CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ DesertThe “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.
MajorsMar 26, 2020
Kering, LVMH Offer Masks, Hand Sanitizer to Combat Coronavirus
The luxury titans are converting production facilities to produce medical supplies as their home countries of Italy and France face the coronavirus pandemic.
Kering, LVMH, Prada Group, and the heir to Chow Tai Fook Jewellery Group are working to help combat the coronavirus.
New York—Kering is pitching in to combat the coronavirus, offering its services to health officials in France.
The luxury house announced it would purchase 3 million surgical masks from China to provide to the French health service.
The workshops of its brands Balenciaga and Yves Saint Laurent will manufacture masks once French officials give the green light to its manufacturing process and materials.
Kering has also donated an undisclosed amount to the Institut Pasteur, the research house named after famed French scientist Louis Pasteur, to support its research into the coronavirus.
Prior to the announcement, Kering had lent a helping hand to China and Italy as well, donating to the four major foundation hospitals in the Italian regions of Lombardy, Veneto, Tuscany and Lazio on March 11.
Its brand Gucci was among the fashion companies in Tuscany called to help the cause and may be able to donate 1.1 million surgical masks and 55,000 medical overalls in the coming weeks, subject to approval from authorities.
Kering also donated to the Hubei Red Cross Foundation in China on Jan. 28 in an effort to combat the spread of the coronavirus.
Fellow French luxury titan LVMH also offered its assistance to the country’s health authorities.
The factories that would normally produce Christian Dior, Guerlain and Givenchy perfumes have been converted to make hand sanitizer, which will be delivered free of charge to French health authorities and provided to Assistance Publique – Hôpitaux de Paris, the public hospital system in Paris.
Around 50 tons of sanitizing gel is being distributed across French hospitals each week.
The 75ml recyclable bottles will be distributed via the Italian government to medical facilities.
“I believe as a major economic actor and symbol of Italy, Bulgari has a responsibility to contribute to the national effort to help prevent, fight and eradicate COVID-19,” said Bulgari CEO Jean-Christophe Babin in a press release.
“Aware of the difficult situation we are experiencing, we believe it is our duty to contribute with our know-how and production facilities,” he added.
The company has also ordered 40 million masks from
a Chinese industrial supplier in its distribution network, to be broken up into four shipments of 10 million masks that will be sent over the coming weeks.
LVMH is planning to send masks to Italy and Spain as well.
The company said it will oversee the management of the supply chain, delivery and customs clearance for the masks, covering 5 million euros worth of related costs in the first week.
Prada will also lend a hand, the Italian luxury company announced in a press release.
Its factory in Montone in the province of Perugia, Italy will produce 80,000 medical overalls and 110,000 masks, with help from external Italian suppliers, to be given to health care officials in the region of Tuscany.
In Hong Kong, Adrian Cheng, heir to the family behind Chow Tai Fook Jewellery, announced plans in late February to produce 200,000 masks per day starting in April, according to a U.S. News report.
The masks will be distributed to Hong Kong residents, particularly low-income families, who have been unable to get masks in light of short supply and price-gouging.
More on Majors
The Latest
IndependentsMay 29, 2026
Meet the 2026 Retailer Hall of Fame InducteesThis year’s inductees include second-, third-, and fourth-generation jewelers.
Events & AwardsMay 28, 2026
JCK Announces Jesse Itzler as 2026 Keynote SpeakerThe author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
Events & AwardsMay 28, 2026
JCK Rocks To Ride With NellyThree-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.
Weekly QuizMay 28, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry DesignersThe designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury ShoppersFourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
