David Yurman Opens Redesigned Atlanta Boutique
The company also released two new bracelets in honor of Breast Cancer Awareness Month.

The new store is situated on the mall’s ground level in the luxury wing, with neighbors like watch brands Audemars Piguet, TAG Heuer, and Breitling, as well as Cartier and Mayors Jewelers.
The company already had a store in the mall, but has moved into a new space, bigger by 700 square feet to make room for more designs in the women’s, men’s, and wedding section.
The David Yurman 57th Street flagship in New York City, a collaboration between Evan Yurman and award-winning architect Michael Gabellini, was recently redesigned to evoke an elegant, modern feel.
The Atlanta store is a continuation of that design with its rose gold and stone façade, dark stone floors, pale marble slabs, and a rose gold plaster feature wall.
The store also has a private shopping room, filled with mid-century modern furnishing inspired by the Yurman family’s personal collection.
Alongside the new store opening, the company is teaming up with The Savannah College of Art & Design (SCAD) to create The David Yurman Endowed Scholarship for Jewelry Design.
The scholarship will go toward a jewelry design student’s tuition in SCAD’s School of Fashion.
“David Yurman is an iconic American fine jewelry brand and serves as a source of inspiration and legacy for all of our jewelry design students,” said Jay Song, chair of SCAD’s jewelry program, in a press release about the scholarship.
“The brand’s generous donation is a tremendous gift to our program and will serve as a resource for our students to dream, design and create.”
In addition to the scholarship, David Yurman is donating $1 million worth of gemstones from the company’s private collection to the school’s jewelry program.
To celebrate the partnership, there will be an in-store event in Atlanta in the fall hosted by David Yurman and SCAD’s leadership team.
David Yurman has embarked on another charitable pursuit, renewing its annual partnership with the Breast Cancer Research Foundation for the thirteenth year.
As October is Breast Cancer Awareness Month, David Yurman is adding to its collection of jewelry benefiting the foundation.
The two new styles include a 10mm Renaissance cable bracelet in aluminum and pink acrylic ($395) and a narrower cable bracelet in pink rubber ($20).
The company is donating 20 percent of sales from its breast cancer ribbon pieces, sold in-store and online, to BCRF for the entire month. All of the proceeds from the sale of the rubber bracelet will go to BCRF.
The company and BCRF have also created “The David Yurman Award” to honor an individual dedicated to breast cancer research.
The inaugural $250,000 award was given to Dr. Haley McDaid, a New York based scientist whose current research focuses on identifying new therapeutic options for triple-negative and BRCA-driven breast cancers.
The Latest

The heist happened in Lebec, California, in 2022 when a Brinks truck was transporting goods from one show in California to another.

The 10-carat fancy purple-pink diamond with potential links to Marie Antoinette headlined the white-glove jewelry auction this week.

The Starboard Cruises SVP discusses who is shopping for jewelry on ships, how much they’re spending, and why brands should get on board.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The historic signet ring exceeded its estimate at Noonans Mayfair’s jewelry auction this week.


To mark the milestone, the brand is introducing new non-bridal fine jewelry designs for the first time in two decades.

The gemstone is the third most valuable ruby to come out of the Montepuez mine, Gemfields said.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

Founder and longtime CEO Ben Smithee will stay with the agency, transitioning into the role of founding partner and strategic advisor.

Associate Editor Natalie Francisco shares 20 of her favorite pieces from the jewelry collections that debuted at Couture.

If you want to attract good salespeople and generate a stream of “sleeping money” for your jewelry store, then you are going to have to pay.

The top lot was a colorless Graff diamond, followed by a Burmese ruby necklace by Marcus & Co.

Following visits to Vegas and New York, Botswana’s minerals minister sat down with Michelle Graff to discuss the state of the diamond market.

The “Your Love Has the Perfect Ring” campaign showcases the strength of love and need for inclusivity and representation, the jeweler said.

The former De Beers executive is the jewelry house’s new director of high jewelry for the Americas.

The New York Liberty forward is the first athlete to represent the Brooklyn-based jewelry brand.

Take a bite out of the 14-karat yellow gold “Fruits of Love Pear” earrings featuring peridots, diamond stems, and tsavorite leaves.

The one-day virtual event will feature speakers from De Beers, GIA, and Gemworld International.

The California-based creative talks jewelry photography in the modern era and tackles FAQs about working with a pro for the first time.

Al Capone’s pocket watch also found a buyer, though it went for less than half of what it did at auction four years ago.

The foundation has also expanded its “Stronger Together” initiative with Jewelers for Children.

Assimon is the auction house’s new chief commercial officer.

The De Beers Group CEO discusses the company’s new “beacon” program, the likelihood diamonds will be exempt from tariffs, and “Origin.”

The Danish jewelry giant hosted its grand opening last weekend, complete with a Pandora pink roulette wheel.

Industry veteran Anoop Mehta is the new chairman and independent director of the IGI board.

The winners of the inaugural “Kering Generation Award x Jewelry” are student Lee Min Seo and China-based startup Ianyan.

“Ombré Desert Diamonds” will emphasize cream-, champagne-, and brown-colored diamonds, shades that set natural stones apart from lab grown.