Crime

LLD Diamonds Is Reportedly Suing the ‘Tinder Swindler’

CrimeMar 03, 2022

LLD Diamonds Is Reportedly Suing the ‘Tinder Swindler’

The company is taking legal action against the man who allegedly posed as its CEO’s son and defrauded women out of millions of dollars.

20220208_TinderSwindler.jpg
“The Tinder Swindler” is back in the headlines, with LLD Diamonds suing Simon Leviev, a.k.a. Shimon Hayut, for impersonating a member of the Leviev family.
New York—There’s a new chapter in the “Tinder Swindler” saga.
 
E! News delivered the scoop that Lev Leviev’s company, LLD Diamonds, is suing Simon Leviev, born Shimon Hayut, for millions of dollars after he imitated a member of the Leviev family in order to defraud women he met on dating app Tinder. 
 
One of Leviev’s daughters, Chagit Leviev, told the outlet: “Shimon Hayut is a fraud who stole our family’s identity and has tried to exploit our good name to con victims out of millions of dollars. 
 
“He has no relation to the Leviev family and has no affiliation with our company, LLD Diamonds. I am relieved that his real identity and actions have been globally exposed, and hopefully this will bring an end to his unscrupulous actions.”
 
The lawsuit was filed in Tel Aviv, Israel. 
 
Hayut’s story has become a cultural sensation since being detailed in the Netflix documentary “The Tinder Swindler.”
 
In the film, Hayut’s alleged victims recount his elaborate cons.
 
First, they met him on Tinder, claiming to be the son of billionaire Leviev. After he wined and dined them and a relationship had begun to blossom, he would ask to borrow money during supposed security emergencies, but never pay them back. 
 
 Related stories will be right here … 
 
An investigation from Norwegian publication VG brought the story to light in 2019, but the Netflix documentary elevated the case to another level. 
 
Hayut has given public interviews since, claiming his innocence. 
 
While he’s served jail time for other offenses over the years, he hasn’t had any legal consequences for the alleged crimes documented in the film.
 
LLD Diamonds’ suit accuses Hayut of posing as a son of Lev Leviev, defrauding and conning people in the process. The lawsuit alleges defamation, invasion of privacy, and breach of trademarks. 
 
In its statement to E!, an LLD Diamonds attorney said it will file additional suits against Hayut and any companies that work with him and aim to profit off of his impersonation. 
 
LLD Diamonds did not respond to request for comment on this story. 

The Latest

Tom Moses
GradingMar 06, 2026
Tom Moses Leaving GIA After Nearly 50 Years

Moses, who started at GIA’s Santa Monica lab in 1976, will leave the Gemological Institute of America in May.

Charles & Colvard showroom in Morrisville, North Carolina
SourcingMar 06, 2026
Charles & Colvard Files for Bankruptcy, Citing Price Pressures

Increased competition, falling lab-grown diamond and moissanite prices, and the rising cost of gold took a toll on the moissanite maker.

Zome Solara Earrings
CollectionsMar 06, 2026
Zome’s ‘Solara’ Earrings Embody Celestial Beauty

The earrings, our Piece of the Week, feature pink tourmalines as planets orbiting around an aquamarine center set in 18-karat rose gold.

TopImageCrop.jpg
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Pomellato’s International Women’s Day “The Price of Freedom” Campaign
MajorsMar 06, 2026
Pomellato’s 2026 IWD Campaign Spotlights Economic Abuse

“The Price of Freedom” campaign video for International Women’s Day confronts the quiet violence of financial control.

Weekly QuizMar 05, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Stock image of shipping containers
Policies & IssuesMar 05, 2026
Tariffs to Increase to 15% This Week, Treasury Secretary Says

Also, a federal judge has ordered that companies that paid tariffs implemented under the IEEPA are entitled to refunds.

Common Era Difficult Women Pandora Pendant, Anne Boleyn Signet Ring, Cleopatra Pendant
CollectionsMar 05, 2026
Common Era Honors ‘Difficult Women’ in Collection

The ever-growing collection, which just expanded with the addition of Olga of Kyiv, features cameos of 12 women from history.

dca-laptop.jpg
Brought to you by
DCA Enters a New Chapter in Jewelry Education

With refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.

Diamond engagement rings by designer Lorraine West
TrendsMar 05, 2026
Engagement Ring Trends 2026: What’s In, and Why

We asked a jewelry historian, designer, bridal director, and wedding expert what’s trending in engagement rings. Here’s what they said.

American Gem Society Conclave 2026 Orlando logo
Events & AwardsMar 05, 2026
AGS Announces Conclave 2026 Speaker Lineup

The annual event will be held in Orlando, Florida, from Sept. 14-17.

Caitríona Balfe on Only Natural Diamonds Spring 2026 Issue Cover
TrendsMar 05, 2026
Caitríona Balfe Fronts Only Natural Diamonds Cover

The “Outlander” star modeled for the digital cover of the magazine’s spring issue, which features a story on her relationship with jewelry.

CIBJO Milan
MajorsMar 05, 2026
Registration Opens for CIBJO Centenary Congress

This year’s annual congress, which will mark the confederation’s 100th anniversary, will take place this fall in Italy.

Michael M Beverly Hills Flagship Interior Rendering
MajorsMar 04, 2026
Michael M Opens First Store

Beverly Hills was chosen as the location for the brand’s first store, designed as a “private residence for modern monarchs.”

Dubai mall
Policies & IssuesMar 04, 2026
Luxury Brands Temporarily Shutter Middle East Stores

Kering, Apple, and other retailers have reportedly temporarily closed stores in the Middle East region in light of the recent conflicts.

Brilliant Earth Beverly Hills showroom
EditorsMar 04, 2026
Q&A: Brilliant Earth’s CEO on the New Beverly Hills Store

Beth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”

JIS Miami Spring 2026
Events & AwardsMar 04, 2026
JIS Miami Spring Show to Feature New Gifts Pavilion, Pop-Up Trends Talks

Nearly half of buyers are prioritizing silver and fashion collections this season, organizers said.

Spinelli Kilcollin Live Now. Polish Later. Campaign
TrendsMar 04, 2026
Spinelli Kilcollin Rides Free In Year of the Horse Campaign

The “Live Now. Polish Later.” campaign features equestrians wearing the brand’s jewels while galloping across the icy plains of Kazakhstan.

Jennifer Ashworth
MajorsMar 04, 2026
LeachGarner Names New Brand Director

The precious metals provider has promoted Jennifer Ashworth to the role.

Johnny Nelson Wins David Yurman Gem Award Grant Graphic
Events & AwardsMar 03, 2026
Johnny Nelson Wins David Yurman Gem Awards Grant

Nelson will be honored as the inaugural grant winner at the Gem Awards gala on March 13.

New Forevermark store in India
SourcingMar 03, 2026
7 Trends That Could Define the Diamond Industry’s Future

Experts from India weigh in the politics, policies, and market dynamics for diamantaires to monitor in 2026 and beyond.

Gannon & Scott and Metalor Technologies employees
MajorsMar 03, 2026
Swiss Refiner Completes Acquisition of Gannon & Scott

The American precious metals refiner’s day-to-day operations remain the same post-acquisition.

Isabel Delgado aquamarine earrings
TrendsMar 03, 2026
Amanda’s Style File: Aquatopia

These aquamarine jewels channel the calming energy of the March birthstone.

AGTA Innovative Design Award
Events & AwardsMar 03, 2026
AGTA Adds Another New Category for Spectrum

The “Innovative Design” category and award will debut in the Spectrum division of this year’s AGTA Spectrum & Cutting Edge Awards.

Nena Mensah and Sofia Carson at 2026 Actor Awards
EditorsMar 02, 2026
Jewelry at the Actor Awards: Reimagining Hollywood Glamour

Diamond jewelry was the star of the event formerly known as the SAG Awards.

Person pushing a shopping cart
SurveysMar 02, 2026
Consumer Confidence Edges Up in February

Consumers were somewhat less worried about the future, though concerns about rising prices and politics remained.

Rebecca Foerster
Events & AwardsMar 02, 2026
JVC to Honor Rebecca Foerster at Annual Luncheon

Foerster is this year’s Stanley Schechter Award recipient.

JFC facets 2026
Events & AwardsMar 02, 2026
JFC Names 2026 ‘Facets’ Honorees

Sponsorships and tickets to the annual fundraising event, set for May 31, are available now.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy