Lab-GrownApr 06, 2022
Green Rocks, Fire Diamonds Partner on Fancy Color Lab-Grown Diamonds Lab-GrownMay 11, 2022
WD Lab Grown Diamonds Names First Authorized Distributor
That distributor is Chicago-based M. Geller, which will supply loose WD-grown diamonds to its retail customers.
WD Lab Grown Diamond has named M. Geller as its first authorized wholesale distribution partner. WD grows diamonds using the CVD process in a factory located in the Washington, D.C. area. (Photo courtesy of WD Lab Grown Diamonds)
Washington, D.C.—WD Lab Grown Diamonds has named Chicago-based diamond wholesaler M. Geller Ltd. as its first authorized distribution partner, the company announced Tuesday.
WD is based in the United States and grows its diamonds using the chemical vapor deposition (CVD) process at its factory in the Washington, D.C. area.
Per the agreement, WD will provide M. Geller’s customers with a “consistent, unmatched” supply of loose WD-branded and generic diamonds.
The agreement does not include Latitude, the lab-grown diamond brand launched in June 2021 that WD is marketing as the “first sustainability rated, 100 percent climate neutral diamond.”
WD Lab Grown Diamonds CEO Sue Rechner said the company inked the agreement with M. Geller in response to increasing consumer demand, demand some feel may continue to grow in light of the sanctions on Alrosa, the world’s largest producer of natural diamonds by volume.
“As origin traceability and provenance assurance become the increasing focus of the consumer, expanding access to our third-party sustainability certified, ‘As Grown’ in the U.S.A. diamonds through M. Geller’s expansive customer network is critical,” she said.
Founded in 1984, M. Geller has been in the lab-grown diamond market for nine years.
CEO and founder Marc Geller said the partnership with WD Lab Grown Diamonds will “provide our customers with an unmatched path to grow their lab-grown diamond business.”
It will also give M. Geller’s retailers 24/7 access to the new WD Resource Center, an online learning and marketing portal exclusive to WD customers.
Related stories will be right here …
WD is based in the United States and grows its diamonds using the chemical vapor deposition (CVD) process at its factory in the Washington, D.C. area.
Per the agreement, WD will provide M. Geller’s customers with a “consistent, unmatched” supply of loose WD-branded and generic diamonds.
The agreement does not include Latitude, the lab-grown diamond brand launched in June 2021 that WD is marketing as the “first sustainability rated, 100 percent climate neutral diamond.”
WD Lab Grown Diamonds CEO Sue Rechner said the company inked the agreement with M. Geller in response to increasing consumer demand, demand some feel may continue to grow in light of the sanctions on Alrosa, the world’s largest producer of natural diamonds by volume.
“As origin traceability and provenance assurance become the increasing focus of the consumer, expanding access to our third-party sustainability certified, ‘As Grown’ in the U.S.A. diamonds through M. Geller’s expansive customer network is critical,” she said.
Founded in 1984, M. Geller has been in the lab-grown diamond market for nine years.
CEO and founder Marc Geller said the partnership with WD Lab Grown Diamonds will “provide our customers with an unmatched path to grow their lab-grown diamond business.”
It will also give M. Geller’s retailers 24/7 access to the new WD Resource Center, an online learning and marketing portal exclusive to WD customers.
WD was the first company certified under SCS Global Services’ new sustainability standard for natural, lab-grown and recycled diamonds, launched in August 2021.
As part of the distributor partnership, M. Geller has become third-party accredited by SCS Global Services under the SCS-007 Sustainability Diamond Standard, WD said.
This allowed the diamond wholesaler to officially add WD’s lab-grown diamonds to their offerings and maintain a closed and verified chain of custody.
More on Lab-Grown
The Latest
TrendsDec 08, 2023
Pantone’s Color of the Year Is Warm and FuzzyThe peachy hue also marks the program’s 25th anniversary.
AuctionsDec 08, 2023
Sotheby’s Sold All Mary Tyler Moore’s JewelryThe 21 pieces up for auction, including Tiffany & Co. jewels and a Cartier watch, garnered more than $430,000 across two sales.
CollectionsDec 08, 2023
Piece of the Week: A ‘Strong & Precious’ Brooch Centered on a sunny heliodor, the “Links” pin was designed by Ukrainian jewelry artist Inesa Kovalova.
Brought to you by
The Most Important “C” in Diamonds: Confidence!Without the ability to instill confidence within the industry and directly to the consumer, a diamond holds very little value.
MajorsDec 07, 2023
Lashbrook Sues Manly Bands for Allegedly Copying Designs The wedding band company is also accusing its former customer of removing watermarks from Lashbrook images for its own use.
Weekly QuizDec 07, 2023
This Week’s QuizTest your jewelry news knowledge with this short test.
Policies & IssuesDec 07, 2023
The G7’s Long-Awaited Statement on Russian Diamonds Is Here It provides a timeline for the implementation of new restrictions, but no details.
MajorsDec 07, 2023
24 Karat Club of New York Welcomes New MembersThe organization has elected 12 new additions.
Brought to you by
If It’s Custom, Make It PlatinumWith holiday proposals right around the corner, encourage your customers to go for platinum when making the big purchase.
ColumnistsDec 06, 2023
On Data: How Are Independents Doing So Far This Holiday Season? Sherry Smith breaks down the numbers on jewelry sales in November and reveals the category that “emerged as a standout.”
AuctionsDec 06, 2023
A Yellow Diamond, Hollywood Jewels Stand Out at Sotheby’s Additional lots will be offered in the Fine Jewels online sale through Dec. 7.
GradingDec 06, 2023
GIA Debuts Revamped Graduate Jeweler ProgramBy mixing creative and practical skills, the new course hopes to fill the industry’s bench jeweler gap.
AuctionsDec 06, 2023
Verdura Cuff, Burmese Sapphire Shine at Bonhams Several other colored gemstones joined the pieces in the top 10 list.
FinancialsDec 05, 2023
Signet Jewelers’ Q3 Sales Down 12% The retailer is still expecting a strong holiday season with improving demand for natural diamonds.
CrimeDec 05, 2023
Police Continue to Investigate Murder of Colorado Jeweler Peter Damian Arguello, the owner of Peter Damian Fine Jewelry & Antiques, was shot and killed in an apparent robbery last week.
MajorsDec 05, 2023
Tanishq Continues U.S. Expansion With 2 New StoresThe Indian jewelry giant has opened locations in Houston and Frisco, Texas.
SourcingDec 05, 2023
Grandview Klein Awards Two Scholarships in NamibiaEach student was provided with the full amount of tuition for the Namibia University of Science & Technology.
SourcingDec 04, 2023
David Prager To Leave De Beers in 2024Ryan Perry, who has been with De Beers since 2002, also will be leaving the company next year.
WatchesDec 04, 2023
Chrono24 Debuts the ‘Dow Jones’ for Luxury WatchesThe watch seller’s new index tracks sales data from 14 brands, including Rolex and Patek Philippe.
MajorsDec 04, 2023
David Bouffard to Leave Signet, RJCThe industry veteran will step down from both roles in April 2024.
TrendsDec 04, 2023
Amanda’s Style File: Decadent DecemberTanzanite, turquoise, and zircon are all options for December babies, who sometimes “get the birthday shaft,” Amanda Gizzi writes.
FinancialsDec 01, 2023
Movado Lowers Guidance Again After Q3 Sales DipThe company said it is facing a “challenging retail environment” but is prepared for the holiday season.
CollectionsDec 01, 2023
Piece of the Week: Muzo’s Emerald and Argyle Pink Diamond NecklaceIt’s the hero piece of the newest "Green Jewel" collection, a collaborative offering from the two mines.
AuctionsNov 30, 2023
This Pink Diamond Reigned Supreme in Hong KongThe 15.48-carat fancy intense “Pink Supreme” topped Christie’s fall jewelry auction in Asia, while a Patek Philippe led the watch sale.
MajorsNov 30, 2023
Claire’s Hires Former Bath & Body Works Exec as CFO, COOChris Cramer, who also spent time at Gen Z intimates brand Parade, will take on the dual role.
AuctionsNov 30, 2023
Sotheby’s To Auction 133-Carat Yellow DiamondThe stone headlining the upcoming sale could fetch up to $5 million.
IndependentsNov 30, 2023
Frank Adams Rolls Out Kwiat’s ‘Mine to Shine’ ProgramThe retail offering lets customers track their diamond’s journey.
SourcingNov 29, 2023
Largest New Diamond Mine of the Decade Coming Online in Angola The Luele mine is expected to eventually make the country the world’s third-largest diamond producer.
