MajorsOct 07, 2021
Why Signet Is One of the ‘Best-Positioned’ Retailers This Holiday SeasonFinancialsNov 16, 2021
Brilliant Earth’s Q3 Sales Climb 33%
It’s the jewelry company’s first time reporting its quarterly results as a public company.
A 3.40-carat rhodolite garnet set in a yellow gold ring from the Brilliant Earth/Moyo Gems collaboration. Brilliant Earth’s Q3 sales were up double digits year-over-year.
San Francisco—Brilliant Earth saw strong sales in its third quarter, the first reported results since the company went public in September.
Net sales were up 33 percent year-over-year to $95.2 million, compared with $71.4 million last year.
Net income was $4 million, down by half compared with $8 million in the previous third quarter.
During an earnings call, Chief Financial Officer Jeff Kuo noted the company has increased its marketing investments and had higher employee costs as it prepared to go public and opened new showrooms.
Total orders were up 30 percent while the average order value rose 3 percent.
Related stories will be right here …
Net sales were up 33 percent year-over-year to $95.2 million, compared with $71.4 million last year.
Net income was $4 million, down by half compared with $8 million in the previous third quarter.
During an earnings call, Chief Financial Officer Jeff Kuo noted the company has increased its marketing investments and had higher employee costs as it prepared to go public and opened new showrooms.
Total orders were up 30 percent while the average order value rose 3 percent.
“We delivered an outstanding third quarter, highlighted by significant growth across our key financial metrics,” said CEO Beth Gerstein during a results call.
“Our strong performance highlights Brilliant Earth’s brand resonance with millennial and Gen Z consumers as we continue to gain share in the jewelry industry.”
For the first nine months of the year, Brilliant Earth’s net sales rose 60 percent to $258.3 million, compared with $163.2 million in the same period last year.
Total orders were up 51 percent while the average order value was up 5 percent.
Net income totaled $14.8 million, up 80 percent compared to $8.2 million in the 2020 nine-month period.
Gerstein noted that the company has been expanding its product offerings, zeroing in on jewelry trends like pearls and personalized jewelry, including zodiac pendants, engravable pieces, and “create-your-own” birthstone jewelry.
Looking to the year ahead, the company expects net sales in the range of $366 million to $369 million, said Kuo during the call.
“While we recognize the majority of the quarter remains ahead of us, we feel that we are strongly positioned for the holiday season.”
Headquartered in San Francisco, Brilliant Earth sells jewelry via its website. It also now has 14 showrooms across the United States.
More on Financials
The Latest
Events & AwardsNov 06, 2025
Pink Tourmaline Bracelet, Emerald Suite Take Top Spectrum Honors Pink and purple stones were popular in the AGTA’s design competition this year, as were cameos and ocean themes.
IndependentsNov 06, 2025
Greenwich St. Jewelers Hosts Raffle Supporting Food RescueAll proceeds from the G. St x Jewel Boxing raffle will go to City Harvest, which works to end hunger in New York City.
IndependentsNov 06, 2025
Cornell’s Jewelers Names New PresidentCourtney Cornell is part of the third generation to lead the Rochester, New York-based jeweler.
Brought to you by
Jewelers of America Aligns New Mission to Create Meaningful Impact for MembersFrom educational programs, advocacy, and recent MJSA affiliation, Jewelers of America drives progress that elevates businesses of all sizes.
SourcingNov 06, 2025
De Beers’ Production, Sales Increase in Q3 De Beers also announced more changes in its upper ranks ahead of parent company Anglo American’s pending sale of the company.
Weekly QuizNov 06, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
WatchesNov 05, 2025
Shinola President Steps Down Just as He Starts Former Signet CEO Mark Light will remain president of Shinola until a replacement for Ulrich Wohn is found.
AuctionsNov 05, 2025
Taylor Swift’s Engagement Ring Designer Makes Her Auction DebutKindred Lubeck of Artifex has three rings she designed with Anup Jogani in Sotheby’s upcoming Gem Drop sale.
Policies & IssuesNov 04, 2025
Supreme Court to Hear Tariffs Case WednesdayAhead of the hearing, two industry organizations co-signed an amicus brief urging the court to declare Trump’s tariffs unlawful.
MajorsNov 04, 2025
Danny Clark to Become Stuller CEO, Succeeding Matt StullerStuller COO Belit Myers will take on the additional role of president, with all changes effective at the start of 2026.
ColumnistsNov 04, 2025
Peter Smith: What Do Birds Have to Do With the Price of Gold? Smith cautions retailers against expending too much energy on things they can’t control, like the rising price of gold.
TrendsNov 04, 2025
Amanda’s Style File: Fall Colors for November BirthdaysCitrine and topaz are birthstones fit for fall as the leaves change color and the holiday season approaches.
IndependentsNov 04, 2025
Weston Jewelers Heads to Fort LauderdaleThe family-owned jeweler will open its fourth store in Florida in late 2027.
CrimeNov 03, 2025
Men Dressed as Construction Workers Burglarize Jeweler’s Home The NYPD is looking for three men who stole a safe and jewelry valued at $3.2 million from the home of a jeweler in Jamaica Hills, Queens.
MajorsNov 03, 2025
Matthew Rosenheim Takes Over as JA Board ChairThe trade organization also announced its executive committee and five new directors.
CollectionsNov 03, 2025
Muse’s ‘Have a Heart’ Collab Returns, Now With DDGThe “Have a Heart x Diamonds Do Good” collection is championed by model and humanitarian Flaviana Matata and will benefit her foundation.
AuctionsNov 03, 2025
Kashmir Sapphire Ring Tops Christie's Online AuctionThe ring, set with a nearly 17-carat Kashmir cabochon sapphire, sold for $1 million.
TrendsOct 31, 2025
Piece of the Week: A Spinner Fit for ‘Frankenstein’This “Mother Father” spinner necklace from Heavenly Vices Fine Jewelry draws inspiration from Victorian Era jewelry.
CrimeOct 31, 2025
5 More Arrested in Louvre Heist, Jewelry Still Missing The suspects were rounded up in Paris and its suburbs on Wednesday night, but none of the stolen jewels were recovered with them.
Recorded WebinarsOct 31, 2025
Watch: How to Master Google Reviews for Your BusinessExperts share top tips on how to encourage positive reviews and handle negative feedback.
Supplier BulletinOct 30, 2025
Protect Your Customers and Your BusinessSponsored by the Gemological Institute of America
CrimeOct 30, 2025
29-Year-Old Man Charged in Multiple Seattle-Area Smash and Grabs The suspect faces charges in the August robbery of Menashe & Sons Jewelers and is accused of committing smash and grabs at two pawn shops.
Lab-GrownOct 30, 2025
Alison Lou’s New Collection Uses Lab-Grown Diamonds and ResinThe “Lumière Fine” collection was born from designer Alison Chemla’s interest in the transformative power of light.
TrendsOct 30, 2025
Amanda’s Style File: A Haunted HalloweenShow off your spooky side with these 12 festive jewels.
Events & AwardsOct 30, 2025
Jewelers Mutual to Host Jewelry Panel at Frazier History MuseumThe “Brilliant & Beyond” panel coincides with the “Love & Marriage” exhibition curated by Davis Jewelers in Louisville, Kentucky.
Events & AwardsOct 29, 2025
October Brings Little Change to Consumer Confidence Consumers are feeling more optimistic about their present situation while the short-term future remains a little scary.
Events & AwardsOct 29, 2025
Couture Partners With Time to WatchesThe company, which organizes a watch show in Geneva every spring, will bring a selection of watch brands to the 2026 Couture show in Vegas.
