The first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.
Chris Hemsworth Now an Ambassador for TAG
The watch brand also announced that an ad campaign featuring the Australian actor, who was named People’s Sexiest Man Alive last year, will launch later this month.
La Chaux-de-Fonds, Switzerland--Australian actor Chris Hemsworth, who has starred in movies including Thor and Snow White and the Huntsman, is TAG Heuer’s newest brand ambassador.
An international advertising campaign featuring Hemsworth will begin running just before Christmas, with the actor wearing the brand’s Carrera Heuer-01 in-house chronograph.
TAG Heuer said its relationship with Hemsworth was strengthened due to the film Rush, which was released in 2013 and stars Hemsworth as Formula 1 driver James Hunt. TAG Heuer was a partner of the movie.
“It was also a natural choice for TAG Heuer to have an Australian as an international ambassador, as the Swiss watch brand has a strong historic presence in the country,” the company said.
Hemsworth, who appears in the upcoming films In the Heart of the Sea and the remake of Ghostbusters and was named the “Sexiest Man Alive” by People magazine last year, joins fellow ambassadors Tom Brady, quarterback of the New England Patriots, and actress and model Cara Delevingne.
The Latest

The online auction house’s September sale will feature rough Brazilian emeralds of various qualities.

Announced Sunday, the deal will set the tax on goods imported into the United States from the European Union at 15 percent.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

A new edition of the Italian brand’s “Ipanema” collection has debuted with gemstones that evoke Brazil’s breathtaking views.


The retailer will refer its customers to WonderCare, founded by venture capitalist and watch collector Kevin O’Leary.

The jeweler’s largest store yet is set to open in Little Rock next fall.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Anne Hathaway was seen wearing the toggle necklace three times while filming scenes for “The Devil Wears Prada 2.”

Jewellery & Gem World Hong Kong is scheduled for Sept. 15 to 21, and buyer pre-registration will be available until Sept. 7.

Renovations at Tiffany & Co. stores ate into profits in the company’s watch and jewelry division.

Mark and Candy Udell of London Jewelers will receive the honor at the 24th annual Gem Awards next March.

While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.

The “Fantasia” jewelry collection turns the intaglio animals from her “Close Encounters” collection into 3D characters.

JSA has received reports of mobs swarming jewelry stores, driving cars into the storefront or smashing through the windows.

The “Kashmir” collection features centuries-old craft techniques made in collaboration with the region’s master papier-mâché artisans.

Creative Director Erica Bianchini shared why the jeweler is looking to expand into the U.S. and how it’s putting Canadian craftsmanship on the map.

Two Los Angeles Fire Department stations plan to use the donations to upgrade their equipment and tools.

Next week, the auction house will kick off a selling exhibition of jewelry by British artist Hannah Martin and Coldplay’s Guy Berryman.

“Stolen: Heist of the Century” is based on “Flawless,” the book about the middle-of-the-night theft, and will debut on Netflix in August.

Emmanuel Raheb shares the top five gifting moments outside of major holidays that jewelers should build marketing campaigns around.

The wholesale trade show’s Luxury Lifestyle section will showcase established and emerging jewelry designers.

As demand for custom jewelry grows, the company is expanding its services to support retailers.

The mid-year conference for jewelry and watch appraisers is slated for Aug. 9 to 10 on Zoom.

Graduated stones make for elevated tennis-style pieces and dramatic statement necklaces.

Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.

He retired last month after 28 years traveling the world to source the very best gemstones for his family’s jewelry business, Oscar Heyman.