Post-Vegas Jewelry Trend Report: Big Beads, Western Flair, White Metals
Associate Editor Natalie Francisco lists the trends she spotted during Jewelry Market Week that will dominate the second half of 2026.

These trends, which will be seen throughout the remainder of 2026 and into 2027, are: Western wear, big colorful beads, alternative materials such as wood and leather, charms, white metals, and the gemstone of choice this year—turquoise.
See some of the pieces spotted at Couture and JCK Las Vegas that embody these trends in the slideshows below.
Western Wear
Horse jewelry has become more popular this year as 2026 is the Year of the Fire Horse and the elegant equine fits perfectly into the larger trend of Western wear.
It’s not just horse motifs, but also horseshoes, cowboy hats, boots, belt buckles, spurs, cactuses, bolo ties, and materials like leather and turquoise that are trending in jewelry.
At Couture, award-winning designer Lauren Harwell Godfrey rode with this theme for her new “Gold Rush” collection, which reworks the brand’s signature geometry patterns with a Western flair.
She drew inspiration from the California Gold Rush for the collection, linking it to the gold rush we’re currently experiencing.
Turquoise
Turquoise fits into the Western trend as the gemstone is often—but not always—mined in the Southwest United States and used in pieces with a Western flair.
There are many varieties of turquoise, from smooth blue Sleeping Beauty to the bold matrix of Egyptian turquoise, allowing for vastly different designs.
Turquoise was the gemstone of choice this year at Las Vegas Jewelry Market Week and not just because of the Western trend.
Yael Designs used turquoise in the high jewelry necklace the brand exhibited at JCK Luxury. The piece draws inspiration from architect Antoni Gaudí’s Casa Batlló building in Barcelona.
Big Colorful Beads
Big and colorful beads were another trending style on the show floors in Las Vegas this year.
They’re a perfect fit for summer, with a bright color palette of different gemstones or a single type adorning the strand.
“Our most popular gemstones this year are definitely multicolor opal, mystic moonstone, and of course turquoise, as always. People are looking for a pop of color,” said Joanna Stein, vice president of sales at Anzie, on what beaded pieces were most popular for the brand at Couture.
Each style feels unique with graduated sizes, gold bead accents, or special clasps that tell their own story like Renna’s “Lobster” clasp or Edina Kiss’ face motif closure.
Designers like Beck also debuted big colorful pieces but instead of using colored gemstones, choose hand-blown Murano glass beads.
Alternative Materials
The use of alternative materials was a trend seen across the jewelry shows, as designers experimented with different materials for their new collections in part because of the high price of gold.
The number of brands working with leather cords grew, while others utilized materials like wood, glass, plexiglass, and gold alternatives like bronze, carbon fiber, Modern Electrum, titanium, steel, and silver.
Eden Presley introduced matte steel for the first time in its “In The Black” collection, reimagining signature styles that were once crafted in 14-karat gold.
Lalaounis, a brand known for its substantial gold pieces, also went for a blackened metal, using oxidized sterling silver and pairing it with accents of 18-karat gold for its new capsule collection.
“We have been working with gold and silver since the ‘80s and felt this was a good time to expand the collection further and experiment with techniques and finishes the same way we do with gold,” said Demetra Lalaounis, CEO International at Lalaounis.
Designer Luis Morais chose bronze for a new chain he debuted at Couture.
“I made the necklace in bronze because I wanted people to fall in love with the design before asking what it was made of,” Morais said.
“It was also important to me to be price conscious, while still creating something worthy of being shown at Couture.”
White Metals
Yellow gold is a staple that isn’t going anywhere, but the popularity of white metals is growing and not just on the red carpet.
There were many pieces spotted at the jewelry shows that were crafted in silver, platinum, and of course, white gold.
Ten Thousand Things ventured into platinum for its collaboration with Platinum Born, and Gurhan, another stalwart gold brand, added a silver collection for those who appreciate white metals.
“It is not a departure from Gurhan,” founder and designer Gurhan Orhan said of the brand’s use of silver.
“It is a new metal expression of the same bold design language, the same hand-crafted integrity, and the same distinctive character.”
Charms
Charms, both big and small, have been trending for some time, and it’s all about styling many together to build a story.
Each charm embodies a characteristic, ethos, or mantra of the person wearing it, making the design deeply personal without being truly custom.
This makes the style great for gifting at the end of this year since clients will not have to go truly bespoke for a heartfelt gift.
Bijules launched its “Shoot It Hot” collection of sports-themed pearl jewelry at Couture, including a variety of charms where the pearl transforms into the ball from sports like volleyball, soccer, basketball, tennis, and golf.
The brand describes each piece as expressive, physical, glamorous, and unapologetically personal.
The Latest

For 40 years, sisters Amy and Elise Greenberg have helmed their 126-year-old family business, leading with appreciation and integrity.

It’s a term Smith coined and felt compelled to share following a bad experience with an aborted flight and an unfeeling flight attendant.

Movado teamed up with the New York-based fine jewelry designer on a new collection of Movado Museum Velura watches.

Experience gemstones with greater precision and comfort than ever before.

The two companies are reportedly in talks to join the Global Diamond Consortium, led by former De Beers CEO Gareth Penny, as per Bloomberg.


The “Some of the Things” box follows the two larger “Everything” box designs with the look and function of antique sewing and toolboxes.

Fourth-generation jewelers Coleman and Mitchell Clark exemplify the best qualities of their predecessors: humility, modesty, and confidence.

Submit your pieces for a chance to win in this year's competition.

The gem hunter, whose 70-year career was defined by adventure and exploration, is remembered for his steadfast faith and sense of wonder.

Tiffany & Co. continued its full-scale store renovation project while Bulgari’s high jewelry collection generated “record-breaking revenue.”

This year’s sessions feature leading voices from human rights, legal, and conservation organizations.

The high-end jewelry retailer was sold to private investment firm Middle West Partners and a group of longtime clients.

The jewelry designer has partnered with Sofer Jewelry to distribute her 85-piece lab-grown diamond collection.

Dunn, this year’s Single-Store Independent inductee, is passionate about innovation and telling the story of natural diamonds.

The 24-carat fancy intense pink diamond ring could fetch up to $18 million at the November sale.

The “Island Jewel” candle honors New York City and Puerto Rico and raises money for the island’s water relief efforts.
The partnership will give JA members access to preferred pricing, exclusive benefits, technology solutions, education, and resources.

Stores should expect to see the most customers on Nov. 27, and Christmas week is expected to be hectic too, as Dec. 25 falls on a Friday.

The charm, our Piece of the Week, features brown diamond frozen hot chocolate topped with white diamond whipped cream and a ruby straw.

The top lot of Elmwood’s recent fine jewelry sale in London was a 1.84-carat, D color Tiffany & Co. solitaire diamond ring.

The watch company agreed to sell a 95 percent interest to a group comprised of F.P. Journe, Chanel, and Swiss watch exec Pierre Jacques.

This round of tariff refunds is for importers that have sued over IEEPA tariffs in the Court of International Trade and won.

It revisits the brand’s most requested silhouettes, from "Pillow"-set necklaces and bracelets to "Signature"-set rings and earrings.

The trade-only event includes buying opportunities as well as educational sessions on artisanal mining, the new Paraíba source, and more.

Ara Chanakian, a jeweler at Pattons, took home top honors in every category at Jewelers of Louisiana’s annual jewelry design competition.

The live charity benefit sale in Nashville will also feature gowns, boots, and other memorabilia from the country music legend.

Sponsored by Overnight Mountings

























