WatchesOct 04, 2024
Watches of Switzerland Clocks Another Acquisition—HodinkeeThe company said Benjamin Clymer will return to his role as head of the watch news website, which will maintain editorial independence.
MajorsMar 30, 2020
Pandora Bolsters Marketing Team Amid Reorganization
The Danish jeweler added three new members to its marketing team as parts of its multipart strategic reorganization.
Pandora added (from left) Frederique “Fred” Gouzard, Raul Duque Ruiz and Susanne Jul Jakobsen to its marketing team.
Copenhagen, Denmark—Pandora added three new faces to its marketing team as part of its multipronged strategic reorganization, announced earlier this month.
The reorganization plans included closing its regional offices, bolstering retail skills, strengthening tech and data analytics capabilities and separating old business from newer ventures.
To achieve the latter, the jeweler set up two global business units, one to oversee core products, like its Moments collection of bracelets and charms, as well as collaborations, and the other to oversee style, newer products, and innovation.
Marketing executive Frederique “Fred” Gouzard will lead the Moments Global Business Unit.
Based in Paris, Gouzard has worked in luxury and beauty and personal care for De Beers Diamond Jewellers, Colgate-Palmolive, Johnson & Johnson and Coty.
Brand management executive Raul Duque Ruiz, based in Switzerland, will lead the Style Global Business Unit.
He has more than 15 years of brand and category management experience, previously serving as the global associate brand director at consumer products giant Procter & Gamble, working with luxury brands like Dolce & Gabbana and Gucci.
The two will join the company May 4 and report to Carla Liuni, the newly appointed chief marketing officer and former Bulgari executive who started at Pandora March 20.
The new setup is expected to “offer more impactful products and marketing concepts and a more consistent consumer experience across markets,” said Pandora in a press release announcing the reorganization.
Pandora chose Susanne Jul Jakobsen, an internal candidate based in Denmark who has worked with the company for nine years, to take on the role of vice president of the global business unit end-to-end process.
She is currently the vice president of product management, group product at Pandora. Previously, she worked with Danish porcelain manufacturer Royal Copenhagen and was a commercial officer with the Royal Danish Embassy.
She will work alongside the aforementioned new hires, reporting to CMO Liuni, beginning April 1, with a staggered start in May when she returns from maternity leave, said Pandora.
“Our new joiners are talented global marketeers and we are confident their valuable insights and experience will be a huge asset in setting this new direction,” said Liuni.
Pandora also recently appointed former H&M executive Martino Pessina as its first chief commercial officer and Erik Schmidt as its chief human resources officer.
Its U.S. stores are temporarily closed in light of coronavirus concerns, as well as stores in Italy, Spain, Germany and France, while its stores in China have reopened with traffic slowly improving, the company said.
More on Majors
The Latest
CollectionsOct 04, 2024
Piece of the Week: Ray Griffiths’ ‘Double Headed Snake’ RingSlither into spooky season with this scary snake ring that boasts two heads with tsavorite eyes.
Policies & IssuesOct 03, 2024
RJO, CERF+ Join Those Offering Hurricane Helene Relief to Affected JewelersPlus, how to apply for emergency funds and donate to recovery efforts.
Brought to you by
Enhance Your Expertise with IGI’s In-Person Courses in NYCThis fall, sharpen your skills in jewelry grading, quality control and diamond assessment.
SourcingOct 03, 2024
How India Became the World’s Second-Largest Market for Diamond Jewelry A strong economy, a growing middle class with an affinity for brands, and rapid expansion of organized retail have fueled the market’s rise.
Weekly QuizOct 03, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CrimeOct 03, 2024
Man Who Shared Spoils of $2.7M Smash-and-Grab on Social Media Pleads Guilty to Robbery ChargeLadell Tharpe, 39, took part in a 2022 jewelry store robbery and then posted pictures of cash on Instagram with the text “Robbery Gang.”
MajorsOct 03, 2024
Pandora Names 3rd CMO in Past 5 YearsNew Chief Marketing Officer Berta de Pablos-Barbier has worked for LVMH’s champagne brands and Kering-owned Boucheron.
Brought to you by
Why You Can't Miss JA New York This FallDon't miss this one-stop-shop in October, curated with buyers’ needs in mind.
TrendsOct 03, 2024
Amanda’s Style File: October’s ArrivalTransition to fall with this month’s birthstones of opal and tourmaline.
AuctionsOct 03, 2024
Dame Shirley Bassey’s Diamonds Are Ready for Their EncoreSotheby’s will auction jewelry belonging to the “Diamonds Are Forever” singer Oct. 10 in Paris.
Lab-GrownOct 02, 2024
Lightbox Continues as a Brand, While Supplies Last?The De Beers-owned lab-grown diamond company is rebranding and creating new collections, though its long-term future remains unclear.
CollectionsOct 02, 2024
Brilliant Earth Debuts Jane Goodall CollectionThe collection is part of the retailer’s new “Rethink Everything You Know About Diamonds” campaign.
AuctionsOct 02, 2024
The GOAT’s Stash: Watches Owned by Tom Brady Going Up for Auction The sale includes the custom-made, diamond-set Audemars Piguet watch the QB wore for Netflix’s “The Roast of Tom Brady.”
Events & AwardsOct 02, 2024
AJA’s Design Competition Now Accepting EntriesThe Armenian Jewellers Association is hosting its design competition for the second year, with winners showcasing at GemGenève in May 2025.
MajorsOct 01, 2024
Signet Jewelers CEO Gina Drosos to RetireThe jewelry retailer has named her successor and also will expand the role of Chief Financial Officer Joan Hilson.
MajorsOct 01, 2024
Kay Jewelers to Revamp BrandThe Signet Jewelers-owned banner has a new campaign and plans for store redesigns.
CollectionsOct 01, 2024
JV Insardi Inspires Curiosity in New CollectionCreative Director Jen Insardi brings a new take on classic gold bead designs to her “Solar” collection.
IndependentsOct 01, 2024
Oklahoma Jewelers Association Grants Lifetime Achievement AwardThe recipient, Glenn Douglass, also was inducted into the OJA Hall of Fame.
MajorsOct 01, 2024
Stuller Celebrates Long-Serving EmployeesThe manufacturer recognized several team members at its 2024 Milestone Anniversary Banquet.
AuctionsSep 30, 2024
Oscar Heyman Jewels, Paraíba Pieces Shine at Bonhams Auction The single-owner collection sale, which took place in New York last week, achieved $4.8 million, with almost every lot finding a buyer.
TrendsSep 30, 2024
Amanda’s Style File: Dainty DelightsWhile statement pieces always shine, it’s time for everyday staples to be the star of the show.
Policies & IssuesSep 30, 2024
JA Fly-In to DC Focuses on Russian Diamonds, Retail CrimeJewelers of America leadership and members recently headed to D.C. to share the industry’s top concerns with lawmakers.
Recorded WebinarsSep 27, 2024
Watch: Prepare to Shine This Holiday SeasonThree members of JA's 2024 "20 Under 40" class join Amanda Gizzi and Lauren McLemore to share their tips for seasonal retail success.
CollectionsSep 27, 2024
Piece of the Week: Lalaounis’ Necklace is an Archaeological RevivalThe necklace, inspired by ancient artifacts, celebrates strength, endurance, and the natural world.
MajorsSep 27, 2024
Signet-Owned E-Tailer Rocksbox to Launch on AmazonRocksbox is the first banner owned by Signet to sell its jewelry through the retail giant.
EditorsSep 26, 2024
This New Bulova Documentary Is Perfect for History Buffs Like Me “America Telling Time: 150 Years of Bulova” dives into the watchmaker’s storied past, from its ad campaigns to the first women’s wristwatch.
CollectionsSep 26, 2024
Marco Bicego Adds Stackable Designs to Masai CollectionThe new additions include flat coil rings, bracelets, and necklaces designed to layer elegantly.
