As demand for custom jewelry grows, the company is expanding its services to support retailers.
Independent Jewelers See Sales Grow in June
Monthly diamond revenue climbed 12 percent year-over-year.

Omaha, Neb.—Independent jewelers posted revenue growth in June, the first time that’s happened since February, near the start of the worldwide spread of COVID-19.
Data from The Edge Retail Academy shows total revenue was up 2 percent year-over-year in June.
Diamond revenue climbed by double digits, growing 12 percent year-over-year.
The average retail sale was up 25 percent year-over-year to $432 from $345.
“June was a strong month for our independent retailers despite the challenges and restrictions associated with reopening,” said Sherry Smith, ERA’s director of business development and a National Jeweler columnist.
Retailers were active in bringing shoppers into stores, according to ERA’s research.
Kate Marks, owner of Marks of Design in Shelton, Connecticut, took to Facebook to auction her jewelry after her store closed due to COVID-19 restrictions.
“I nearly met my original May sales goal with these auctions,” Marks said in the survey, noting she sold hundreds of items online.
The auctions continued through June to maintain customer engagement and bring customers into the reopened store.
Alan Miller, owner of Alan Miller Jewelers in Oregon, Ohio, told ERA he ran a promotion at the beginning of the month to move older merchandise.
Around half the items in the store were offered at 25 to 50 percent off the original price.
Miller said he had a “strong June,” seeing sales climb 66 percent year-over-year.
“It has been great to see how quickly and creatively our retailers adapted to the current environment. This adaptability clearly shows in the numbers,” said Smith.
ERA collected data for its June insight report from more than 1,200 jewelers via its Edge Pulse program.
Insight reports are sent to the industry monthly via its “The Vibe” newsletter.
Retailers and vendors interested in being added to the free mailing list can contact Inquiries@EdgeRetailAcademy.com.
The Latest

The mid-year conference for jewelry and watch appraisers is slated for Aug. 9 to 10 on Zoom.

Graduated stones make for elevated tennis-style pieces and dramatic statement necklaces.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.


He retired last month after 28 years traveling the world to source the very best gemstones for his family’s jewelry business, Oscar Heyman.

The charm necklace features six nautical charms of shells and coral that founder Christina Puchi collected on Florida’s beaches.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The organization elected its youngest vice president as it looks to draw in fresh talent.

Campbell joins the company as vice president of business development while Liebler is the new vice president of operations.

The medals feature a split-texture design highlighting the Games’ first time being hosted by two cities and the athletes’ journeys.

Sponsored by The INSTORE Jewelry Show 2025

The Brooklyn-based jewelry designer is remembered as a true artist and a rare talent.

Production at the mine in Canada’s Northwest Territories topped 1 million carats in Q2, the third consecutive quarter of growth.

A new slate of Learning Workshops will take place in Oklahoma, Mississippi, and Georgia.

It marks the third consecutive quarter of growth for Cartier, Van Cleef & Arpels, Buccellati, and Vhernier.

The reseller’s market trends report, based on its sales data, also shows exactly how much Rolex prices have jumped since 2010.

The auction house will be hosting a retrospective paying tribute to jeweler Jean Dinh Van and his company’s 60th anniversary.

Jake Duneier and Danielle Duneier-Goldberg have stepped into the roles of CEO and president, respectively.

The “Impermanence” collection contemplates nature through the Japanese art of Ikebana (flower arranging) and philosophy of wabi-sabi.

The Texas-based jewelry retailer has set up shop in Tennessee and Arizona.

Eric Ford will step into the role, bringing with him decades of experience.

In addition to improved capabilities, the acquisition will allow the jeweler to offer support to other independent jewelers.

The “Celestial Blue” capsule collection campaign features Olympian Kateryna Sadurska.

The seasonal store, located in Mykonos, Greece, offers exclusive events, personal styling, and curated experiences.

The New England jeweler is hosting a bridal event for the month of August.

The trade-only event will host its debut fair in the Emerald City later this month.