Crime

Why the JSA Is Issuing a ‘Red Alert’ This Fourth of July

CrimeJul 02, 2019

Why the JSA Is Issuing a ‘Red Alert’ This Fourth of July

The number of stores having their power lines cut continues to climb, and it usually happens on weekends or holidays.

New York—The number of stores having their power lines cut by potential burglars continues to climb, the Jewelers’ Security Alliance reported last week.

After issuing a “red alert” on power-line cutting Thursday, JSA President John J. Kennedy told National Jeweler Monday that six more stores had their power interrupted over the weekend, all in Florida.

The outages were determined not to be accidental (i.e., due to lightning or a widespread blackout) and five happened in one town, which Kennedy said is not uncommon. Perpetrators often target multiple stores in the same area, then sit and wait to see which store is the most vulnerable.

None of the stores were robbed, he said, because the jewelers were aware that it was an issue—JSA has been sending out alerts about power-line cutting since the spring—and called police.

Prior to the past weekend’s power outages in Florida, JSA reported three other recent, similar incidences of note.

On June 23, suspects cut the power lines to a jewelry store in Yorba Linda, California, that was closed because it was Sunday. The owner’s family came by to check on the store and noticed the cameras and alarm weren’t working so they called the Orange County Sheriff’s Department.

Sheriff’s deputies staked out the store and caught two of the four suspects when they broke in and started smashing cases with a crowbar. The other two fled in a vehicle, police said.

The Orange County Sheriff’s Department identified the suspects as 22-year-old Almendra Yeliann Marchant Torres and Andres Ismitt Hidalgo Duarte, 29. As of Monday, both remained in custody and were ineligible for bail.

A similar incident took place around the same time in the Kansas City area.

JSA said on June 22, a Saturday, suspects cut the power to five stores around the same time and targeted one, a store in Leawood, Kansas.

At that store, they pried open the rear door and unsuccessfully tried to break into the safe, which Kennedy said is common in many, though not all, of these incidences. The perpetrators come through the doors, roof or walls and try to get into the store’s safe, even if they have to spend a few hours inside to do so.

In the Leawood store, JSA said the suspects stole a “large quantity” of jewelry from the showcases as well as a back-up drive for the computer before fleeing. No arrests have been made.

And,

about a month ago, three suspects who allegedly cut the power to two different jewelry stores and robbed one in Scottsdale, Arizona, were arrested in their motel room with stolen jewelry.

The Scottsdale Police Department identified the individuals as 28-year-old Abraham Pablo Herrera Montecino, 24-year-old Juan Francisco Antonio Ramirez Cruz and Christian Alejandro Pierola Sepulveda, 36. Information on their custody status was not immediately available.

59 and Counting
The Jewelers’ Security Alliance first issued an alert about the epidemic of power-line cutting in May. At that time, the organization said it was aware of more than 30 cases in seven states and Canada.

Since then, that number has risen to 59, and those are just the cases JSA was able to confirm, Kennedy said. He added that there is no number from last year to compare to it because it wasn’t a crime the JSA was even tracking.

Kennedy said while power-line cutting has always existed as an m.o. in burglaries, it was seldom used but has been “rampant” this year. He said in all his time with JSA, he’s never seen so many cases in one year.

The suspects are believed to be Chilean and are operating in multiple cells nationwide. It is unknown at this time if the cells are affiliated, even if just loosely so.

The Jewelers Security Alliance has a list of recommendations for jewelers on how they can prevent a burglary if the power to their stores is cut.

No. 1 among them, according to Kennedy: At this point, a retailer should assume if there is a power interruption, then a burglary is in progress and she or he should go to the store with the police in tow.

“Don’t let the alarm company or the cops tell you it’s weather or it’s [something else],” he said.

Other tips include making sure the call list with the alarm company includes the owner and enough employees so that someone will be available to respond even on weekends and holiday nights, and alerting the police to the situation, including the fact that there might be burglars near the store who are watching their response.

“We’re predicting more cuts over the Fourth [of July weekend],” Kennedy advised, “so be careful.”

A full list of recommendations on preventing a burglary in the event of a power interruption can be found in this story.

Editor’s note: This story has been corrected post-publication to clarify what was taken from the Leawood, Kansas jewelry store. It was the back-up drive for the computer, not the hard drive as originally reported. 
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Bellman’s Jewelers The Truthful Jeweler Alex Bellman
IndependentsAug 20, 2025
Bellman’s Jewelers Opens Second Store After COO's TikTok Takes Off

The New Hampshire-based store has expanded to Boston, propelled by the success of Alex Bellman’s TikTok page, “The Truthful Jeweler.”

Oris New York Harbor Limited Edition II Watch
WatchesAug 20, 2025
Oris Launches Watch Benefiting NYC Harbor Oyster Restoration

The new aqua green New York Harbor Limited Edition II is the watchmaker’s second collaboration with the Billion Oyster Project.

Jewelers for Children logo
Events & AwardsAug 20, 2025
Take the Jewelers for Children ‘Trinity of Purpose’ Challenge

Participants who attend any three Rings of Strength events will be awarded a special medal.

japac-btyb.png
Brought to you by
Rallying Call for the Jewelry Industry on Tariffs and Other Key Issues

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

Lulo Rose pink diamond
SourcingAug 19, 2025
Dubai’s Jemora Group Buys Diamond Miner Lucapa

The investment company, founded by Dev Shetty, has acquired the struggling miner and its assets, including the Lulo mine in Angola.

Weekly QuizAug 15, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
National Jeweler columnist and jewelry sales expert Peter Smith
ColumnistsAug 19, 2025
Peter Smith: The Arrival Fallacy and Jewelry Retail

Smith shares wisdom he gleaned from a podcast he was listening to one morning while being walked by his dog, a Malshi named Sophie.

MJSA Logo
MajorsAug 19, 2025
MJSA Apprenticeship Program Is Nationally Recognized

The MJSA Mentor & Apprenticeship Program received the Registered Apprenticeship Program designation by the U.S. Department of Labor.

rio-article photo-diamond.jpg
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine Jewelry

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Masaki Obu
WatchesAug 19, 2025
Casio America Names New Timepiece Division Manager

Casio executive and watch enthusiast Masaki Obu is the new general manager of its U.S. timepiece division.

Michael Barabash and husband Raymond Cuadrado
MajorsAug 18, 2025
Verragio’s Michael Barabash, a ‘Kind Soul,’ Dies at 58

Barabash, Verragio’s client relations representative, was a vital member of the team and is remembered as being warm and full of life.

John Hardy Dot Coil Necklace and Dot Hoop Earrings
CollectionsAug 18, 2025
John Hardy’s New ‘Dot’ Collection Is on Point

Originally introduced in 1992, the “Dot” collection is back with a capsule featuring five archival designs and three new creations.

IJO Vendor of the Year Allison-Kaufman
Events & AwardsAug 18, 2025
IJO Announces 2025 Vendor of the Year

Allison-Kaufman has received the honor for the fourth year in a row.

Image of Winona Ryder and Iman from Pandora’s Be Love marketing campaign
FinancialsAug 15, 2025
In Q2 Results, Pandora Talks Tariffs, Q4 Plans

The company had a solid second quarter, with sales of non-charm jewelry outpacing sales of pieces in its core collections.

Taylor Swift Etho Maria ruby earrings The Life of a Showgirl TS12
EditorsAug 15, 2025
Piece of the Week: Etho Maria’s Showgirl-Approved Ruby Drop Earrings

Taylor Swift dons the vibrant pair in new promotional imagery for her upcoming album, “The Life of a Showgirl,” set to release in October.

Audemars Piguet Starwheel Watch
WatchesAug 15, 2025
Audemars Piguet Acquires Majority Stake in Manufacturer

Its investment in micromechanics expert Inhotec will preserve skills essential to the watchmaking industry as a whole, said the company.

Nicolette Bianchi
MajorsAug 15, 2025
Rio Grande Names New Marketing Director

Nicolette Bianchi joins the wholesale provider with more than 15 years of cross-industry experience in marketing and product development.

Pippa Small Myanmar Fish Cluster
CollectionsAug 14, 2025
In Midst of ‘Sardine Girl Summer,’ Pippa Small Looks to ‘Flounder Fall’

Her new “Ocean” collection was inspired by Myanmar’s traditional articulated fish jewelry, with depictions of flounder, catfish, and more.

Casio America CEO Yusuke Suzuki
MajorsAug 14, 2025
Casio America Names New CEO

Longtime Casio executive Yusuke Suzuki is the new president and CEO of Casio’s U.S. subsidiary.

LA Trading Day
SourcingAug 14, 2025
West Coast Orgs to Host Trading Event, Mixer in LA

The full-day sourcing and networking event, slated for Aug. 18, will be followed by the fifth annual Mega Mixer Summer Soirée.

Cristiano Ronaldo and Stephanie Gottlieb Ring
TrendsAug 13, 2025
Cristiano Ronaldo Proposes With Gigantic Oval-Cut Diamond

Model Georgina Rodríguez received a rock of an engagement ring, with her diamond estimated to be 35 carats, experts say.

International Colored Gemstone Association logo
SourcingAug 13, 2025
ICA Names 2025 Board of Directors

The board elected 9 new directors at its recent ICA Congress in Brazil.

Whiskey Barrel Ring
TrendsAug 13, 2025
Colorado Jeweler, Whiskey Maker Collab on Ring Giveaway

Three winners will receive a custom ring from Honest Hands Ring Co. inlaid with a piece of history from Denver-based distillery Stranahan’s.

People shopping in a mall
SurveysAug 13, 2025
These Are The 25 Hottest Retailers, Says NRF

JD Sports and Wawa were among the fastest-growing retail companies in the U.S. last year.

Columbia Gem House Winza sapphires and rubies
SourcingAug 13, 2025
Columbia Gem House Launches Winza Sapphires, Rubies

The new inventory, all untreated, features vibrant hues and unique bicolor combinations.

Gemfields Faberge
SourcingAug 12, 2025
Gemfields Sells Fabergé for $50M

Acquired by a tech investor, the historic brand will continue to focus on jewelry, accessories, and timepieces.

Shipping containers on a ship
Policies & IssuesAug 12, 2025
Higher Tariff on Chinese Imports Paused for 90 Days, Trump Says

President Donald Trump issued an executive order extending the pause on higher tariffs to November as negotiations with China continue.

Jacquie Aiche Thunderbird Slab Collection Campaign
CollectionsAug 12, 2025
Jacquie Aiche’s New Collection Harnesses the Energy of the Thunderbird

The “Thunderbird Slab” collection features a thunderbird motif as a symbol of power, protection, and boundless possibility.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy