GradingJan 27, 2022
Boucheron Taps Sarine for Diamond ReportsSourcingJan 31, 2022
Greenland Ruby Launches Virtual B2B Marketplace
RubyCloud will provide the trade 24/7 access to its inventory online.
Greenland Ruby worked with GemCloud to develop an online marketplace called RubyCloud for the trade to browse and buy its pink sapphires and rubies.
New York—Trade members interested in buying corundum mined from Greenland Ruby now have the option to do so online.
The colored stone company, which mines ruby and pink sapphire in Aappaluttoq, Greenland, has announced the launch of a new online marketplace called RubyCloud.
Developed by software company GemCloud, RubyCloud offers manufacturers, designers, and retailers access to an extensive inventory of cut and polished gems from Greenland.
The online marketplace is accessible at any time and continually updated as new gems become available for sale. It allows users to filter by gem type, color, cut, carat weight, and more.
Each stone comes with a 360-degree video as well as high-quality photos meant to show the color true to the eye, the company said.
Interested parties will need to go through a registration process to see prices and make purchases via RubyCloud.
“Greenland Ruby has entered a new digital era of gemstone dealing, and one which I truly believe to be an industry game-changer,” said Greenland Ruby CCO Hayley Henning.
“In what I also believe to be yet another first for our company, we are excited to be able to display our entire inventory online, and ship to almost every corner of the globe. RubyCloud has been in the works for quite some time, but the last two years have really proved that a digital inventory viewing and buying platform is a necessity," she said.
"RubyCloud will allow each and every gemstone from Greenland Ruby to be searched and ‘seen,’ giving our customers the opportunity to make selections and purchases according to their jewelry collections and/or design requirements.”
The company also just announced it has become a certified member of the Responsible Jewellery Council.
To hear more from Greenland Ruby or see a demonstration of RubyCloud, visit them at the AGTA GemFair event in Tucson, slated for Feb. 1-6 at the Tucson Convention Center.
Related stories will be right here …
The colored stone company, which mines ruby and pink sapphire in Aappaluttoq, Greenland, has announced the launch of a new online marketplace called RubyCloud.
Developed by software company GemCloud, RubyCloud offers manufacturers, designers, and retailers access to an extensive inventory of cut and polished gems from Greenland.
The online marketplace is accessible at any time and continually updated as new gems become available for sale. It allows users to filter by gem type, color, cut, carat weight, and more.
Each stone comes with a 360-degree video as well as high-quality photos meant to show the color true to the eye, the company said.
Interested parties will need to go through a registration process to see prices and make purchases via RubyCloud.
“Greenland Ruby has entered a new digital era of gemstone dealing, and one which I truly believe to be an industry game-changer,” said Greenland Ruby CCO Hayley Henning.
“In what I also believe to be yet another first for our company, we are excited to be able to display our entire inventory online, and ship to almost every corner of the globe. RubyCloud has been in the works for quite some time, but the last two years have really proved that a digital inventory viewing and buying platform is a necessity," she said.
"RubyCloud will allow each and every gemstone from Greenland Ruby to be searched and ‘seen,’ giving our customers the opportunity to make selections and purchases according to their jewelry collections and/or design requirements.”
The company also just announced it has become a certified member of the Responsible Jewellery Council.
To hear more from Greenland Ruby or see a demonstration of RubyCloud, visit them at the AGTA GemFair event in Tucson, slated for Feb. 1-6 at the Tucson Convention Center.
Editors' Picks
Sponsored by
The Latest
AuctionsJun 12, 2026
16th-Century ‘Hogback’ Diamond Ring Going Up for Auction in LondonFound by a metal detectorist, the ring likely belonged to a wealthy, possibly royal, owner, said Noonans.
CollectionsJun 12, 2026
Chouette Designs To Launch Collection Celebrating All Types of LoveOur Pride Month Piece of the Week, the “Margaux” ring, is part of the wife-and-wife team’s new “Lovestoned” collection.
Events & AwardsJun 12, 2026
CBG Announces Plans for Phoenix ShowThe group has named the keynote speaker and announced a new pavilion for its next event, which is slated for September.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
EditorsJun 11, 2026
This Was the Best Animal Jewelry in Las Vegas From lions and hippos to snails and fish, Senior Editor Lenore Fedow wrangles her picks for cutest jewelry critters in Las Vegas.
Weekly QuizJun 11, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
MajorsJun 11, 2026
Former Cartier Creative Director To Head Chanel’s Jewelry Creation StudioMarie-Laure Cérède will join Chanel as the new director of its jewelry creation studio, starting in October.
Lab-GrownJun 11, 2026
Smiling Rocks’ ‘Wish Jar’ Generates 100+ Wishes in Las Vegas At the JCK show, the lab-grown diamond brand teamed up with Jewelers for Children to support Make-A-Wish India.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
AuctionsJun 10, 2026
31.62-Carat ‘Azure Blue’ Diamond Sells For $8M+ at Christie’sIt was a banner day for blue gemstones, with another blue diamond topping $8 million and a 41-carat sapphire going for $2.3 million.
MajorsJun 10, 2026
Saks Global Receives Bankruptcy Court Approval for ReorganizationThe approval means the retailer is on track to exit bankruptcy proceedings this summer.
CrimeJun 10, 2026
2 Suspects Arrested in Texas Jewelry Store RobberyThe men are believed to be part of the group of several masked suspects that robbed Marc Robinson Jewelers in April.
CollectionsJun 10, 2026
Sylvie Debuts ‘Elevated’ Bridal Collection Inspired By Designer’s RingThe bridal-focused brand is also launching its Custom Atelier this summer, a digital custom design tool for its authorized retailers.
EditorsJun 09, 2026
Q&A: Al Cook on the Lab-Grown ‘Bubble,’ Dwindling Diamond Supply The De Beers Group CEO also discussed tariffs, Desert Diamonds, and the pending sale of De Beers in an interview with Michelle Graff.
MajorsJun 09, 2026
Wilkerson's Russ Whitehouse RetiresThe industry veteran is bringing his 56-year run in the fine jewelry sector to an end.
Events & AwardsJun 09, 2026
Pride Month Panel to Highlight LGBTQ+ Jewelry VoicesThe panel discussion will feature LGBTQ+ leaders across the jewelry, luxury, and creative industries.
CollectionsJun 09, 2026
Marie Lichtenberg’s New Capsule Collection Is a Smash, LiterallyInspired by a locket that got run over, the “Smash” capsule collection reimagines the shape of Lichtenberg’s signature style.
MajorsJun 09, 2026
Frederick Goldman Names Director of Sales for SoutheastThe company has promoted Katherine Whitacre to the role.
MajorsJun 08, 2026
Stuller Expands Selection of Lab-Grown Diamonds, Demi-Fine JewelryThe jewelry manufacturer has added Taylor Swift-esque diamond shapes, and more silver, gold vermeil, and gold-plated jewelry.
SourcingJun 08, 2026
Sally Morrison to Depart De Beers This Summer Morrison has been marketing diamonds on and off since the early 2000s and said she is leaving to “pursue new projects.”
TrendsJun 08, 2026
Amanda’s Style File: June’s Birthstone TrioThose born in June can celebrate with pearl, alexandrite, and moonstone jewelry.
TechnologyJun 08, 2026
Overnight Mountings Launches Ring Builder PlatformThe platform allows retailers to guide clients through a customizable engagement ring buying experience in a branded interface.
IndependentsJun 05, 2026
Pennsylvania Jewelry Store To Close After 79 YearsJim Springer, owner of Dunkelberger’s Fine Jewelry, is heading into retirement.
SurveysJun 05, 2026
Consumers to Cut Back on Spending Amid Rising Prices, Survey Shows When conducting its May consumer confidence survey, The Conference Board asked extra questions about consumers’ budgeting strategies.
CollectionsJun 05, 2026
Rebel Jewelry’s Charm Symbolizes Perseverance for Pride MonthThe “Tunnel” charm, our Piece of the Week, celebrates Pride Month with its design inspired by hope and the light at the end of the tunnel.
SourcingJun 05, 2026
State of Diamonds: The Way Forward for Natural DiamondsThe jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.
AuctionsJun 04, 2026
Treasures from Maurice Tempelsman’s ‘Marvelous’ Life Head to AuctionUp for auction at Sotheby’s, the collection of Tempelsman’s personal effects includes a Cartier Tank watch Jackie O. gifted him.
CollectionsJun 04, 2026
Buddha Mama to Spend the Summer in AspenThe Miami-based fine jewelry brand will host its first summer residency in the Colorado mountain town from June 5 to Aug. 23.
