of the March birthstone.
Events & AwardsMar 03, 2026
AGTA Adds Another New Category for SpectrumThe “Innovative Design” category and award will debut in the Spectrum division of this year’s AGTA Spectrum & Cutting Edge Awards.
EditorsMar 02, 2026
Jewelry at the Actor Awards: Reimagining Hollywood GlamourDiamond jewelry was the star of the event formerly known as the SAG Awards.
SurveysMar 02, 2026
Consumer Confidence Edges Up in FebruaryConsumers were somewhat less worried about the future, though concerns about rising prices and politics remained.
Events & AwardsMar 02, 2026
JVC to Honor Rebecca Foerster at Annual LuncheonFoerster is this year’s Stanley Schechter Award recipient.
